Digital Marketing is any marketing technique that makes use of electronic devices like desktops,laptops, phones and tabs. any marketing if you want to promote your product/service on internet is digital marketing or if are doing promotion of your business on mobile, search engine,website,tab, laptop, computer any device which have internet facility.- Mahesh Gangurde

1. Mahesh Gangurde
Digital Marketing
http://www.maheshgangurdedigitalmarketing.com
http://www.webdigital4u.in
http://www.letsdigital.in
http://www.maheshgangurde.in

2. What Is Digital Marketing
• Digital Marketing is marketing techniques that makes use of
electronic devices like desktop, laptops, phones and tabs.
•We Focus on various Internet Medium For Digital Marketing
Digital
Marketing
Search
Engines
Websites
Social
Media
Mobile
Apps
Email Analytics

3. Traditional V/S Digital Media
Metric Paper
Advertisement
Digital Media Ads
Reach 1,00,000 Millions / Billions
Target Audience Low Very High
Engagement Low Very High
Price Very Expensive Very Low
ROI No Guarantee High Return

4. Benefits Of Digital Marketing
Reach Large Audience
Target The Right Audience
Cost Effective
High Return Over Investment
Scale The Business Very Fast

5. Digital Marketing Statistics
85% Search Before Purchase
84,801 Youtube Videos Views in 1 Second
Search Queries In Google
Year 1998 – 10000 Per Day
Year 2015 – 600 Corer Per Day
73% Active User In Social Media
89% Of User Purchased Based On The
Reviews

6. http://www.internetlivestats.com/internet-users/

7. Digital
Marketing
Website
SEO
Paid
Marketing
*PPC
*Display Ads
*Video Ads
Social
Media
Paid
Non Paid
Digital
Analysis
Email
Marketing
Online
Reputation
Management

8. Search Engine Optimization
•SEO is a process to achieve top ranks on
organic search result (Free Results)
•Search Engine ranking are achieved by
following and implementing various tactics in
WebSite
•Search engines ranks a websie based on
200+factors.

9. Paid Marketing
•In Paid Marketing we us various channels like
websites and search engines to promote our
services.
•Display Advertising on External Sites
•Ads in Mobile Apps
•Video Ads in Youtube
•Remarketing Strategies

10. Social Media Marketing
•Generate the visitors and increasing the
brand awareness using Social Network
•We target both paid and free marketing
strategies in Social.
Facebook Pinterest
Google + Youtube
Twitter Linkedin

11. Email Marketing
•To generate the business and leads using
existing and new client via email.
•We study about email marketing strategies,
newsletter design and practical example of
Email Marketing.

12. Digital Analytics
•Digital analytics is about analysis of the
website reports to make decisions based on
data
•We work with google analytics for analyzing
the website traffic.