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Big Data Analytics & Insights
- 2. Listen to your unstructured data
ListenLogic integrates all forms of internal & external unstructured
data to ignite the connections between brands and customers,
delivering strategic, data-driven results.
Internal/External
Unstructured Data
Copyright © 2014 ListenLogic LLC
Customer
Experience
Unstructured
Big Data
Analytics
Innovation
Brand
Reputation
Predictive
Analytics
Competitive
Intelligence
Social Media
Open-End Surveys
Call Center Notes
Customer Emails
Documents
- 3. Real-Time Analytics
Multi-channel dashboards provide real-time insight into markets,
products, consumers, and competitors to drive business decisions.
Copyright © 2014 ListenLogic LLC
Real-Time Multi-Channel Dashboard
- 4. Solutions: Landscapes & Benchmarking
Landscape Analysis & Daily
Discussion Volume Drivers
Organic theme discovery Organic Segmentation
Copyright © 2014 ListenLogic LLC
Attitudes and themes across the
stages of the journey
- 5. Solutions: Brand Tracking
Brand Switching Conversations Social, Search, Sales, Ad Spend Tracking
Topics & Comparisons Brand Switching Over Time
Copyright © 2014 ListenLogic LLC
- 6. Unstructured Big Data Platform
ListenLogic streaming big data technology connects to any source
of unstructured data and categorizes the information into industry-specific,
Copyright © 2014 ListenLogic LLC
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Social Media
Online Media Sources
Open-End Surveys
Call Center Notes
Documents
Unstructured Big Data
Classification Engine
Customer Journey
Segmentation
Emotions
Themes
Influencers
Sentiment
Triggers
Barriers
Pricing
Stopping
Customer Experience
high-impact touch points in real-time.
UNSTRUCTURED DATA
- 7. Predictive Analytics
ListenLogic also combines unstructured customer data with
structured data to understand “what” is happening in the market
and “why” it is happening.
Copyright © 2014 ListenLogic LLC
Unstructured
Survey Data
Unstructured
Social Data
Unstructured
Call Center
Taxonomy
Classification
Structured
Sales Data
Customer data categorized,
normalized and enriched.
Structured
Internal Data
BI & Predictive
Analytics
Targeting Risk Switching
INPUTS
OUTPUT
Cust Exp Retention Pricing
Segments R&D Upselling
- 8. Contact Us
To learn more about ListenLogic solutions contact:
Mark Langsfeld
Co-Founder, Chief Strategy Officer
ml@listenlogic.com
215.283.6393 x102
Pharmaceutical & Healthcare:
Robert Gardner
Sr Director, Life Science Solutions
rgardner@listenlogic.com
215.460.5543
Copyright © 2014 ListenLogic LLC