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Pam Randhawa VP, Strategic Development Sermo Fulfilling Your Wildest Dreams: Sermo Case Study Discussion with TiE Young Entrepreneurs
[object Object],[object Object],[object Object],[object Object],[object Object],Today’s Discussion
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],My Background
Key Ingredients for Success Great People Great  Products Great Business  Model Great  Plan $$$ Luck
The Story of Sermo ™ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Funding History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Time Activity The “Arc” of Communities
War, Peace or Harmony Facebook Beacon In Harmony In Conflict Neutral MySpace Friendster Linked-In Sermo AlphaMD Sermo Learn Threadless Sermo Earn c 1996-2003 Ebay
What is Sermo? ,[object Object],[object Object],[object Object],[object Object],Sermo means “conversation” in Latin.
Sermo Business Model Outsiders access physician discussions through: Physicians collaborate on challenging patient cases, share observations and compare insights Insights Monitoring Engagement
What Happens On Sermo?
The ‘Anti-Arc” Observational data Hotspots: Learn Hotspots: Earn New pharma interactions Jobs Board recreational vocational want need The “Early Days of Sermo” “ The Danger Zone” Financial Industry (Bloomberg) New peer-reviewed data Clinical Trials Discuss on Sermo Addressing MD Critical Needs
Sermo’s Extended Value Proposition ,[object Object],[object Object],[object Object],Enable pharma to leverage the Sermo physician community and  technology platform to open a new communication channel with patients.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Building a Strong Team: What Does It Take?
Sermo Today
A Typical Day at Sermo
Summary: Entrepreneurship is Humbling

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Finance I: Pam Randhawa

  • 1. Pam Randhawa VP, Strategic Development Sermo Fulfilling Your Wildest Dreams: Sermo Case Study Discussion with TiE Young Entrepreneurs
  • 2.
  • 3.
  • 4. Key Ingredients for Success Great People Great Products Great Business Model Great Plan $$$ Luck
  • 5.
  • 6.
  • 7. Time Activity The “Arc” of Communities
  • 8. War, Peace or Harmony Facebook Beacon In Harmony In Conflict Neutral MySpace Friendster Linked-In Sermo AlphaMD Sermo Learn Threadless Sermo Earn c 1996-2003 Ebay
  • 9.
  • 10. Sermo Business Model Outsiders access physician discussions through: Physicians collaborate on challenging patient cases, share observations and compare insights Insights Monitoring Engagement
  • 11. What Happens On Sermo?
  • 12. The ‘Anti-Arc” Observational data Hotspots: Learn Hotspots: Earn New pharma interactions Jobs Board recreational vocational want need The “Early Days of Sermo” “ The Danger Zone” Financial Industry (Bloomberg) New peer-reviewed data Clinical Trials Discuss on Sermo Addressing MD Critical Needs
  • 13.
  • 14.
  • 16. A Typical Day at Sermo

Notes de l'éditeur

  1. Thank you for inviting me to your class today. I look forward to sharing some of my business experiences and insights with you. Hopefully, some of the topics and examples we talk about today will help you on your journey as an entrepreneur.