An integrated marketing plan that uses digital, print, and interpersonal tools to successfully bring buyers and sellers together.

1. Our Marketing Plan For Your Home

2. What You Should Know About Us Dawn Poe has been bringing buyers and sellers together for more than 20 years as a luxury homes and relocation specialist. Her career began in Scottsdale Arizona where she worked for Coldwell Banker and Russ Lyons Homes, in addition to representing a well known high-end residential developer for several years in the new construction market. She is a certified Relocation and Luxury Homes expert and has represented homes for buyers from all over the country. Dawn has sold more than $100 million worth of homes and has won nearly every real estate agent award ever invented by nationally known realty companies. Now residing in River Creek, Dawn is successfully focusing her skills on representing buyers and sellers in River Creek exclusively. Linda daCosta was an Executive with America Online for ten years, specializing in Corporate and Employee Communications, before beginning her career in real estate. She brings to her clients a passion for communicating the unique features and benefits of a home and a unique understanding of the role of technology in marketing properties. She has lived and worked in Northern Virginia for more than 11 years and has resided in River Creek for over seven years. As Good As Our Word…

4. Your Home Will Be Featured on Our Custom Keller Williams Website Visitors can quickly see your Home compared to other properties for sale exclusively in River Creek Your home is a “Featured Property” on our site. And select KW colleagues will display it on their websites also. Viewers can request auto emails of homes in their price and size range. Our Google Ad Words ad leads searchers to this url Direct link to all listed homes

7. And Your Home Will Have Its Own Website, Too! www.yourhomesaddress.com Our site is part of a nationwide network of Community sites being developed exclusively for KW And all our listings have individual SEO optimized websites with detailed features and community information

8. Our Promotional Signage, Brochures and Flyers are All Web-Inclusive Our River Creek signage promotes your home’s website, since this is the way today’s potential buyers prefer to learn about homes for sale Our e-mailed and print promotional brochures provide an instant way for buyers to access MLS listing info on your home and via Microsoft mobile tags

9. Your Listing Also Appears on These Keller Williams Search Engine Marketing Partners

10. For the Life of Your Listing Your Home is Promoted on Craigslist.com and Postlets.com 18293 Mullfield Villlage Ter

11. While other Realtors advertise themselves…we advertise YOU ! They tie in to our monthly branding postcard “ As Good As Our Word…” Examples of some of our ads that ran in the Summer 2011 Reflections We believe that residents of River Creek are a prime audience for sellers. Many are looking to move up or down while staying right within our community. Let’s tell them about you!

12. Keller Williams Website www.rivercreekproperties.com A Keller Williams Exclusive www.rivercreekplatinumproperties.com Your Home’s Exclusive Website www.43406 CloisterPlace.com Search Engine Integration Everything Connects for Maximum Exposure and Lead Generation Email Blasts of Flyers for Open Houses Monthly Postcard Campaign

17. But Why Keller Williams Realty? That's Why "Us"

19. Can We Get Started?