The South African Property investors digest The Susan Deacon Property Group http://www,susandeacon.co.za

1. The 2010 IPD South Africa Property Investors Digest
The IPD SA Property Investors Digest is a definitive record and the most comprehensive
statistical analysis of investment property available in South Africa. Expert commentary is
supported by tabular analysis in 84 data tables. The report includes:
The Main Property Markets
• Performance by RETAIL, OFFICE and INDUSTRIAL across 11 different market segments
• Investment activity and portfolio structures
• By region and by 16 detailed property types
Occupancy, Income and Costs
• Vacancies, gross rentals, operating costs
Performance and activity by
• Sector and capital value
• Sector and floor space
All main property measures
• Total return, Income return, Capital growth, Income growth, Net yields
• Vacancies, Operating Costs, Gross Rentals
You will receive this report in hard copy and electronic format, enabling interactive analysis of the data. Coverage was over 1600 properties in
2008 and at the end of 2009 the digest will extend to 15 years’ of data. The information is the product of validated figures submitted to IPD by
participants who abide by common measurement standards and valuation guidelines. The database includes information from the major
institutional and listed property investors in South Africa.
Order form (eProp Marketing)
Cost: ZAR8 550.00 plus 14% VAT (ZAR9 747.00 inclusive)
I wish to order _____ copy/copies of the IPD SA Property Investors Digest
Name: ____________________________________ Company: ________________________ Email: _____________________________
VAT Reg No.: _____________________________ Tel: ______________________________ Fax: ______________________________
Postal address: ___________________________________________________________________________________________________
Signature: ___________________________________________________________________ Date: _____________________________
Payment can be made direct to our bank account: Investment Property Databank SA (Pty) Limited
(Please fax proof of payment) Standard Bank of S.A., Randburg Branch
Branch code: 018005
Account number: 021649006
VAT registration number: 428 0202 450
IPD South Africa (Pty) Ltd
P O Box 652396, Benmore, 2010
T +27 (0)11 883 4977
F +27 (0)11 883 4986
E sa@ipd.com
www.ipd.com
This Agreement shall be interpreted in accordance with the IPD Master Terms and Conditions of Agreement
and any Special Terms which shall be deemed to be incorporated into and made a part of this Agreement.

2. The 2010 IPD South Africa Nodal analysis
The IPD Nodal Analysis is a comprehensive analysis of property data for key areas and nodes in
South Africa. The report includes:
Property performance data, investment activity, income and cost measures by geographic node.
A detailed analysis covering all retail, office, industrial and other property types across over 128 nodes countrywide from 1995 to 2009.
Fifteen years of annualised performance data including total return, income return, capital growth, net income growth, net yield, capital
value/m², gross rent/m², vacancies, operating costs/m².
The report covers all the above property indicators by node as well as data for the relevant regional and sector benchmarks.
The outputs are available by each performance indicator and for all measures by node.
You receive this report in electronic format, enabling interactive and graphic analysis of the data. Coverage was over R140bn of property in
2008 and at the end of 2009 the nodal analysis will extend to 15 years of data.
The information is the product of validated and audited figures supplied to IPD by the major institutional and listed property owners in South
Africa.
This analysis is available in its entirety (for all 128 key nodes) or data may be purchased for individual nodes.
Order form (eProp Marketing)
Cost per node: ZAR2 475.00 (excl VAT). The full report: ZAR26 000.00 (excl VAT) (IPD PAS clients 50% discount)
I wish to order _____ copy/copies of the full IPD South Africa Nodal Analysis
or
I wish to order _____ copy/copies of the analysis of the following node/s:______________________________________________________
(Contact IPD for a list of the nodes)
Name: ____________________________________ Company: ________________________ Email: _____________________________
VAT Reg No.: _____________________________ Tel: ______________________________ Fax: ______________________________
Postal address: ___________________________________________________________________________________________________
Signature: ___________________________________________________________________ Date: _____________________________
Payment can be made direct to our bank account: Investment Property Databank SA (Pty) Limited
(Please fax proof of payment) Standard Bank of S.A., Randburg Branch
Branch code: 018005
Account number: 021649006
VAT registration number: 428 0202 450
IPD South Africa (Pty) Ltd
P O Box 652396, Benmore, 2010
T +27 (0)11 883 4977
F +27 (0)11 883 4986
E sa@ipd.com
www.ipd.com
This Agreement shall be interpreted in accordance with the IPD Master Terms and Conditions of Agreement and
any Special Terms which shall be deemed to be incorporated into and made a part of this Agreement.

3. NEW IN 2010!
IPD Retail Digest 2010
The most comprehensive statistical analysis of retail trading data in South Africa.
This simple yet sophisticated tool can be used to:
• Assess the strengths and weaknesses of tenants, individual assets and entire retail portfolios against the
wider market.
• Analyse risk by identifying trends in turnovers, costs, foot counts, rentals and other metrics.
• Identify opportunities to improve tenant mix, enhance long term recurring income and cut costs.
• Improve reporting to investors, owners and clients through clear performance measurement information.
The IPD Retail Digest provides a uniquely detailed analysis of 15 main measures of retail performance across four market
segments and for 24 tenant and merchandise categories that can be applied to all retail property types. This service has been
in operation since 2003 and a substantial data series has been developed which includes most major shopping centres in
South Africa. As at December 2009 there were 88 individual shopping centres included in the sample, covering approximately
3.8 million square metres of floorspace.
Included in the IPD Retail Digest:
• Reference tables – Containing all the performance measures in spreadsheet format at centre level and at
category level, with full history for both.
• Charting tools – Graphically view trends for all metrics over time across difference shopping centre types.
• Cross section – Analyse the changes over time for all metrics, using time periods that can be customised to your
own reporting requirements.
• Comparative report – Compare different segments, chose from different categories or shopping centre types.
You will receive the report in interactive Excel spreadsheet format. The information is the product of validated figures
submitted to IPD by participants who abide by common measurement standards and valuation guidelines. Annual subscription
includes four quarterly updates of the report.
Order form (eProp Marketing) Cost: POA I wish to order _____ copy/copies of the IPD Retail Digest 2010
Name: ____________________________________ Company: ________________________ Email: _____________________________
VAT Reg No.: _____________________________ Tel: ______________________________ Fax: ______________________________
Postal address: ___________________________________________________________________________________________________
Signature: ___________________________________________________________________ Date: _____________________________
Payment can be made direct to our bank account: Investment Property Databank SA (Pty) Limited
(Please fax proof of payment) Standard Bank of S.A., Randburg Branch
Branch code: 018005
Account number: 021649006
VAT registration number: 428 0202 450
IPD South Africa (Pty) Ltd T +27 (0)11 883 4977
P O Box 652396, Benmore, 2010 F +27 (0)11 883 4986
www.ipd.com E sa@ipd.com
This Agreement shall be interpreted in accordance with the IPD Master Terms and Conditions of Agreement and
any Special Terms which shall be deemed to be incorporated into and made a part of this Agreement.

4. IPD Property Valuation Report 2010
This IPD report is a unique and comprehensive analysis of Valuations in South Africa
This analysis provides the aggregated market data for all direct property investments held in the IPD South African databank as at the end of
December 2009. The data is collected from major institutional and listed property investors and covered over 1600 properties with an overall
capital value of R140bn in 2008. The analysis provides data by 19 different market segments across the RETAIL, OFFICE, INDUSTRIAL and
OTHER sectors. The report contains commentary analysis and historic statistics at the end of December 2009, going back 15 years.
The following key areas are covered:
• Composition of the databank, disaggregated by valuation segment in terms of value and valuation method for in house and external
valuations.
• Valuation components based on the two main methods viz. Discounted Cash Flow (DCF) and Income Capitalisation.
• Accuracy of valuations in the databank in comparison to transaction data.
• Analysis of valuation levels examining relationships between key inputs and values e.g. vacancies, rental growth assumptions,
capitalisation rate, discount rate etc.
The data measures include:
• Comparison by market/valuation segment for: • Input statistics and assumptions:
- Capital value/m² - Capitalisation rate % (IC Properties)
- Vacancy rates - Yield on first cash flow % (DCF Properties)
- Operating costs/m² - Discount rate % (DCF Properties)
- Gross income/m² - Rental growth assumed %
- Net income/m² - Operating cost inflation %
- DCF term
- Exit yields %
You will receive the report in hard copy. All relevant statistical calculations are provided i.e. weighted average, standard deviation, median
and percentile ranges. The PDF copy optional.
Order form (eProp Marketing)
Cost: ZAR10 800.00 plus 14% VAT (ZAR12 312.00 inclusive)
I wish to order _____ copy/copies of the IPD Property Valuation Report 2010
Name: ____________________________________ Company: ________________________ Email: _____________________________
VAT Reg No.: _____________________________ Tel: ______________________________ Fax: ______________________________
Postal address: ___________________________________________________________________________________________________
Signature: ___________________________________________________________________ Date: _____________________________
Payment can be made direct to our bank account: Investment Property Databank SA (Pty) Limited
(Please fax proof of payment) Standard Bank of S.A., Randburg Branch
Branch code: 018005
Account number: 021649006
VAT registration number: 428 0202 450
IPD South Africa (Pty) Ltd
P O Box 652396, Benmore, 2010
T +27 (0)11 883 4977
F +27 (0)11 883 4986
E sa@ipd.com
www.ipd.com
This Agreement shall be interpreted in accordance with the IPD Master Terms and Conditions of Agreement
and any Special Terms which shall be deemed to be incorporated into and made a part of this Agreement.