Tutto quello che ti serve per lanciare la tua strategia di mobile recruiting.
Webcast presentato il 17 marzo 2015 da Francesco Costanzo
Per maggiori informazioni: it.talent.linkedin.com
4. IL MONDO STA
CAMBIANDO VELOCEMENTE…
Candidati e Aziende
Più
connettività
Più
Scelta
Più
Canali
1980’s 1990’s 2000’s 2010’s
Riempiono
Cartelle
Recruiters
Offline
Database
Job
Board
Social
Media
5. SOCIAL MEDIA
STA CAMBIANDO IL MODO
IN CUI PRENDIAMO DECISIONI
57%
Delle decisioni di acquisto sono
sono fatte prima di qualunque
contatto con il vostro
business
The world of work has been changing at a rapid pace for both clients and candidates as well as recruitment businesses.
Recruitment companies have had to adapt over the years in the facing of evolving technologies.
Connectivity – networking
Choice – volumes of jobs and suppliers
Channels – job boards, social media and job aggregators
Explain changes – from off to online.
The most recent technology to disrupt recruitment is that of the social web.
One of the most common misconceptions around LinkedIn is that most recruitment companies treat us as a job board and a database, but to fully understand how to get the best from LinkedIn you need to treat it as a social media channel.
Lets take a second to think about the purpose and reason as to why we use other social media platforms. Take Facebook as an example, the idea is to build a community around you of friends and like minded people to communicate with and share content that is relevant and engaging to your friends.
LinkedIn is no different its about building a Followers ecosystem around you of relevant contacts who are interested in you, your company and what you have to say.
Also, the social web has also dramatically changed how we process information, make decisions and look for work. We want and expect information to be as relevant and as personalised as possible. We now trust social platforms to help us make purchasing decisions e.g. trip advisor etc ….
We are so research focused now and have so much more information that 57% of the decision to ‘buy’ is now made before any commercial contact with your business. This now applies about how we think about recruitment and finding our next job.