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ConnectIn London: The Transformative Power of Data & Relationships

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ConnectIn London: The Transformative Power of Data & Relationships

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This presentation is from our recent ConnectIn London event where Ariel Eckstein, Managing Director of EMEA & Wendy Murphy, HR Director of EMEA at LinkedIn discussed how one can use data and relationships to make strategic decisions. Follow the conversation at #intalent.

This presentation is from our recent ConnectIn London event where Ariel Eckstein, Managing Director of EMEA & Wendy Murphy, HR Director of EMEA at LinkedIn discussed how one can use data and relationships to make strategic decisions. Follow the conversation at #intalent.

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ConnectIn London: The Transformative Power of Data & Relationships

  1. 1. Welcome Chris Brown UK Head of Relationship Management LinkedIn, @chris_brown_uk #intalent
  2. 2. Save the Date Mad Hatter Summer Party 9th July, 6.30pm – 11.30pm Regent’s College #intalent London 12-13 November ExCel Conference Centre
  3. 3. Agenda  9:00am: Welcome & Keynote  10:20am: Breakout Sessions (choose one to attend)  Breakout 1: Main Ballroom – From Traditional to Strategic Talent Acquisition – How to Evolve Your Approach  Breakout 2: Old Billiard Room – Small but Mighty – The Power of Small and Midsize Teams with Big Ambitions  11:10am: Networking break  11:30am: Customer Spotlight
  4. 4. The Transformative Power of Data + Relationships Wendy Murphy HR Director EMEA LinkedIn Ariel Eckstein Managing Director EMEA LinkedIn, @Eckie67 #intalent
  5. 5. #intalent
  6. 6. THE ECONOMIC GRAPH #intalent
  7. 7. 300MMembers #intalent
  8. 8. 3B+Endorsements #intalent
  9. 9. 3.5MActive company profiles #intalent
  10. 10. 300KJobs #intalent
  11. 11. 24KSchools #intalent
  12. 12. 39MStudents #intalent
  13. 13. Billionsof network updates #intalent
  14. 14. The Economic Graph Opportunities Skills Companies Educational institutions People Professional knowledge #intalent
  15. 15. Connecting talent with opportunity at massive scale
  16. 16. 15m members 218K Active Company Profile 24K Jobs 389M Endorsements 300+ Schools & Universities
  17. 17. Harness the power of relationships to improve your talent brand
  18. 18. The Transformative Power of Data + Relationships Wendy Murphy HR Director EMEA LinkedIn #intalent
  19. 19. Talent Pools #InTalent
  20. 20. Talent Pool reports www.slideshare.net/linkedin-talent-solutions #intalent
  21. 21. Supply and demand data Begins to bring our challenge into focus #intalent
  22. 22. What are our student members looking for in a job? Percentage who believe each attribute is important when considering a job opportunity
  23. 23. What more can we learn?
  24. 24. Your talent pools Jesper Bendtsen Vice President, Recruitment How connected are we? How engaged are we? How many followers do we have? Do we need to build awareness? Will we be successful focusing on referrals?
  25. 25. Talent Flows #InTalent
  26. 26. Talent Flows 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Company
  27. 27. Relationships help you get to WHY
  28. 28. In-Demand Talent #InTalent
  29. 29. In-demand skills Social media marketing Mobile development Cloud & distributed computing Perl/Python/Ruby Statistical analysis & data mining User interface design Digital & online marketing Recruiting Business dvlpmnt/relationship mgmnt Retail payment & info systems #intalent
  30. 30. In-demand skills When do we roll out the red carpet? Nurture “Red Carpet” Build Awareness Tele-Sales Temperature Which prospects are most likely to engage? Quality High Low High #intalent
  31. 31. Brendan Browne Director of Global Talent Acquisition Personalised outreach for connections? From hiring managers? From executives? How else can we roll out the red carpet? In-demand skills When do we roll out the red carpet? #intalent
  32. 32. Talent Brand Index #InTalent
  33. 33. Creating a Culture LinkedIn for Good
  34. 34. Authenticity is everything LinkedIn
  35. 35. Talent Brand Index 264,362 Engaged 1,873,354 Reached 18% 17% 15% 14% 11% 9% Employer of choice Weaker employer brand 4/6 19% 15% 13% 12% 11% 11% US Canada Arg India France UK Easiest More difficult 23% 18% 18% 15% 13% 12% Eng Ops Mktg Media Comm Sales HR Easiest More difficult
  36. 36. “My view is every employee with an external profile that highlights they work at Sky is a brand ambassador.” Lee Yeap Head of Resourcing Sky Sky leveraged their employees as brand ambassadors Get your employees to champion your talent brand #intalent
  37. 37. Of workers feel engaged by their jobs Are actively disengaged 13% 24% Gallup, 2013
  38. 38. Authenticity Collaboration Transparency Trust
  39. 39. Employees of the most socially engaged companies I’m inspired I’m having an impact on my organization I am proud of my leadership I’m optimistic about the company’s future I’m ready for a change None of the above 36% 30% 46% 43% 39% 34% 52% 41% 38% 43% 3% 4% Socially transformed companies Control More likely to ‘feel inspired’ More likely to ‘feel proud about the leadership of the company’ More likely to ‘feel optimistic about the future of the organization’ 20% 15% 27%
  40. 40. By the end of this decade, power and influence will shift largely to those people with the best reputations and trust networks from people with money and nominal power. – Craig Newmark, Craigslist
  41. 41. Team Performance #InTalent
  42. 42. Up leveling your team Are you monitoring the performance metrics of your recruiting team? 10 11 15 Days visited 14 15 22 Searches performed 4 156 12 Profiles viewed 70 19 3 InMails sent 17 26 33 InMail response 239 53 156 LI applicants 2 3 3 LI March hires 4 3 7 LI Q1 hires
  43. 43. Any Questions? Wendy Murphy HR Director EMEA LinkedIn Ariel Eckstein Managing Director EMEA LinkedIn, @Eckie67 #intalent
  44. 44. Save the Date Mad Hatter Summer Party 9th July, 6.30pm – 11.30pm Regent’s College #intalent London 12-13 November ExCel Conference Centre

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