So you need to understand fast what the Social Media Business is? So, that it is!

2. 36 47.565 208 474 717 9515 456 23.148 hsuploaded to Youtube tweets sent on Twitter new accounts on Twitter New users on Facebook new posts images uploaded to Flickr Internet Newbies iPhone apps downloaded Social media stats

3. +30 yearsoldTechStory Dinos | … | Internet | Browsers War | Napster | Nasdaq | SmartPhones | Social Web >>>>>>

4. +30 yearsold Ad Story ATL | BTL | Upper the line | Embrace the Line >>>>>>

5. The digital debate Social Media Strategyis NOT thesame as Digital Marketing Social Media Strategy Digital Marketing You & yourCompany YourBrand Engagement Insight Messages Money & Stats Communities & Audiences Brand´s target

6. RememberwhatAdmiralSmileywrote …

7. So, why Social Media? Because you can identify new customersBecause you can get candidatesBecause you can find suppliersTo listen what customers saidTo follow the trendsTo live a 100% Branding experience

8. Benefits Go, brand rock star CRM? Every data is on the cloud Know candidates by the their poured comments Shape your image, be influencer to consumers Sell your products or stocks (DELL Outlet) - Long Tail Show products and services, pre-test them Have feed back from the audiences, work insights!!!! Interact and run strong ties , build "Corporate 2.0" muscle

9. RememberwhatAdmiralSmileysaid …

10. So Do´sof Social Media for Business said Have a Plan before start Create Measurable Goals Be consistent Give great content & customize Be contextual & interactive Listen, entertain & engage

11. … and Don´tsof Social Media for Business said Rely on one app Be pushy Be spammer Forget to thank people Use old fashioned techniques Build your community too quicky Or have too many weak ties

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14. armando.liussi@2shareworld.com