Audience Summary Sep08

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Luca Colombo

Technologie

Consumer & Online Italy Audience Summary September 2008

Executive Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MSN/Windows Live Network ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Internet Applications Unique Users (NNR) Source: Nielsen Online

Instant Messaging Unique Users (NNR) Source: Nielsen Online

Instant Messaging – III TimeSpent, YoY UU Growth, Total UU (NNR) N.B. Ball size indicates the total number of UU. Transparent ball represent the same competitor the year before Source: Nielsen Online

Email – I ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Email – II Unique Users (NNR) Source: Nielsen Online

Email – III TimeSpent, YoY UU Growth, Total UU (NNR) N.B. Ball size indicates the total number of UU Source: Nielsen Online

Member Communities – I ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Member Communities – II Unique Users (NNR) Source: Nielsen Online

Member Communities – III TimeSpent, YoY UU Growth, Total UU (NNR) Source: Nielsen Online N.B. Ball size indicates the total number of UU ,[object Object],[object Object],[object Object]

Search Engines – I ,[object Object],[object Object],[object Object],[object Object]

Search Engines – II Share of Visits (NNR) – Other players Source:Nielsen//NetRatings

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Audience Summary Sep08

1. Consumer & Online Italy Audience Summary September 2008

4. Brand with Internet Applications – I Unique Users (NNR) Source: Nielsen Online

5. Brand with Internet Applications – III TimeSpent, Total UU, UU Growth YOY (NNR) N.B. Ball size indicates the total number of UU Transparent ball represent the same brand the year before Source: Nielsen Online

6. Brand without Internet Applications – I Unique Users (NNR) Source: Nielsen Online

7. Brand without Internet Applications – II TimeSpent, Total UU, UU Growth YOY (NNR) N.B. Ball size indicates the total number of UU Transparent ball represent the same brand the year before Source: Nielsen Online

8. Internet Applications Unique Users (NNR) Source: Nielsen Online

9. Instant Messaging Unique Users (NNR) Source: Nielsen Online

10. Instant Messaging – III TimeSpent, YoY UU Growth, Total UU (NNR) N.B. Ball size indicates the total number of UU. Transparent ball represent the same competitor the year before Source: Nielsen Online

11.

12. Email – II Unique Users (NNR) Source: Nielsen Online

13. Email – III TimeSpent, YoY UU Growth, Total UU (NNR) N.B. Ball size indicates the total number of UU Source: Nielsen Online

14.

15. Member Communities – II Unique Users (NNR) Source: Nielsen Online

16.

17.

18. Search Engines – II Share of Visits (NNR) – Other players Source:Nielsen//NetRatings

Audience Summary Sep08

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