Creating Communities of Readers: The Role of Open APIs

•

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Dobusch Leonhard

Talk given at the Digital Night at the Frankfurt Book Fair 2012.

Creating Communities of Readers:
The Role of Open APIs

Leonhard Dobusch
Freie Universität Berlin – School of Business & Economics
and stiftung neue verantwortung

Frankfurt Digital Night
October 10, 2012

Publishing as creating community

New tools for creating community

Openness is a feature

Publishing as creating community

„For unto every one that hath shall be given.”

Bild: Raul654, CC-BY-SA, http://de.wikipedia.org/w/index.php?title=Datei:Gutenberg_Bible.jpg

What is popular becomes ever more popular.

Bild: Raul654, CC-BY-SA, http://de.wikipedia.org/w/index.php?title=Datei:Gutenberg_Bible.jpg

Bild: http://media.oregonlive.com/opinion_impact/photo/fifty-shades-of-fan-fiction-20031343jpg-5fa187f91c005f97.jpg

(POTENTIAL) (POTENTIAL)
READERS CONNECTIONS
5 10

10 45

15 105

Bild: Shirky, C. (2008), p. 27

New tools for creating community

Ebook revenue in
Germany 2011: 1%
€ 38m

99%

„Readmill gets interesting
when as many other e-book
reading programs and devices
as possible feed the Readmill
central server with data.“
Felix Knoke, Spiegel Online

Openness is a feature

Competition of APIs

API

Competition of services

„Tear down this wall!“

Bild: Reagn White House Phtographs, http://commons.wikimedia.org/wiki/File:President_Reagan_giving_a_speech_at_the_Berlin_Wall,_Brandenburg_Gate,_Federal_Republic_of_Germany._June_12,_1987.jpg

The market is still
out there. 1%

99%

API

Conclusion

Publishing is a social network business

New tools create new communities

Open APIs to contain new giants

Kontakt

E-Mail:
Leonhard.Dobusch@fu-berlin.de

Twitter:
@leonidobusch

Blogs:
www.thebusinessweb.de
www.governancexborders.com

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Creating Communities of Readers: The Role of Open APIs

1. Creating Communities of Readers: The Role of Open APIs Leonhard Dobusch Freie Universität Berlin – School of Business & Economics and stiftung neue verantwortung Frankfurt Digital Night October 10, 2012

2. Publishing as creating community New tools for creating community Openness is a feature

3. Publishing as creating community

4. „For unto every one that hath shall be given.” Bild: Raul654, CC-BY-SA, http://de.wikipedia.org/w/index.php?title=Datei:Gutenberg_Bible.jpg

5. What is popular becomes ever more popular. Bild: Raul654, CC-BY-SA, http://de.wikipedia.org/w/index.php?title=Datei:Gutenberg_Bible.jpg

6.

7. Bild: http://media.oregonlive.com/opinion_impact/photo/fifty-shades-of-fan-fiction-20031343jpg-5fa187f91c005f97.jpg

8. (POTENTIAL) (POTENTIAL) READERS CONNECTIONS 5 10 10 45 15 105 Bild: Shirky, C. (2008), p. 27

9. New tools for creating community

10. Ebook revenue in Germany 2011: 1% € 38m 99%

11.

12.

13.

14.

15.

16.

17. „Readmill gets interesting when as many other e-book reading programs and devices as possible feed the Readmill central server with data.“ Felix Knoke, Spiegel Online

18. Openness is a feature

19.

20. Competition of APIs API Competition of services

21. „Tear down this wall!“ Bild: Reagn White House Phtographs, http://commons.wikimedia.org/wiki/File:President_Reagan_giving_a_speech_at_the_Berlin_Wall,_Brandenburg_Gate,_Federal_Republic_of_Germany._June_12,_1987.jpg

22. The market is still out there. 1% 99%

24.

25. Conclusion Publishing is a social network business New tools create new communities Open APIs to contain new giants

26. Kontakt E-Mail: Leonhard.Dobusch@fu-berlin.de Twitter: @leonidobusch Blogs: www.thebusinessweb.de www.governancexborders.com