Assignment A: "Point of View"

1. Future. City. Life!
Assignment A: A point of view

2. Your Vision for the City of the Future!
Work in teams
on six different
assignments
Create your
vision for the
future of
„Leinwig“
Visualize it in a
90 sec
presentation
Present it to the
city planning
council of
Leinwig
12013-10-07 Assignment A

3. During the orientation week six assignments will lead you to your own vision
statement for the city of the future
Sixwell-structuredassignments
A – A point of view
B – Megatrends
C – Vision
Photograph five urban settings relevant to your character.
Then let your character comment (not: describe) the
situation in the frame.
D – Conceptual Map
E – Storyboard
Summarize the main points of each speaker/trend. How will
these trends affect your character?
In 5 statements describe your program for a desirable future
for Leinwig in 2050. Please give your vision a title, and add a
short explanation to each statement.
Draw a one-page diagram of the elements and actors in your
city, visualizing their relationship with each other.
Find the most persuasive communication strategy for your
vision. Please give your presentation a logline first, then draw
a storyboard showing everything you want to present.
F – Visualization Produce a 90 sec video clip convincing the Leinwig City
Planning Council of your vision.
2013-10-07 Assignment A 2

4. 3
What to do?
Assignment A – A point of view
Photograph five urban settings relevant to your character. Then let your
character comment (not: describe) the situation in the frame.
Submit everything by 14.00 directly to class2016.
2013-10-07 Assignment A

5. Leinwig Family
4
Omi (95)
Trude (63)
Ella (42) + Gunther (41)
Nicole (29) + Leon (5)
Great-Nephew (51)
2013-10-07 Assignment A

6. Trude (63)
5
2013-10-07 Assignment A
• Divorced, looking for a partner
• Advisory member in the Leinwig
Pensioner Committee
• ½ professorship at the University
Hamburg, free lecturer
• Commutes regularly to Hamburg and
throughout Germany
• Very interested in culture (theatre,
opera, museum etc.)

7. Ella (42)
6
2013-10-07 Assignment A
• Nanny
• Currently lives with her husband Gunther in a
5-bedroom apartment in a building near the
city centre
• Children (18 und 20) have (just) moved out
• Vegetables from her own organic farming
(small garden), she has a green thumb
• Does charity work several times a month at
the food bank and in the Multigenerational
House

8. Gunther (41)
7
2013-10-07 Assignment A
• Sells pickled Hering (Rollmops)
• Currently lives with his wife Ella in a 5-
bedroom apartment in a building near the city
centre
• Children (18 und 20) have (just) moved out
• Enjoys going to his local bar for a beer in the
evening
• Is often angry, that anything happening in the
daily city life can only be experienced with
money
• Is a drummer at the ‘Scrapdrummers’

9. Great-Nephew (51)
8
2013-10-07 Assignment A
• Married, no children
• Lives with his wife and her son from a
previous marriage
• Works in Controlling of the Bernheim AG
(textile producer)
• Plays table tennis at the TSV Leinwig
• Active member of the Free Voters
Leinwig – campaigns for protecting the
environment
• Enthusiastic cyclist

10. Omi (95)
9
2013-10-07 Assignment A
• Lives alone in a one-bedroom
apartment
• Widowed
• Diabetes mellitus type 2 und kidney
failure, so she receives dialysis 3x a
week
• Not very mobile anymore, she can
walk to the corner shop with her
wheeled walker
• In good mental shape

11. Nicole (29)
10
2013-10-07 Assignment A
• Long-term student
• Single mother of son Leon
• Just moved out of a building into a housing
project
• Drives her son through the city at least 3
times a week (doesn’t own a car)
• Works in a call centre

12. Leon (5)
11
2013-10-07 Assignment A
• Goes to the Montessori-Kindergarten
• Plays football and does Judo
• Can ride a bicycle and when his mother
accompanies him, he rides it to the
Kindergarten
• Has friends all over the city (there is only one
Montessori-Kindergarten in Leinwig)

13. 12
What to do?
Assignment A – A point of view
Photograph five urban settings relevant to your character. Then let your
character comment (not: describe) the situation in the frame
Submit everything by 14.00 directly to class2016.
2013-10-07 Assignment A

14. Take your photos from the point of view of one of these characters:
13
Omi (95)
Trude (63)
Ella (42) + Gunther (41)
Nicole (29) + Leon (5)
Great-Nephew (51)
2013-10-07 Assignment A

15. 2013-10-07 Assignment A 14
Think beyond the obvious

16. Upload your photos on class2016
152013-10-07 Assignment A
http://class2016.leuphana.com/users/sign_in

17. 16
Your Group Work Time: 11:30-14:00
Submit your photos to class2016 by 14:00
Please be in plenum HS2/Vamos at 15:00
Enjoy discovering Lüneburg!
2013-10-07 Assignment A

18. Das Bild kann zurzeit nicht angezeigt werden.
17
Handelskammer
KleineBäckerstraße
Am Sande
St.
Johannis
HS65 – HS1
VK66–VK120