1. L o g a n N i l e s
P O R T F O L I O LN
C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t
Logos & BrandingWebsite Design
Food Styling &
Product Photography
Tuesday, March 19, 13
8. Eleanor’s Catering
New Brand
New Site
New Direction
Eleanor’s Catering was looking for a new logo to go with
their new initiatives focusing on sustainable catering in the
Seattle area. Utilizing a 20’s theme which harkened back to
a time when food was simpler, more approachable as well
as understandable.
In the end the new logo gave birth to a new website and
brand overhaul that brought in a crisp palate and renewed
brand vigor.
Tuesday, March 19, 13
9. Lather Unusual
A New Company
From the Ground Up
Lather Unusual was a brand built from concept to product
line within 1 year. The original company name, logo design,
website and packaging were created to drive customers
towards both brick & mortar and online retail outlets.
Modern bubble interpretation blended with a classic and
bold font carried the brand look & feel forward promising
forward thinking with old world reliability.
Tuesday, March 19, 13
11. Site redesign for a young brand...
Jodee’s
New Site
Modern
Update
Jodee’s website needed a complete
overhaul and modern refresh.
Though a relatively young company
their original site was an in-house
project executed on a Mac.
The new html 5 site allowed for a
more dynamic presentation of their
colorful and delicious offerings
which played up their forward-
thinking approach to dessert and
snack creation. Stark white canvas
contrasted by large product shots
and pops of hot, crisp color were
called into action.
BEFORE AFTER
Tuesday, March 19, 13
12. Breathing life into an old
company with a fresh, new site...
Eleanor’s Catering
A new logo needs a new site
The old Eleanor’s Catering website was barely functioned as a
brochure site. When they asked for a new logo design it was
imperative that a new site be created to match the new brand, serve
as a usable tool to connect with current customers and launch new
menu initiatives.
BEFORE
AFTER
Tuesday, March 19, 13
13. Fleshing out a redesign...
Florea Studios
Showing off the Goods
The current Florea Studios website has limited offerings for
prospective clients to view, despite their ample number of images on
hand from past events. They were looking for a way to stylishly
display their photos while sharing their industry versatility in an
elegant and compact manner.
BEFORE
AFTER
Tuesday, March 19, 13
14. The food will speak for itself...
Blue Nile Catering
A picture is worth...
Blue Nile Catering’s menus were made the focus of this
brochure site where images of company offerings trumped
promises and expectations. Large call-out of client quotes
added credibility and reassurance for prospective customers.
Tuesday, March 19, 13
16. Recipe Development &
Product Development
Experience in food recipe development from concept to creation.
Experience in bath & beauty product development and R&D for new products.
Tuesday, March 19, 13
17. Recipe Development
Exploring new taste, texture and ingredient combinations to create
exciting products for retail and point-of-service sales.
Tuesday, March 19, 13
18. Bath & Beauty Product Development
Formulation for new products.
Tuesday, March 19, 13
19. Bath & Beauty Product Development
Formulation, graphics and packaging for new products.
Tuesday, March 19, 13
21. Designing for Events...
Event Design Ideation
Stationary Decor Design
Staging for Photography
Staging for Special Events
Creating unique & memorable design presentations
for product displays and special events.
Tuesday, March 19, 13
23. Pitch & Delivery
Connecting to an audience is a gift and a pleasure
when the experience gives as well as it takes.
Tuesday, March 19, 13
24. Contact Information
LN
C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t
T h a n k y o u
L o g a n N i l e s
2 0 6 - 4 1 2 - 5 2 0 4
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h t t p : / / w w w. l i n k e d i n . c o m / i n / Lo g a n N i l e s
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Tuesday, March 19, 13