7. About LHaliburton
• Username on all social media outlets
• Consistent through all outlets
• Reserve name, even if not active
– Stops devaluation of your brand
Define – what do want to be known for?Audience – Who are you trying to reachMessage – Trying to convey, what will they remember about youLogo – Create one or use a clear headshot
Pick a clear headshot or something that symbolizes you. Try to use it consistently throughout social sitesA quick few words about youWhat sites will you use and what will you use
Be ProfessionalReserve NameBe Consistent
Be YourselfAvoid Multiple Profiles
New ones will continue to pop-up
What – writing, photos, readingWhere - we
I know this because of Klout. It measures what you influence, who you influence, who influences you and in what networks. Can also get you Klout Perks based upon your score and topics.
Eliminated
Don’t post what your parents wouldn’t want to see. Employers are looking. Google yourself regularly.
Still have fun on facebook, just hide from your professional lists. Default tagged photos to hide from work. You can even hide friends from certain lists.
My custom list. Facebook is smart. It has noticed that the other 40 members of this list went to UMD and has suggested others that also went there.
Claim your name on all social networkUse middle name or initial if necessaryGoogle Yourself
Because employers are doing it too. Do it regularly.
Post articles related to your industry or interestsJoin groups and talk on discussion boardsGroups help you connect with people that you need an introduction to
To connect and for recommendations and now Endorsements
Different audiences require different ways of speaking