Dell was founded in 1984 by Michael Dell to develop, sell, and support personal computers directly to customers. It pioneered the direct sales model of PCs and grew to become the largest PC manufacturer in the world. Dell employs strategies like cost effectiveness, customization, and direct-to-customer sales. It faces competition from companies like Lenovo, Acer, and Compaq. Dell's HR department focuses on recruitment, training, performance management, compensation & benefits to attract and retain talented employees.
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Presented To :
Mr. Salman Ali Sb
Presented by :
SAFDAR HUSSAIN 31 BBA
BZU layyah
Topic :
Dell Company
Safdar Hussain
4. Dell traces its origins to 1984, when Michael Dell created
PCs Limited while a student at the University.
Dell Computer Corporation became official in May 1984.
Dell is the industry leader in direct sale of personal
computers to consumers.
It was founded on the Direct Business-to-Consumer Model.
It is the fastest growing among all major computer systems
companies worldwide. In July 1999, Dell became the #1 PC
dealer to businesses in the US
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4
PROFILE
Safdar Hussain
6. Strategy
Our strategy is cost effectiveness
Establish in customize to order’ low cost
with good quality, direct to customer.
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8. To look out for the well being of all employees
of the company.
Provide leadership and direction to employees of
the company.
Career Development planning for all employees
of the company.
To provide employees with solutions to their
problems.
Maintaining data records of all employees of
DELL (Human Resources information System).
OBJECTIVES:
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10. HRM is function that help out the organization in
achieving goals by obtaining and maintaining the
successful employees”
Human Resource Management
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11. The Goals of HRM
Overall
Goals
•
Productivity
• Quality of
Working Life
•
Competitive
Advantage
Bottom Line
• Survival
•
Competitiven
ess
• Growth
• Profitability
• Flexibility
Human
Resources
Management
Activities
Specific Goals
• Attract
• Retain
• Motivate
• Retrain
•
•Understanding
the
environment
• Human
Resources
Planning
• Recruitment
and Placement
• Training
• Performance
Management
• Compensation
Management
• Career
Management1/16/2016 11Safdar Hussain
16. DELL employs through both formal and informal ways of
recruitment. Departments tell their need to HR department. And
then recruitment is done on the requirement by the project. All
candidates send their CV’s by post; they are then short listed and
called. So those candidates then report at the DELL from where
they are sent to the Human Resource DELL for further
interviews. But recently DELL has devised a new way of
recruitment i.e. online Applications. They give Ads in leading
newspaper and use some other mass media communication
channels and then receive applications and CV’s online.
RECRUITMENT
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17. Internal Methods:
DELL usually prefers “Job Posting” in which employees
from with in the organization are preferred but if the
organization feels that the employee is not competent
enough then they go for external methods.
External Methods:
DELL usually prefers advertising through newspapers and
their official website for their recruitment purposes. They
give an open invitation to everyone to apply, so people who
are interested come and if they are capable enough they are
hired. They don’t prefer any specific universities or colleges
to get the applicants, what matters are the potential talent
and caliber of the person and his commitment to work. Last
year a scheme is started in which team of HR professionals
visits different colleges and universities to recruit fresh and
passionate candidates.
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18. The recruitment process is likewise the same but
minutely varies in the organization depending upon
the ranks. In recruitment DELL keeps certain things
in front e.g.
What the person was getting (in terms of salary) prior
to DELL’s Job.
Whether the person is polished enough to adjust in
their environment.
Whether He/she has the required technical skills, the
required qualification for the specific job.
STRATEGIES FOR RECRUITMENT
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Safdar Hussain
20. In DELL, selection Criteria is based on numerous factors
such as education, health, background and previous
experience.
SELECTION PROCESS
The Application :
The employment application is candidate’s first chance to
present his qualifications to the Organization. As such, it
is extremely critical for his/her continued participation in
the examination process.
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21. Written Exams:
Written exams are usually obtained from one of several
test construction firms available to them. These tests are
designed to determine level of technical and/or analytical
abilities associated with the particular position for which
candidate had applied.
Performance Exams:
Performance exams test ability to accomplish specific job-
related tasks by providing the opportunity to actually
perform them. These tests are scheduled through the
Human Resources Department office, with notification in
writing of the date, time, location and duration of the test.
Instructions will be given on the tasks to be completed
and then asked to complete them. each candidate had
applied.
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22. Specialized Testing :
Some positions will require specialized testing, such as
technical skills, agility and communication skills etc.
These tests are scheduled just as like other tests.
The Panel Interview :
The results of this component of the exam process will be
used to determine if candidate should be included on the
List of Eligible Candidates forwarded to the hiring
authority for consideration for a departmental Selection
Interview. This portion of the examination is normally
weighted 100% (or as indicated
on the Job Announcement.
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28. DELL has trained and developed many of its senior and
fast track managers and supervisors. For lower and
technical staff the organization have a complete training
calendar for the year, if organization thinks and feel that
an employee requires training to update his knowledge
about the field, he just have to report the HR department
and he will be listed for the next training program.
On-the-job Training:
As compared to other competitive organizations the
training program of DELL is quite different. It provides
full opportunity to its employee to develop themselves
and also train them according to the requirements of their
job.
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29. External sources:
A trainer, facilitator and/or subject matter expert are
brought into the organization to provide the training
session or an employee are be sent to one of these
learning opportunities during work time. These
training opportunities are provided in the form of
seminars, classroom training courses and workshops
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30. The competent employees are rewarded in shape of
promotions, bonus, increments and annual holidays and
promotion. The results of an appraisal can be used to
identify areas for further development of the employee.
The organization also uses different questionnaires, which
consist of numerous questions about the behavior of the
employee, and then on the basis of these answers
personality of the employee is judged. When evaluation is
made the unsatisfactory performers are given warning.
The employee after warning is put under observation, for
some period of time and if the employees’ performance is
still unsatisfied then are demoted or fired.
PERFORMANCE APPRAISAL:
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31. Employee welfare and
motivation
Happy employees mean a healthy organization.
HR Department conducts various employee
welfare activities which might
include employees get together, annual staff
parties etc. HR department also reviews
organizational policies and its impact on the
motivation of the employees.
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33. Dell provide several kinds of benefits that help
to retain its employees
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BENEFITS
Medical
Allowance
House Rent
Allowance
Transportation
Free
Insurance
Loan Facility
34. Promotion:
Promotion is direct shift only to the next level from the
current grade, the employee’s performance is evaluated
and if his performance is above average he is given
promotion. DELL promotes only those candidates who
are experienced and eligible for that particular vacancy.
Increments:
The company decides at the end of the financial year,
according to its financial condition, whether increments
should be given or not.
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35. Free transport:
DELL Company provide free transport to
local employee.
Medical facility:
DELL Company provide free medical facility to workers
depending upon
the position/rank
of the employee.
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36. House loans:
They give the facility of house loan only to deserving
individual. The loan approval depends upon the post of
the employee.
Overtime payment:
Overtime payment is pay for only those workers who are
working more than their working hours mostly overtime
payment is given to low level staff.
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38. MAINTENANCE
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Refers to maintaining employee’s
commitment and loyalty
Man objective is to retain the productive
employees
To provide healthier and safe environment
Provide benefits and start employee
assistance programs
40. A gold medal ( successive 5 years with us )
Certificates on exceptional performances
Company Laptops
Company Insurance
Overseas conventions
Sales promotion (e.g. On Rs10,00,000 sales,
one LCD as a reward)
Awards
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REWARDS
41. COMPENSATION
Dell make proper compensation packages
for the employee
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Foreign
trip
Salary
increment
Job
promotion
Appreciation
certificate
Bounce
42. CAREER COUNSELLING
Dell Helps The Employees In Planning
And Developing Their Career
Inform them about their future career
and promotions
Career counselling helps to retain the
productivity of employee
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43. PLACEMENT
Put the right person for right job.
Employee placed on job according
to their skills
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45. Strengths:
Have an excellent staff
for handling sales with
strong knowledge of
current products
Strong customer
relationships
Well-designed and
successful marketing
strategies
Business reputation of
being innovative
Good research and
development department
Weaknesses:
An inefficient record
maintenance system in
place.
Less importance given to
promotional activities
Customer perceive dell as
a total only brand.
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46. Opportunities:
Products similar to yours
in the market are
expensive or of poor
quality
Customers in the market
are loyal to our products
Could open more stores
worldwide due to strong
capital
High demand for product
due to technological
advancement
Threats:
A lot of competitors in the
market with similar
products i.e. IBM, Acer
and Compaq.
The competitors opening
new shop in a nearby
location
Not enough stores in
smaller cities
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47. Recommendation
Our recommendation about dell is that
it should hire experts and take help of
specialists to train their employees so
that they should focus on better
quality, reasonable price and on
attractive products.
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Dell traces its origins to 1984, when Michael Dell created PCs Limited while a student at the University of Texas at Austin. The dorm-room headquartered company sold IBM PC-compatible computers built from stock components. Michael Dell started trading in the belief that by selling personal computer systems directly to customers, PCs Limited could better understand customers' needs and provide the most effective computing solutions to meet those needs. Michael Dell dropped out of school in order to focus full-time on his fledgling business, after getting about $300,000 in expansion-capital from his family.
In 1985, the company produced the first computer of its own design—the "Turbo PC", sold for US$795. The company never had to look back from then and with the develop of technology they spread their business worldwide in some few years. Today “Dell” is one of the biggest Multinational companies of the world.