2. Duke of York Cinema
Single screen theatre in Brighton, England.
Shows a variety of films including mainstream
Hollywood, British, foreign, classics and cult
classics.
3. Stays relevant and draws in new customers
through the use of social media.
Has over 1,200 followers on Twitter and
over 700 fans on Facebook.
4. Management realized most of the customers
were younger and likely to use the internet
frequently.
Made it worth it for followers by posting trailers,
announcements, and special offers otherwise
unavailable.
5. Cripple Creek Barbeque
Opened in 2009 in Athens, Texas.
Used social media sites right away.
Pages on Facebook and Twitter.
6. Food and social media went hand in hand.
Food was good so social media grew, got
restaurant more attention, and so on.
7. Manager updates sites regularly to keep
content fresh.
Tracks activity on the sites, proving they
are a successful part of the buisness.
8. Sell products, such as sauces, in store
as well as online.
90% of sales come from online, showing
how useful the social media sites have
been.