4. Generation Y: Slightly Larger than the Boomers Traditionalists 1928-1945 59m 76m 46m 78m Boomers 1946-1964 Gen X 1965-1979 Gen Y 1980-2000
5. We Need Them: A Growing Shortage of Workers in the U.S. Source: Employment Policy Foundation analysis and projections of Census/BLS and BEA data. Millions of People Expected Labor Force and Labor Force Demand
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9. The Y’s: Part of a Four Generation Workforce Each generaton with different assumptions about how the world works Traditionalist Boomer Generation X Generation Y Born 1928-1945 Born 1946-1964 Born 1965-1979 Born 1980- ~2000
19. Gen Y Communication: Text Messaging Average number of text messages sent per month 140 120 100 80 60 40 20 0 Age Group 18-24 25-34 35-44 45-54 55-64 65+ Marked increase in text messaging in the U.S. among those under 25 Source: The Impact of Digitalization: a generation apart, KPMG International, 2007 UK USA Spain Germany Netherlands
24. Gen Y Communication: Online Social Networking (FaceBook, MySpace, Flickr, YouTube) Do you use online social networking – Yes respondents 60% 50% 40% 30% 20% 10% 0% Age Group 18-24 25-34 35-44 45-54 55-64 65+ Extraordinary popularity of social networking with those under 25 in the U.S. Source: The Impact of Digitalization: a generation apart, KPMG International, 2007 UK USA Spain Germany Netherlands
27. Gen Y Communication: Online Metaverse Use (World of Warcraft, Second Life) Do you use online Metaverses – Yes respondents 10% 9% 8% 7% 6% 5% 4% 3% 2% 1% 0% 18-24 25-34 35-44 45-54 55-64 65+ Metaverse Popularity in the U.S.: World of Warcraft – among those under 25 Second Life – among those 35-44 (primarily women) Age Group Source: The Impact of Digitalization: a generation apart, KPMG International, 2007 UK USA Spain Germany Netherlands
Pilot this presentation - TY Post later on LinkedIn Collaborative because Millennials learn that way Interactive - not the only expert in the room Get through presentation then switch out to sites, if time.
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