Mindy McAdams distills the work of mwesch (YouTube phenomenon) into 30 thought-provoking granules. You can see the assignment here: http://www.macloo.com/syllabi/dem/mwesch_assignment.htm
19. “YouTube is a platform.” Some people want to get to the top of the heap ( competitive ). (34:50)
20. Lonelygirl15: YouTube users banded together to discuss her authenticity (like Survivor spoilers, or other acts of collective intelligence). (38:00)
21. “Everybody’s mad because they got duped ...” “YouTube is not for fake stuff! It’s for real stuff!”