1. #OMWeek Barcelona
on Twitter
Data Analysis
25-29 November 2013
By:
@LukaszZelezny /
Linkedin
1
11/30/2013

2. Most Active Twitter Users
2,500
2,000
2,086
1,500
1,000
550
500
156
-
By:
122 115
84
48
@LukaszZelezny /
39
37
31
26
Linkedin
26
25
2
25
22
22
22
19
19
19
17
17
11/30/2013

3. Most @Mentioned Twitter Users
1200
1000
800
600
400
200
0
By:
@LukaszZelezny /
Linkedin
3
11/30/2013

4. Most Popular #HashTag
2,500
2,000
1,500
1,000
500
-
By:
@LukaszZelezny /
Linkedin
4
11/30/2013

5. Tweets per day
1000
900
800
700
600
500
400
300
200
100
0
22-Nov-2013
23-Nov-2013
(0.20%)
24-Nov-2013
(0.37%)
(0.37%)
By:
@LukaszZelezny /
25-Nov-2013
(10.25%)
Linkedin
26-Nov-2013
(21.32%)
5
27-Nov-2013
(16.59%)
28-Nov-2013
(24.13%)
29-Nov-2013
(26.42%)
11/30/2013

6. Most popular hour
600
500
400
300
200
100
0
By:
@LukaszZelezny /
Linkedin
6
11/30/2013

7. Most popular language
fr (84)
3%
other (74)
2%
en (504)
14%
es (2865)
81%
By:
@LukaszZelezny /
Linkedin
7
11/30/2013

8. Most linked domain
mrkt.ms (4)
ht.ly (6)
1%
1%
es34.co (7)
de.amiando.com (4)
easyfairs.com
1%
1%
(5) kcy.me
lnkd.in (4)
1%
(5)
1%
marketingdirecto.com (7) wp.me (7)
1%
Other (47)
1%
1%
9%
buff.ly (8)
1%
ift.tt (12)
2%
shrd.by (12)
2%
fb.me (16)
3%
adf.ly (3)
1%
ow.ly (169)
31%
humanlevel.com (17)
3%
instagram.com (20)
4%
goo.gl (26)
5%
4sq.com (42)
8%
bit.ly (59)
11%
dlvr.it (67)
12%
By:
@LukaszZelezny /
Linkedin
8
11/30/2013

9. Most often used 1-word phrase
searchmktday (301)
3%
socialmediaday (243)
ecommerce (247)
2%
2%
tablet (245)
cena (234)
2%
2%
seo (291)
3%
desayuna (227)
2%
omweek (3002)
28%
móvil (321)
3%
con (357)
3%
cliente (357)
3%
las (378)
3%
ecommerceday (389)
4%
marketing (425)
4%
para (431)
4%
del (444)
4%
omexpo (472)
4%
que (592)
5%
los (617)
6%
t.co (1291)
12%
By:
@LukaszZelezny /
Linkedin
9
11/30/2013

10. Most often used 2-words phrase
marketing day (140)
2%
omweek
ecommerceday omweek (174)
3%
socialmediaday
(146)
3%
omweek searchmktday (197)
3%
a los (138)
en los (130)
2%
2%
http t.co (1282)
22%
tablet omweek (197)
3%
omweek rt (205)
4%
desayuna móvil (208)
4%
come desktop (214)
4%
móvil come (218)
4%
cena tablet (220)
4%
omweek http (413)
7%
desktop y (220)
4%
rt omexpo (400)
7%
cliente desayuna (225)
4%
en omweek (493)
9%
y cena (234)
4% el cliente (278)
By:
@LukaszZelezny /
5%
Linkedin
10
11/30/2013

11. Most often used 3-words phrase
day en omweek (100)
3%
cita ayer en (107)
omweek http t.co (402)
3% el siguiente paso
12%
se dio cita (107)
3%
sem se dio (107)
3%
(100)
3%
dio cita ayer (107)
3%
ayer en el (108)
3%
marketing day en (109)
3%
el search
marketing (109)
3%
el cliente desayuna (224)
7%
search marketing day
(115)
4%
y cena tablet (220)
7%
en el search (117)
4%
tablet omweek http (165)
5%
desktop y cena (219)
7%
cena tablet omweek (197)
6%
By:
desayuna móvil come (207)
6%
@LukaszZelezny /
Linkedin
11
móvil come desktop (213)
7%
cliente desayuna móvil (207)
6%
11/30/2013

12. Thank you for sharing

Find more on:
easyfairs.com
By:
@LukaszZelezny /
Linkedin
12
11/30/2013