1. Digital Marketing
Workshop
By
Institute of Digital Marketing India
A Unit Of Basket Option
JGI Ventures Initiative
Karnataka
( An Introductory Session)

2. Digital Marketing, a new trend that connects
people globally. All the people who are
interested in knowing about the trend that is
connecting globally, here is the opportunity.

3. About Us
Inttco Digital was founded in 2009 as an Agile Internet
Business Promotion Organization. Are current
capabilities include delivery of a Complete range of
Digital Media Services Viz: Online Ads, Online Market
Domination, Online Lead Generation, Internet
Networking, Social Media Marketing, Online news,
Online Branding, Responsive web design, Online
Information Research, Search Marketing, Digital
Printing, Apps Development, Media Planning,
Marketing Outsource, Direct Marketing, Customer
Relationship (Email/SMS/ Customer Relationship
Management)

4. OUR MISSION
Local Brands Global Markets

5. To be a Thought Leader
in the way Enterprises
Create, Manage,
Transform &
Communicate their
Brand Globally

6. Event Details
The one day course covers the
following topics:
• Introduction to Digital Marketing
• Developing a Digital Plan
• ecommerce/Website Marketing
Strategies (SEO, SEM, SMM)

7. 1. Introduction to Digital Marketing
90 Minutes (9:30 AM to 11:30 AM)

8. Strategies in Digital Marketing

9. Aligning Internet with Business Objectives

10. Mobile Marketing

11. d.Online consumer Behavior and
Navigation

16. 2. Developing a Digital Plan
(120 minutes)

17. 3. eCommerce/Websites Marketing Strategies
(60 minutes: 12:30 PM to 1:30 PM)
Online sales, Lead Generation
and Landing Pages

18. Search Engine Marketing
60 Minutes: (01:30 am to 2:30 pm)
• Search Engine Optimization
• Affiliate Marketing
• Display & Banner Advertising
• Pay Per Click Marketing
(Google Ad Words)

19. 30 minutes Lunch Break
(2:30 PM to 3:00 PM)

20. Social Media Marketing
3:00 PM to 3:45 Pm (45 Minutes)
• LinkedIn for Business
• Facebook for Marketing
• Twitter for Marketing
• Google +
• Local Business

21. Break (3:45 PM to 4:00 PM)

22. Practical Session
(1 Hour)
• Do & Don't Session
• Case Studies
• future general

23. Interesting Right!?
Then Slide next….to contact us

24. 18th August, 2013
Jain College Auditorium,
#44/4, jayanagar 9th block,
Behind big bazaar,
Bangalore, Karnataka,
India

25. info@digitalmarketinginstitute.edu.in
+91 8904830821

26. See you at the Venue!!
Thank You