employee engagement

1. EMPLOYEE ENGAGEMENT IN TATA
STEEL, WEST BOKARO DIVISION.
DEPARTMENT- Q-ACD & CENTRAL GARAGE
MAHADEV RANA
121093
PGDM
GNIT COLLEGE MANAGEMENT.
Tata Steel

2. TATA STEEL
1907.2013
ESTABLISHED 1907,Tata Steel is the world’s 6th largest steel company with
an existing annual crude steel capacity 27 million tonnes .
India's highest civilian award, the Bharat Ratna. JRD TATA
Tata Steel

3. Landmarks
TATA STEEL 1907-2007
• 1882 : At age of 43 jamest ji nusserwan ji tata
read a report by a German geologist .Ritter von
on the availability of iron ore in chanda district
in the central provinces which gave him the idea
of giving india a steel plant.
• 1900 November 14- jamset ji was in England to
visit the secretary of state for India , George
Hamilton .He decided to build a steel plant in
india.
Tata Steel

4. CONT…
1907 : CM weld and srinivasa Rao discovered
villege of sakchi at the confluence of two
subernarekha and khorkai and the Railway
station of sakchi .
• August 26- The Tata Iron & steel company was
floated.
• 2007 : march 08 –Tata steel acquires two steel
rolling mills in vietnam.
April 02 Tata steel completes $ 6.2bn acuisition
of
Corus Group plc
Tata Steel

5. EMPLOYEE ENGAGEMENT
.
Employee Engagement is a measurable degree
of an employee's positive or negative
emotional attachment to their job, colleagues
and organization which profoundly influences
their willingness to learn and perform at work.
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6. Aspects of Employee Engagement
 The employees and their own unique
psychological make up and experience
The employers and their ability to create the
conditions that promote
Engagement
Interaction between employees at all levels.
Thus it is largely the organization’s responsibility to
create an environment and culture
conducive to this partnership, and a win-win
equation.
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7. THE 10 C’S OF EMPLOYEE ENGAGEMENT
• How can leaders engage employees’ heads, hearts, and
hands? the literature offers several avenues for action;
we summarize these as ten c’s of employee
engagement, which are supposed to be essential for
employee engagement.
1. CONNECT
2.CAREER:
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8. Cont….
3.CLARITY:
4.CONVEY
5.CONGRATULATE
6.CONTRIBUTE
7.CONTROL
8.COLLABORATE
9.CREDIBILITY
10.CONFIDENCE .
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9. INTRODUCTION TO WEST BOKARO DIVISION
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10. Cont..
• In 1947,the West Bokaro Division of TATA STEEL was registered and
leased out for the working of the coal mine for 999 years.
• West Bokaro had the distinction of commissioning india’s 1ST
WASHERY in 1951.Addition to this washery to treat VII seam coal
was completed in 1973.
• The entire production of “Medium coking coal” of West Bokaro was
supplied to Jamshedpur in 1956,the management of West Bokaro
was taken over by a newly formed company m/s-west bokaro pvt.
Ltd,a wholly owned subsidiary of TATA STEEL.
• In 1976 it become one of its two collieries divisions, the other being
the jharia group.
• In 1970 open cast mining was introduced with small mechanization
under (phase-1) expansion at West Bokaro .
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11. According to West Bokaro Division Employee
Engagement are as :-
•
•
•
•
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Total Quality Management (TQM).
Small Group Activities (SGA).
Daily Management (DM).
Policy Management (PM).
Quality Circle (QC).
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12. Facilities extended to employees (non officers)
•
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•
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Free accommodation / water
Free medical for self and family
Recreation clubs
Gymnasium facilities
School bus facilities for children on nominal
charge
• Reimbursement of shool of one child
• Electricity at nominal charge
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13. Mobile canteen & tool room
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14. Some Practices at quarry ACD and central garage
• 7 days working
• Staggered weekely day of rest and canteen
breaks
• Two grade system supervisory level
• Semi – mobile canteen and field offices
• Designed euipment
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15. Sample
• Considering the sort time duration for the survey, the sample
had to be restricted to 100 respondents only.
• This study may be the subject to personal biases of the
respondents while answering the questionnaires.
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16. RESEARCH METHODOLOGY
• Research methodology refers to the body of
methods or techniques used in the study. The
term method means an appropriate way of
doing something. Every case of study requires
a suitable method of investigation. There are
various important methods, but questionnaire
and interview are worthy to note.
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17. universe
• The universe comprises of Tata Steel, West
Bokaro Division. This includes total of 3700 of
different Employees and different positions/
designations.
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18. Sample size
• The sample size refers to the number of items
to be selected from the universe to constitute
a sample. The sample size used for the study
includes 100 employees from Q-ACD
department, of different skill, qualification,
designation
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19. METHOD OF DATA COLLECTION
• The questions were distributed among the
eligible participant and were to be filled by
them. The research explained the questions to
the participant who were unable to the
implications of the given questions and helped
in filling up the questionnaire. In Q-ACD
department, the researchers met each and
every participant personally in the shop floor.
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20. TOOLS FOR DATA COLLECTION
• PRIMARY DATA: Primary data are those data
which are collected for the first time and thus
happens to be original in nature. In this study
primary data were collected through a
questionnaire .
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21. QUESTIONNAIRE SURVEY
• In this study a questionnaire was prepared. The
questionnaire consists of a set of questions that was
circulated among the employees. The questionnaire
utilized for the purpose of research was a semiqualitative one. The questionnaire dealt with different
aspect of the organization like, “aware of employees
and company’s role”, “opportunity of growing
employees and company”, “managers, supervisors and
colleagues are helpful or not”, “likes and dislikes in
TATA STEEL” etc. Altogether the questionnaire contains
32 questions, which were helpful in measuring the
level of employee engagement.
Tata Steel

22. EMPLOYEE ENGAEMENT SURVEYS (ESS)
• engagement is broadly evaluated on two
dimensions: how employees feel (their
emotions towards the company, leadership,
the work environment, etc) and/or how they
intend to act in the future (will they stay, give
extra effort, etc).
Tata Steel

23. INTERVIEW
• It refers to a meeting during which somebody
is asked a question or a series of questions
by the researchers. As the questionnaire
utilized for research was a semi quantative
questionnaire it involved interviewing the
employees for their responses and comments
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24. employee profile
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Age group
No:of respondent
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•
25-35
36-45
46-55
56-above
35
30
20
2.
Qualification
No:of respondent
non- metric metric
35
35
3.
Designation
operator
4.
•
15
intermediate graduate
25
15
auto-electrician overman/ general
Supervisor majdoor/
Explosive
Carrier
Greaser
Helper
35
10
25
30
Less than 15 15-25
25-35
35-45
20
25
35
20
No:of respondent
Year of service
No:of respondent
ployee Profile.
Em
Tata Steel

25. •
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no
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1.
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14.
15.
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17.
18.
QUESTIONS
Strongly Disagree neither agree
agree
Disagree
strongly
nor disagree
agree
Are you clearly aware of your role in this organization?
0
0
0
1
89
Does the mission/purpose of your company make you
feel that your job is important?
0
0
0
15
85
Do you feel the organization’s problem as your own?
0
0
0
3
97
Do you feel your organization will grow in future?
0
0
0
0
100
Do you have opportunities at work to learn and grow?
0
0
0
20
80
Do you feel company treat equally to all employees?
0
5
5
20
70
Do you feel that your colleagues are supportive?
0
0
5
0
95
Doyou feel that your managers are helpful?
0
5
5
10
80
Do you feel that your supervisors guide you when you
needed?
0
10
10
0
80
Are you member of small group activities (SGA)?
0
30
20
50
0
Do u feel that rewards/recognition given in SGA are fair to
all SGA’s groups?
0
20
30
20
30
How many improvements(KAIZEN) is contributed by you
yearly?
4 to 6 kaizens
Do you think KAIZEN is a part of employee involvement?
60
20
5
5
10
Do you think quality circle tools are problem solving tools?
0
0
5
15
80
Do you feel company really take initiatives regarding
KAIZEN?
0
10
0
10
80
Do you feel that KAIZEN is necessary for the growth of the
organization?
0
10
0
5
85
Do you feel that S.G.A encourages towards new
ideas?
0
5
25
30
10
Do you feel that your ideas are implemented in your organization ?
0
Tata Steel

26. •
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Questions
strongly
disagree
neither agree
Disagree
Do you feel that your participation appreciated/recognized
by company?
0
5
20. Do you feel that there is sufficient arrangement in an
orgnazition for dealing with employees problem?
0
20
2. 21. Do you feel, managers or supervisiors think that
employees problem as their own?
0
40
22. Do you feel that new ideas and initiatives improve your
product and services?
0
5
23. Do you feel about your positional responsibility?
0
0
24. Do you feel that your jobs are challenging and exciting?
0
0
25
Do you feel proud to work for TATA STEEL?
0
0
26. If you are offered high salaried job and facilities in another
organization, will you accept it?
90
5
27. Do you feel your managers provide you proper training
according to your job?
0
15
28. Do you feel your manager gives you formal
feedback on your performance?
0
15
29. Do you feel your manager regularly coaches you on
improving your performance?
0
15
30. Do you understand what company expected from you and
your work?
0
0
31. Do you feel that there are promotion in right time?
0
10
32. Do you aware of promotion policy?
0
40
33. Do you feel that you come under extra standard force?
98
0
agree
strongly
nor disagree
19.
Tata Steel
0
11
85
0
80
0
0
50
5
10
90
0
0
5
0
18
5
82
95
5
90
5
0
70
10
0
5
5
70
65
5
0
5
0
0
0
10
15
95
75
15
60
0
2
0
agree

27. FINDINGS AND CONCLUSION
• On the basis of study, it can be concluded that
the level of “Employee Engagement” is
considerably high in the Q-ACD & central
garage department of TATA STEEL in West
Bokaro Division
Tata Steel

28. SUGGESTIONS AND RECOMMENDATIONS
• Supervisors and Managers should meet at regular intervals with the
employees to discuss about the improvement in the company, at
work place and in their living of standard, family problems etc.
• Gap between managers and the employees should be reduced by
raising the level of engagement. For example: by conducting extra
co-curricular activities like social and cultural programs.
• Very least employees feel that their ideas or work can’t be
recognized/ appreciated. So encourage them by making them feel
that their ideas as well as they are important for the company.
• Create good and healthy environment at work place and increase
the environment.
• Some of the employees find their job boring and monotonous.
Encourage them to take part in extra co curricular activities
Tata Steel

29. COT..
• Many of the employees want this changes to
large extent:
• Surrounding village must be grow.
• Any type of death case occurs, dependent
service should be provided.
• Employees who got job on land basis, if any
type of death occurs, service should be
provided to the dependent.
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30. Thank you
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