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www.leadsimplified.com Improving Conversion Rates with    Lead Scoring
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Current Situation your set of leads
Current Situation A normal lead  - Gives No idea of its importance
Situation with Lead Score A lead with score  - Gives you clear idea of its importance
What is Lead Scoring? It is a process to differentiate your  prospective  leads from non-prospective ones.
Lead Scoring  using Lead Simplified Factors Budget    4 points Necessity  3 points Time  2 points Authority  1 point 10
Budget  -  4 points Lead Scoring What is the budget of the prospect? Class I -  4 - Excellent (will buy my product) Class II - 3 - Good (Can buy my product) Class III - 2 - Fine (May buy my product) Class IV - 1 - Poor (Chances are less)
Necessity  -  3 points Lead Scoring How much is he in need of the product? Class I -  3 – Needs it badly Class II - 2 – Does have some need Class III - 1 – No real necessity
Time  -  2 points Lead Scoring How soon would he buy? Class I -  2 – Very Urgent Class II - 1 – Soon Class III - 0.5 – No idea
Authority  -  1 points Lead Scoring Is he the decision maker? Class I -  1 – Yes, and only one. Class II - 0.5 – One of the many. Class III - 0.25 – No.
Improves conversion rates By targeting right prospects Benefits
Speeds up the Sales Cycle Benefits
Summary Study your prospects
Summary Convert more Clients
Solution Lead Simplified
 
Contact Us Summary www.leadsimplified.com Lead Simplified Lead Management Simplified [email_address] +91 (044)  42660666

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Lead Scoring by Lead Simplified

  • 2.
  • 3. Current Situation your set of leads
  • 4. Current Situation A normal lead - Gives No idea of its importance
  • 5. Situation with Lead Score A lead with score - Gives you clear idea of its importance
  • 6. What is Lead Scoring? It is a process to differentiate your prospective leads from non-prospective ones.
  • 7. Lead Scoring using Lead Simplified Factors Budget 4 points Necessity 3 points Time 2 points Authority 1 point 10
  • 8. Budget - 4 points Lead Scoring What is the budget of the prospect? Class I - 4 - Excellent (will buy my product) Class II - 3 - Good (Can buy my product) Class III - 2 - Fine (May buy my product) Class IV - 1 - Poor (Chances are less)
  • 9. Necessity - 3 points Lead Scoring How much is he in need of the product? Class I - 3 – Needs it badly Class II - 2 – Does have some need Class III - 1 – No real necessity
  • 10. Time - 2 points Lead Scoring How soon would he buy? Class I - 2 – Very Urgent Class II - 1 – Soon Class III - 0.5 – No idea
  • 11. Authority - 1 points Lead Scoring Is he the decision maker? Class I - 1 – Yes, and only one. Class II - 0.5 – One of the many. Class III - 0.25 – No.
  • 12. Improves conversion rates By targeting right prospects Benefits
  • 13. Speeds up the Sales Cycle Benefits
  • 14. Summary Study your prospects
  • 17.  
  • 18. Contact Us Summary www.leadsimplified.com Lead Simplified Lead Management Simplified [email_address] +91 (044) 42660666

Notes de l'éditeur

  1. Improving conversion rates with Lead Scoring