2. Why use a keyword strategy
worksheet?
●To assist you in brainstorming alternative keywords to the
concepts that you already know
●To illustrate how your keywords can be connected using
boolean operators
3. What does a keyword strategy
worksheet look like?
Keyword Strategy Worksheet Template
4. How do I use the keyword strategy
worksheet?
●Add in your original keywords in columns marked 'Concept
1', 'Concept 2' and 'Concept 3' (use more or less as
needed)
●Below each keyword, try to think of an alternative
keyword with a similar or related description (Hint:
Thesaurus)