Troy Lawrence presented on layout planning for a new store or restaurant. The presentation covered evaluating the trade area to analyze where potential customers are located and traffic patterns. It also examined identifying competitors and assessing the number of potential customers within the trade area to help determine the best location for a new business.

1. Layout Planning
Troy Lawrence

2. Purpose of Presentation
• The purpose of this presentation, was to
experience what business owners have to go
through when opening up a store/restaurant. All
the things they have to look into we looked into.
Such as the trade area, where our potential
customers will be and if there is a lot of traffic
coming and going. Through this experience we
can see how a lot of business started in a certain
area and succeeded, and why others failed.

3. Google Map

4. Trade Area
• Definition: Trade area is the area where my
business is likely to draw customers

5. Competitors
• Old Charley's, Ruby Tuesday, Mellow Mushroom

6. Traffic

7. Potential Customers
• My potential customers would be everyone
located around my business.(In Red)

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