This is the ppt from the Randwick eBusiness workshop, June 2013. More info and all of the links are at this blog post: http://web2tools.biz/2013/05/what-is-ebusiness/

1. What is eBusiness?
Carol Skyring

2. About Carol
• In business for 20 years
• First email address in 1993
• First website in 1998
• First blog 2000
• 21st Century Navigator – help you
navigate your way through 21st Century
technologies

3. About you
• I sell products
• I sell services
• I have a shopfront
• I have >10 staff
• I have 5-10 staff
• I have <5 staff

4. About you
• I have a business email address
• I have a business website
• I use social media personally
• I use social media for business
• I tweet therefore I am!
• Help – let me out of here!!!!

5. This workshop

6. What is your eBusiness challenge?

7. What IS eBusiness?
• Using technology to improve your
business processes:
– human resources
– financial and administration systems
– supply of goods and services
– sales and marketing
– collaboration
– research

8. eCommerce
• Trading online
• One part of eBusiness

9. Why eBusiness?
• Relatively inexpensive
• 24/7
• Reach a wider market
• Earn while you sleep
• Fast & efficient

10. What’s the Internet?

11. What’s the Web
• It’s the bit we get to use

12. www

13. eBusiness on the Web
• Financial: online banking & accounting
• HR: online timesheets
• Admin: online procedure manual
• Supply: online ordering
• Sales: sell online
• Marketing: social media, e-newsletters,
auto responders
• Collaboration: Google drive, Dropbox
• Research: online surveys, competitors

14. Do you need a web presence?

15. Do you need a website?
• Facebook page:
– facebook.com/Inthecove
• Free website:
– www.learntel.com.au
• Own hosted website:
– www.web2tools.biz

16. Getting started
1. Domain name eg yourbusiness.com.au
– http://www.auda.org.au/registrars/accredited-registrars/
2. URL eg www.yourbusiness.com.au

17. How to Choose a Domain Name
video

18. Next steps
1. Hosting service:
– Australian
– Overseas
2. An email address:
– you@yourbusiness.com.au
– you@gmail.com or you@outlook.com

19. Social Media
http://flic.kr/p/5uhL7d

20. New breed of customer
• Networked
• Opinions
• Connected
• Want to be
heard

21. Everything links

22. Case Study video: Jordoschopshop

23. http://www.flickr.com/photos/b-tal/163450213/http://www.flickr.com/photos/b-tal/163450213/
Go back to your eBusiness challenge

24. My take home

25. What next?
• How to Build Your Website: 21 May
• Facebook for Business: 4 June
• Social Media and Branding: 18 June
• Check www.web2tools.biz/blog

26. Contact
cskyring@learntel.com.au
www.web2tools.biz