Titled, "These Are The Good Old Days" we explore the major changes that happened in 2016 that will fundamentally change how Revenue Managment for the Hospitality Industry will change.
2. Welcome To The
‘Good Old Days’
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Loren Gray
HSMAI Americas Board Member
HSMAI Digital Marketing Council Member
HSMAI Revenue Management Board Liaison
Top 25 2013
@Loren Gray
3. For Fun
• Open your iPhone’s “Settings” menu, select
“Privacy”, then “Location Services”, then scroll all
the way down to “System Services”.
• In System Services scroll all the way down to the
bottom, press “Frequent Locations” and look at the
“History” section. Click on one of the area names
to see where you’ve been.
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@Loren Gray
4. Four statements
• Websites will be a thing of the past
• The Search Box will go away
• “A.I.” will control your marketing
• Video will be your only voice
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@Loren Gray
6. Bots and API’s
• Bots bots and bots---- what’s a bot?
• Google / Apple --- unlocked!
• Amazon – from 16 to 1000
• Microsoft – first in millions of cars
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@Loren Gray
10. Talking to Inanimate Objects
• “Google Assistant” – Google Now
• “Alexa” – Amazon Echo
• “Siri” – OS10 now on Mac
• “Cortana”– First in Auto’s
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@Loren Gray
17. Presentation and all links used
and referred to…
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@Loren Gray
https://www.HospitalityDigitalMarketing.com/ROC2016
18. Thank You
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@Loren Gray
Loren Gray
Founder / CEO
Hospitality Digital Marketing
Loren @LorenGray.com
@LorenGray
Https://www.HospitalityDigitalMarketing.com
Notes de l'éditeur
To access Frequent Locations, open your iPhone’s “Settings” menu, select “Privacy”, then “Location Services”, then scroll all the way down to “System Services”.
In System Services scroll all the way down to the bottom, press “Frequent Locations” and look at the “History” section. Click on one of the area names to see where you’ve been.
Magneto video
Gboard –
Past 90 days
Google I/o 2016
Facebook F8
The opening of ‘Bots’ — Google / Apple / Amazon / Microsoft — why is this important? it allows developers to now use the voice commands of Google now / Siri / Alexa / Cortana — googles new assistant / SIRI coming to your computer / Echo / and the internet of things coming to you home and cars….
Start at 2:10
Gboard --
Start at 1:30
100 million hours of video are being loaded onto Facebook everyday,
600 million for YouTube
3/4 of all video views are mobile over a billion active users a day on Facebook
Cisco says 75% of all mobile traffic will be video by 2020
20 minutes a day on Facebook
face boo.com/livemap screen shot
100 million hours of video are being loaded onto Facebook everyday,
600 million for YouTube
3/4 of all video views are mobile over a billion active users a day on Facebook
Cisco says 75% of all mobile traffic will be video by 2020
20 minutes a day on Facebook
face boo.com/livemap screen shot