1. The Paper Shop
Customize Customer Experience In and Outside Your Store
C

3. 1 in 3
mobile
searches
are local

5. How This Affects You
• Nearly 75% preferred a mobile-friendly site
• 74% more likely to return to mobile-friendly site
Individual Sales
61%
Didn’t find what they were looking for...
Moved to another website.
79%
Don’t like what they find...
Will go back & search for another website.
50%
Even if they like a business...
Will use it less often if website is not mobile-friendly.

6. How This Affects You
Overall Reputation
Inaccessible Site = Frustrated Users = Negativity Associated With Brand
48%
Feel frustrated & annoyed with sites that are not mobile-friendly
36%
Feel their time is wasted by sites that are not mobile-friendly
52%
Bad mobile experience = Less likely to engage with a company
48%
Site wasn’t mobile friendly = Felt company didn’t care about
business

7. How This Affects You

9. MOBILE USER
EXPECTATIONS

14. References
http://www.chameleonrecruitment.com/images/banner-changing-times.jpg
http://www.google.com/imgres?q=times+are+changing +2012&hl=en&biw=1
438&bih=719&tbm=isch&tbnid=QySBm9waqSG2hM:&imgrefurl=http://www.direstreets.us/the-news/2012/01/times-they-are-a-changing/&docid=lKAuXYr0QC
http://googlemobileads.blogspot.com/2012/09/mobile-friendly-sites-turn-visitors.html
http://www.hongkiat.com/blog/mobile-web-design/
http://www.pagetrafficbuzz.com/google-survey-reveals-75-mobilefriendly-sites/14736/
“7 tips to create visual presentations” SlideShare at http://www.slideshare.net/EmilandDC/7-tips-to-create-visual-presentations
"Good PowerPoint Design" at http://www.slideshare.net/Alex.Osterwalder/good-powerpoint-design-for-business-presenters-presentation
"Top 10 Slide Tips" at http://www.garrreynolds.com/Presentation/slides.html
www.thepapershop.biz
www.bmobilized.com
www.hotogomo.com
www.fiddlefly.com
www.dudamobile.com
www.mobilizetoday.com
www.qmogo.com
validator.w3.org/mobile/