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As the dependency on technology increased, many B2B subscription-based software providers made their products more accessible. By offering key features for free and reducing the cost of premium ones, they’ve helped users save much-needed budget in the short term. And by expanding the opportunity for consumers to experience their solutions, tech providers become integral to their customers’ daily lives. This improves adoption, retention, and revenue in the long term. Google, Microsoft, LogMeIn, Zoom, and Cisco Webex all began offering extended free trials to global companies to facilitate remote working.
Emerging technology in international marketing
Emerging technology in international marketing
ajitjoshiin
This relevant with the concept of E- CRM
E crm
E crm
Dr. Gandhali Kharge
This Unit is relevant with E- CRM & Social Media Marketing
E crm & social media marketing
E crm & social media marketing
Dr. Gandhali Kharge
d&p
D & p marketing
D & p marketing
lokendra singh tomar INDIA
Customer relationship management (CRM) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
3. Analytical, operational, collaborative crm
3. Analytical, operational, collaborative crm
ajitjoshiin
The easiest way to grow your customers is not to lose them The average business loses around 20 percent of its customers annually simply by failing to attend to customer relationships. In some industries this leakage is as high as 80 percent. The cost, in either case, is staggering, but few businesses truly understand the implications. Imagine two businesses, one that retains 90 percent of its customers, the other retaining 80 percent. If both add new customers at the rate of 20 percent per year, the first will have a 10 percent net growth in customers per year, while the other will have none. Over seven years, the first firm will virtually double, while the second will have no real growth. Everything else being equal, that 10-percent advantage in customer retention will result in a doubling of customers every seven years without doing anything else. The consequences of customer retention also compound over time, and in sometimes unexpected ways. Even a tiny change in customer retention can cascade through a business system and multiply over time. The resulting effect on long-term profit and growth shouldn’t be underestimated. Marketing Wizdom can introduce you to a number of simple customer retention strategies that will cost you little or nothing to implement. Behind each technique listed here there is an in-depth step-by-step process that will increase your customer retention significantly once implemented, and will have a massive impact on your business.
10. Customer Retention Strategies
10. Customer Retention Strategies
ajitjoshiin
Market segmentation is the activity of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on some type of shared characteristics. In dividing or segmenting markets, researchers typically look for common characteristics such as shared needs, common interests, similar lifestyles or even similar demographic profiles. The overall aim of segmentation is to identify high yield segments – that is, those segments that are likely to be the most profitable or that have growth potential – so that these can be selected for special attention (i.e. become target markets). Many different ways to segment a market have been identified. Business-to-business (B2B) sellers might segment the market into different types of businesses or countries. While business-to-consumer (B2C) sellers might segment the market into demographic segments, lifestyle segments, behavioural segments or any other meaningful segment.
2 CRM Understanding customer differences and customisation
2 CRM Understanding customer differences and customisation
ajitjoshiin
Take a look at how conversational marketing technology can increase effectiveness in B2B marketing campaigns.
Lead Management for a Cross-Channel World
Lead Management for a Cross-Channel World
Neolane, Inc.
Recommandé
As the dependency on technology increased, many B2B subscription-based software providers made their products more accessible. By offering key features for free and reducing the cost of premium ones, they’ve helped users save much-needed budget in the short term. And by expanding the opportunity for consumers to experience their solutions, tech providers become integral to their customers’ daily lives. This improves adoption, retention, and revenue in the long term. Google, Microsoft, LogMeIn, Zoom, and Cisco Webex all began offering extended free trials to global companies to facilitate remote working.
Emerging technology in international marketing
Emerging technology in international marketing
ajitjoshiin
This relevant with the concept of E- CRM
E crm
E crm
Dr. Gandhali Kharge
This Unit is relevant with E- CRM & Social Media Marketing
E crm & social media marketing
E crm & social media marketing
Dr. Gandhali Kharge
d&p
D & p marketing
D & p marketing
lokendra singh tomar INDIA
Customer relationship management (CRM) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
3. Analytical, operational, collaborative crm
3. Analytical, operational, collaborative crm
ajitjoshiin
The easiest way to grow your customers is not to lose them The average business loses around 20 percent of its customers annually simply by failing to attend to customer relationships. In some industries this leakage is as high as 80 percent. The cost, in either case, is staggering, but few businesses truly understand the implications. Imagine two businesses, one that retains 90 percent of its customers, the other retaining 80 percent. If both add new customers at the rate of 20 percent per year, the first will have a 10 percent net growth in customers per year, while the other will have none. Over seven years, the first firm will virtually double, while the second will have no real growth. Everything else being equal, that 10-percent advantage in customer retention will result in a doubling of customers every seven years without doing anything else. The consequences of customer retention also compound over time, and in sometimes unexpected ways. Even a tiny change in customer retention can cascade through a business system and multiply over time. The resulting effect on long-term profit and growth shouldn’t be underestimated. Marketing Wizdom can introduce you to a number of simple customer retention strategies that will cost you little or nothing to implement. Behind each technique listed here there is an in-depth step-by-step process that will increase your customer retention significantly once implemented, and will have a massive impact on your business.
10. Customer Retention Strategies
10. Customer Retention Strategies
ajitjoshiin
Market segmentation is the activity of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on some type of shared characteristics. In dividing or segmenting markets, researchers typically look for common characteristics such as shared needs, common interests, similar lifestyles or even similar demographic profiles. The overall aim of segmentation is to identify high yield segments – that is, those segments that are likely to be the most profitable or that have growth potential – so that these can be selected for special attention (i.e. become target markets). Many different ways to segment a market have been identified. Business-to-business (B2B) sellers might segment the market into different types of businesses or countries. While business-to-consumer (B2C) sellers might segment the market into demographic segments, lifestyle segments, behavioural segments or any other meaningful segment.
2 CRM Understanding customer differences and customisation
2 CRM Understanding customer differences and customisation
ajitjoshiin
Take a look at how conversational marketing technology can increase effectiveness in B2B marketing campaigns.
Lead Management for a Cross-Channel World
Lead Management for a Cross-Channel World
Neolane, Inc.
The act of gathering information about your own organization is not without political and ethical considerations. When a person from one part of the organization seeks data about another–or about the enterprise as a whole–it can have implications for the well-being and security of people’s circumstances. Think of a salesperson who is having their volume studied by an HR analyst or an accountant being questioned about how quickly their division processes invoices—inquiry into organizational phenomena can be a charged event.
7. information technology and collecting customer data crm
7. information technology and collecting customer data crm
ajitjoshiin
Technique of using software to automate the business tasks of sales. Lead Management Opportunity Management Contact Management Client Management Task Management Team Management Marketing Automation Campaign Management
5. sales force automation & services automation
5. sales force automation & services automation
ajitjoshiin
Marketing management
Marketing management
WAQASZIA105
You need to know what a customer is worth to you on so you can figure out if you can spend more in marketing to acquire more ideal customers. In another article we discussed Cost of Acquisition for a customer, and if your cost of acquisition fits well inside your overall customer profit then you can continue to spend on that acquisition strategy. If your cost to acquire is too high based upon your customer lifetime value then you are spending too much in acquisition. The best marketing campaigns acquire your ideal customers, and they are the ones with a high lifetime value to you that you actually like working with.
Economics of crm 3
Economics of crm 3
ajitjoshiin
This is the fourth in a series of five presentations aimed at providing an introduction to direct marketing.
Direct Marketing 101 Workshop 4
Direct Marketing 101 Workshop 4
patmcgraw
Customer Relationship Management unit 1 introduction Anna university BA 7015 academic year 2017-2018
Customer Relationship Management unit 1 introduction
Customer Relationship Management unit 1 introduction
Ganesha Pandian
This Unit will clarify the concept of E- Marketing
Introduction to e marketing
Introduction to e marketing
Dr. Gandhali Kharge
To create customer relationships, and keep them strong, you must do all you can to engage customers.As a key to any good relationship, communication is an essential way to build customer relationships. Promoting your business and listening to your customers are equally important. Rather than just telling customers about your business, have conversations with them. Find out what your customers need, then show them that you have a solution to their problem. If you have employees, teach them how to effectively communicate with customers. Instead of waiting for customer service to become a problem, foster communication skills with customers while onboarding new employees. Maintain an employee policy, requiring timely follow-up, to make sure the customer’s needs are met. Make sure your staff returns voicemail messages and emails promptly.
Building customer relationships crm2
Building customer relationships crm2
ajitjoshiin
This Unit is relevant with alignment of Marketing strategies to E- Marketing
Concepts of e marketing
Concepts of e marketing
Dr. Gandhali Kharge
You don't need a big marketing budget to quickly attract new customers. That's according to Dan Laufer, CEO of the rental review website RentLingo, and he would know. He has seen his company grow from 100,000 unique visitors in 2013 to 150,000 a month by the end of 2014, using promotional methods that were low-cost or free. The site generated 85,000 apartment inquiries last year, up from 5,000 in 2013. How can your company create that kind of rapid growth without a big marketing investment? Here are Laufer's tips:
11 customer aquisition,winback strategy
11 customer aquisition,winback strategy
ajitjoshiin
Presentation by Christopher Doran, VP of Marketing for Manticore Technology give in Melbourne, Australia on 5 May 2010 on B2B buyer behavior and how it impacts marketers
B2B Marketing in 2010
B2B Marketing in 2010
Manticore Technology
Crm
Crm
sansetia
When it comes to relationship marketing , you don't want a relationship with every customer. .
Customer relationship management
Customer relationship management
Vijyata Singh
direct marketing
direct marketing
direct marketing
Peda Babu Vadiyala
Sales and Lead Generation company focused in US market. Let us also contribute to your revenues and sales while you get phenominal ROIs. visit www.beyondcodes.com for details and schedule a call to understand more !
Beyond Codes
Beyond Codes
Gaurav Kumar
Customer relationship management unit 1 introduction cover Anna university syllabus
Customer relationship management unit 1 introduction
Customer relationship management unit 1 introduction
Ganesha Pandian
This presentation talks about Customer Relationship Management (CRM), its types, Significance, difference between relationship marketing and CRM
Customer Relationship Management
Customer Relationship Management
Ashish Awasthi
Database marketing
Database marketing
Paul Uthup
a powerpoint presentation about adwords campaign management
Adwords campaign management
Adwords campaign management
whiteclicks
As a former marketing professor and current direct, social media and digital marketing consultant, I am often asked about old school direct marketing and its rules, terms and analytics. I created this simple direct marketing primer for a client who was looking to enter the direct mail space. About the author: Jim Gilbert, is the CEO of Gilbert Direct Marketing, Inc, and President of The non-profit networking and education organization - The Florida Direct Marketing Association. Jim is a former adjunct Professor of Marketing teaching at Miami International University. He can be reached at jim@gilbertdirectmarketing.com, or follow him on twitter: @gilbertdirect. or Linkedin: www.linkedin.com/in/jimwgilbert/en
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
Gilbert Direct Marketing, Inc.
Se presenta la estrategia de fortalecimiento : fortalecer los canales de comunicacion . Fortalecer la organizacion y funcionamiento de los centros escolares que integran la zona uno (INEDI) fortalecimiento al area de Trabajo Social .
Plan de Fortalecimiento Zona Uno (ciclo escolar 2011-2012
Plan de Fortalecimiento Zona Uno (ciclo escolar 2011-2012
mendozaster mendozaster
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The act of gathering information about your own organization is not without political and ethical considerations. When a person from one part of the organization seeks data about another–or about the enterprise as a whole–it can have implications for the well-being and security of people’s circumstances. Think of a salesperson who is having their volume studied by an HR analyst or an accountant being questioned about how quickly their division processes invoices—inquiry into organizational phenomena can be a charged event.
7. information technology and collecting customer data crm
7. information technology and collecting customer data crm
ajitjoshiin
Technique of using software to automate the business tasks of sales. Lead Management Opportunity Management Contact Management Client Management Task Management Team Management Marketing Automation Campaign Management
5. sales force automation & services automation
5. sales force automation & services automation
ajitjoshiin
Marketing management
Marketing management
WAQASZIA105
You need to know what a customer is worth to you on so you can figure out if you can spend more in marketing to acquire more ideal customers. In another article we discussed Cost of Acquisition for a customer, and if your cost of acquisition fits well inside your overall customer profit then you can continue to spend on that acquisition strategy. If your cost to acquire is too high based upon your customer lifetime value then you are spending too much in acquisition. The best marketing campaigns acquire your ideal customers, and they are the ones with a high lifetime value to you that you actually like working with.
Economics of crm 3
Economics of crm 3
ajitjoshiin
This is the fourth in a series of five presentations aimed at providing an introduction to direct marketing.
Direct Marketing 101 Workshop 4
Direct Marketing 101 Workshop 4
patmcgraw
Customer Relationship Management unit 1 introduction Anna university BA 7015 academic year 2017-2018
Customer Relationship Management unit 1 introduction
Customer Relationship Management unit 1 introduction
Ganesha Pandian
This Unit will clarify the concept of E- Marketing
Introduction to e marketing
Introduction to e marketing
Dr. Gandhali Kharge
To create customer relationships, and keep them strong, you must do all you can to engage customers.As a key to any good relationship, communication is an essential way to build customer relationships. Promoting your business and listening to your customers are equally important. Rather than just telling customers about your business, have conversations with them. Find out what your customers need, then show them that you have a solution to their problem. If you have employees, teach them how to effectively communicate with customers. Instead of waiting for customer service to become a problem, foster communication skills with customers while onboarding new employees. Maintain an employee policy, requiring timely follow-up, to make sure the customer’s needs are met. Make sure your staff returns voicemail messages and emails promptly.
Building customer relationships crm2
Building customer relationships crm2
ajitjoshiin
This Unit is relevant with alignment of Marketing strategies to E- Marketing
Concepts of e marketing
Concepts of e marketing
Dr. Gandhali Kharge
You don't need a big marketing budget to quickly attract new customers. That's according to Dan Laufer, CEO of the rental review website RentLingo, and he would know. He has seen his company grow from 100,000 unique visitors in 2013 to 150,000 a month by the end of 2014, using promotional methods that were low-cost or free. The site generated 85,000 apartment inquiries last year, up from 5,000 in 2013. How can your company create that kind of rapid growth without a big marketing investment? Here are Laufer's tips:
11 customer aquisition,winback strategy
11 customer aquisition,winback strategy
ajitjoshiin
Presentation by Christopher Doran, VP of Marketing for Manticore Technology give in Melbourne, Australia on 5 May 2010 on B2B buyer behavior and how it impacts marketers
B2B Marketing in 2010
B2B Marketing in 2010
Manticore Technology
Crm
Crm
sansetia
When it comes to relationship marketing , you don't want a relationship with every customer. .
Customer relationship management
Customer relationship management
Vijyata Singh
direct marketing
direct marketing
direct marketing
Peda Babu Vadiyala
Sales and Lead Generation company focused in US market. Let us also contribute to your revenues and sales while you get phenominal ROIs. visit www.beyondcodes.com for details and schedule a call to understand more !
Beyond Codes
Beyond Codes
Gaurav Kumar
Customer relationship management unit 1 introduction cover Anna university syllabus
Customer relationship management unit 1 introduction
Customer relationship management unit 1 introduction
Ganesha Pandian
This presentation talks about Customer Relationship Management (CRM), its types, Significance, difference between relationship marketing and CRM
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Database marketing
Database marketing
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a powerpoint presentation about adwords campaign management
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whiteclicks
As a former marketing professor and current direct, social media and digital marketing consultant, I am often asked about old school direct marketing and its rules, terms and analytics. I created this simple direct marketing primer for a client who was looking to enter the direct mail space. About the author: Jim Gilbert, is the CEO of Gilbert Direct Marketing, Inc, and President of The non-profit networking and education organization - The Florida Direct Marketing Association. Jim is a former adjunct Professor of Marketing teaching at Miami International University. He can be reached at jim@gilbertdirectmarketing.com, or follow him on twitter: @gilbertdirect. or Linkedin: www.linkedin.com/in/jimwgilbert/en
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
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7. information technology and collecting customer data crm
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Economics of crm 3
Direct Marketing 101 Workshop 4
Direct Marketing 101 Workshop 4
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Customer Relationship Management unit 1 introduction
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Introduction to e marketing
Building customer relationships crm2
Building customer relationships crm2
Concepts of e marketing
Concepts of e marketing
11 customer aquisition,winback strategy
11 customer aquisition,winback strategy
B2B Marketing in 2010
B2B Marketing in 2010
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Crm
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Customer relationship management
direct marketing
direct marketing
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Beyond Codes
Customer relationship management unit 1 introduction
Customer relationship management unit 1 introduction
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Customer Relationship Management
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Database marketing
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Adwords campaign management
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
A Simple Direct Marketing Primer for Business Executives & Digital Marketers
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Se presenta la estrategia de fortalecimiento : fortalecer los canales de comunicacion . Fortalecer la organizacion y funcionamiento de los centros escolares que integran la zona uno (INEDI) fortalecimiento al area de Trabajo Social .
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mendozaster mendozaster
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Personal sales by lokendra tomar ji
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madical tourism tomar ji
lokendra singh tomar INDIA
sustainablty shivapuri tomar ji
sustainablty shivapuri tomar ji
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Dimni Morena {mp} tomar
Dimni Morena {mp} tomar
lokendra singh tomar INDIA
morena itinerary {mp} tomar
morena itinerary {mp} tomar
lokendra singh tomar INDIA
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iplementation tomar
iplementation tomar
promotions decisons tomar
promotions decisons tomar
channel and distribution tactics tomar
channel and distribution tactics tomar
product decision tomar ji
product decision tomar ji
marketing environment and competitor analysis 4
marketing environment and competitor analysis 4
mkis and mr tomar ji
mkis and mr tomar ji
marketing planning tomar ji
marketing planning tomar ji
Farm fresh
Farm fresh
fruits & veg.
fruits & veg.
Personal sales by lokendra tomar ji
Personal sales by lokendra tomar ji
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madical tourism tomar ji
sustainablty shivapuri tomar ji
sustainablty shivapuri tomar ji
Dimni Morena {mp} tomar
Dimni Morena {mp} tomar
morena itinerary {mp} tomar
morena itinerary {mp} tomar
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Welcome to my Personal Brand Exploration Presentation! In this engaging and insightful presentation, I take you on a journey to discover the essence of my professional identity as a digital marketer. Through a blend of visual storytelling and strategic insights, I showcase the key elements that define my personal brand and highlight my unique value proposition in the digital marketing realm. In this presentation, you will: Gain an understanding of the objectives and significance of personal branding in the digital age. Explore the core values, strengths, and passions that shape my professional persona. Witness the creative process behind developing a cohesive visual identity and brand narrative. Learn how I leverage my skills, experiences, and aspirations to create meaningful connections with my audience and stakeholders. Discover the strategic approach I take in aligning my personal brand with industry trends, market demands, and future career goals. Whether you're a fellow digital marketer, a potential employer, or simply curious about the power of personal branding, this presentation offers valuable insights and inspiration. Join me as we delve into the world of personal branding and unlock the potential of crafting a compelling professional identity in today's competitive landscape.
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
uneakwhite
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Transformation is even harder than we thought “Only 22% of companies successfully carry out transformation. The failure rate was 78%.” “Often the business value of digital transformation is not realized. One of the most common causes is an abundance of technology projects, not a true business culture transformation” - Phil Le-Brun, Enterprise Strategist, AWS
Organizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
Seta Wicaksana
https://www.productmanagementtoday.com/frs/26795801/the-path-to-product-excellence--avoiding-common-pitfalls-and-enhancing-communication In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights. Through compelling storytelling and actionable insights, learn to overcome challenges like misaligned objectives, communication breakdowns, and resistance to change. Takeaways: • Uncover and navigate through common pitfalls that are plaguing product teams today. • Explore proven solutions, laying the groundwork for triumphant product launches. • Gain inspiration from real-world success examples from top digital companies, offering invaluable insights into their winning strategies. • Discover how the symbiotic relationship between product managers, UX/UI designers, and developers can transform pitfalls into opportunities, propelling your product outcomes to unprecedented heights.
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Aggregage
Here is a presentation of some of our works for the Pharmaceutical Industry. If you are a Pharma Brand Manager and are considering hiring a creative or Event Agency, look no further. We have over 17 years of experience of working with Pharma Clients and most importantly, we address the burning issue of In-Clinic Engagement between your field executive and the Doctors
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
karancommunications
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Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
Matteo Carbone
A presentation for League City Art League.
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
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Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
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This portfolio is a 11 page slide helping you get to know my personal brand
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
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Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
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Organizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
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Pharma Works Profile of Karan Communications
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Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
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How to Get Started in Social Media for Art League City
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