2. THE PROJECT
Project: CrowdKeys
Speaker: Massimo Riera
Contact:
E-mail: arier72@hotmail.com
Skype: massimo.riera
Site: www.crowdkeys.com
About CrowdKeys
CrowdKeys is a search engine that allows you to find the
best job opportunities matching your skills.
Browse through tons of new opportunities from
hundreds of crowdsourcing sites.

3. THE CROWDSOURCING
Crowdsourcing
How it works Client
Client Experts
Best solution
Winner
Brief & Solutions
Budget
Online payment
Everybody can win contests from client all around the world

4. THECROWDSOURCER € 2400 Wordpress
€ 900
Mobile app naming
$7000
music
PHP
microtask
translation
video
$350
illustrator
Web design
Copy
coding $2500
SEO marketing € 50
Jobs and budgets vary a lot from a couple of bucks to millions.

5. THESCENARIO
In 2011
1755 crowdsourcing
platforms
67 millions of job offers
More than 200,000 new freelance projects per day
Online job offer amount is huge and dramatically growing
but spread among nearly 2 thousands platforms.

6. THESERVICE
CrowdKeys makes crowdsourcers life easier and profitable

7. THE SEARCH ENGINE

8. THE TOOLS
Select the best
freelance jobs
the web offers
Manage the job issues
and client feedback
Co-work tool that
allows the user to create
a little creative team

9. THE MARKET
280
100
M
750.500.000
M 2009
28 2012
M 2010
1.200.000.000
2008 2010
Crowdsourcers in the world
2.000.000.000
2 billions dollars
work delivered by
2011
crowdsourcing platforms

10. THE COMPETITOR
Vertical
search
engines CrowdKeys
Traditional
job offers sites
Crowdjob
aggregator
Direct and indirect competitors but responsive market

11. THE REVENUE MODEL
Free service plus Premium features
Crowdsourcing platforms pay for every new user CrowdKeys send to them
Direct in-site Ads
Freemium Premium Premium

12. THE MARKETING
Google, FB, LinkedIn Ads
Youtube and Vimeo channels
Zooppa, The BlogTv
Blogs, newspapers, magazines, tv, radio , Spreaker

13. THE COSTS
Marketing 25k
1-2 quarter
2° semestre
Tools development 25 k
1° semestre
3-4 quarter
totale anno
total
Platform development 30k
Admin. & company costs 20k
Seed of € 100k to complete the team and
release a public beta within 10-12 months

14. THETEAM
 Massimo Riera
Graphic Designer
Ten years experience as game  Daniele Lo Re
designer. For mobile and console Big Data Expert
game firms.
More than 15 years experience
UX and UI fanatic.
as system analyst and
front/back end developer.