Interested in working and learning with Silvia? Contact her via http://www.globallyconnectedlearning.com
Gone are the days of having to discuss the existence and importance of a social media presence for schools. Faculty, students, parents, stakeholders, potential families and employees, and a people-network, vital to your organization, are expecting interaction, curated information and just in time news updates. Who is the lead storyteller at your school? Social Media has changed the way we communicate, curate, archive and disseminate information. Schools no longer push out content as a one sided conversation. Who is overseeing what, when and how something is being said about your school? How do schools harness the power of social media and embed authentic, collaborative, and networked communication, learning and marketing?
3. ThereisNOsignofSlowingdown…
The World is Changing
Total Global
Population
Active Internet
Users
Active Social Media
Users
7.18 Billion
2.03
billion
2.95
Billion
ĥ
h
7. Howareyoubuildingyourpersonalfollowing
toleverageinstitutionalgoals?
Are you Connected?
connect Communicate learn
stakeholders Branding
Not only about
Knowledge
Where are your
stakeholders
communicating?
Constant, relevant
content creation!
What do others say
about your school?
What do you want
others to know about
your school?
What do we share?
How do we share?
Who do we share with?
Filter Information
Not what you know, but
what you can do with it…
Visual Literacy
Participatory Culture
20. The
ability
to
“read
and
write”
in
different
media.
Analyse
and
evaluate
messages
communicated
in
a
variety
of
media.
The
ability
to
go
beyond
decoding
languages
and
finding
a
spot
on
a
map.
Global
Literacy
involves
making
connecAons
and
meaning.
The
ability
to
read
and
write
text.
The
ability
to
find,
analyze,
evaluate,
tag,
categorize,
organize,
archive,
remix
and
create
new
informaAon.
The
ability
to
understand
how
people
and
communicaAon
networks
work.
Being
able
to
craF
a
network
idenAty,
understand
network
intelligence
and
capabiliAes.
ģ
ģ
ĥ
ĥ
The
ability
to
be
an
ethical
ciAzen
in
the
digital
world.
Understand
the
“rights,
privileges,
habits,
acAons
and
consumpAon
paHerns
of
digital
content
and
communiAes.”
J
J
21st CenturySkills & Literacies
communicate
Criticalthinking
Collaborate
create
Connect
BasicLiteracy
Global Literacy
Media Literacy
Information Literacy
Network Literacy
DigitalCitizenship
34. Supporta
Cause
B
uild
&
C
em
ent
Relationships
feelconnected
define
themselves
entertain
5 Key Reasons Why People Share
http://www.prnewsonline.com/water-cooler/2015/05/26/how-to-bring-life-to-shareable-content/
๏80/20 - Add Value to Readers/ Self
Promotion
๏Storytelling
ADMISSION & RECRUITING
๏Documentation
๏Commonly Asked Questions
ALUMNI
๏Lists
๏Curation
๏How-To
PROFESSIONAL DEVELOPMENT
BUSINESS MANAGERS
๏appeal to emotions
๏Throwbacks/Nostalgia to increase
๏Make data visual & digestible
๏What/Why/How?
Develop Shareable Content
asaSchool
Marketing
50. Visualize the Learning
Process
Digital Portfolios in PE
International School in
"By creating their e-portfolio,
students add pictures, reports,
videos and reflections that show
not only their performance but also
their development in Physical
Flavia Mizukawa and Leandro Poersch
51. Building Content
Graded-AmericanSchoolof
Mark Engstrom
"Curating information has become a
critical skills as part of information
literacy. The ability of finding,
evaluating, analyzing, remixing,
organizing and archiving information
is more important than ever in the
information overload era. The amount
of information we are confronted with
and that is being thrown at us is
Curators of
Information
52. TEDx Club & Event
Lincoln School, Buenos
Josefino Rivera, Jr.
TED-Ed Chats have several
benefits:
listening to multiple
international perspectives sharing
your expertise with other
educational stakeholders
extending pedagogical
Journey to Breaking
Down Classroom Walls
53. Breathe Life and
Personality into Toys
Toy Photography
International School of
Curitiba
Joyce Lourenço Pereira
How would you "
Image #1: Depict one of the
themes from a novel
Image #2: Depict your favorite
scene from the novel, be sure to
incorporate your favorite quote