Thinks & Drinks presenation for Evans Hunt about mobile devices and options how to deliver content. Presentation about visiticalgary mobile web prototype as well.

1. ThinksandDrinks

2. Think Mobility, not Mobile. Mobile Web takes on apps.

3. Content delivery for Mobile Devices History Devices Mobile apps Mobile web Web browsers Visitcalgary mobile Questions?

4. Questions: Why do you call them cell phones? Is it some Canadian thing? In Europe we call them mobile phones. Are we talking about cell web or mobile web / cell apps or mobile apps?

6. 1950s – first cell technology – MTA (Mobile Telephone System A)

7. 1956 – Sweden – Ericsson released MTA for cars (40kg device weight)

8. 1958 – USSR – starts “Altay” project national civil mobile phone (1963 live)

9. 1959 – US – S&T + Motorola – public mobile local phone service (Brewster, Kansas)

10. 1971 – US – AT&T proposal submition to FCC (Federal Communication Commission)

11. 1971 – Finland ARP network – first successful commercial mobile phone service OG

12. 1970 – 1990: 1G mobile networks

13. 1973 – US – Motorola – first phone call from handheld mobile phone prototype

14. 1978 – Chicago – first trial network by AT&T and Bell Labs

15. 1979 – Japan – first commercial network ever (Tokyo)

16. 1981 – NMT (Nordic Mobile Telephone) system in Scandinavia (S, F, N, D) first roaming

17. 1983 – AT&T, Bell Labs, Motorola officially started first cellular US network

18. AMPS – Advanced Mobile Phone System

19. 1985 – UK – Vodafone first mobile phone call in UK

20. 1985 – Canada – Bell Cellular & Cantel – launch first wireless network in CA

22. Europe: (Global System for Mobile Communications = Groupe Special Mobile)

23. US & Canada: Digital AMPS (IS-54 and IS-136) later GSM and CDMA

24. Using digital transmission instead of analog

25. Introduction of popular prepaid mobile phone services

26. Technological improvement: phone 100-200g – advanced batteries/less consumption

27. 1993 – first SMS (Short Message Service)

28. 1996 – first commercial mobile web browser for PDA (NetHopper)

29. 1998 – first downloadable content sold – ring tone

30. 1998 – first mobile phone payment for Coca Cola wending and parking

31. 1998 – WAP 1.0 – Wireless Application Protocol (WAP 2.0 in 2002)

32. 1999 – Japan – first full internet service for mobile phones

33. 1999 – RIM – first portable emial solution

34. 2001 and later: 3G mobile networks

35. Growing demand for data services

36. 2001 – Japan – first 3G network

37. 2003 – Europe start using 3G in UK and quickly grow in popularity

38. 2003 – USA – 3G services by Verizon and AT&T

39. 2005 – Canada – Bell Mobility, SaskTel, Telus – launching 3G networks

40. 2002 – RIM – BlackBerry 5810 – cell phone services + email

42. Devices Too many options out there, need more research! Regional differences – Apple for North America

43. Smart Phones @ 29 different smart phones available iPhones 3x Samsung 4x Nokia 3x LG Motorola HTC Palm Other Acer RIM BB 10x Sony Ericsson 3x

45. Tablets? iPad + 20 different manufacturers?

46. Mobile apps Mobile applications Mobile stores / App stores Advantages and Disadvantages Need more research

47. Mobile Web / Mobile Browser Content delivery through XHTML/CSS Usability / Design / Content Advantages and Disadvantages More research needed!

48. Mobile Web Browsers WAP & WML (X)HTML / CSS HTML 5 / CSS 3 / JavaScript Opera Mobile / Opera Mini / Safari / Skyfire / Google Android / Firefox Mobile /Microsoft IE for Mobile / Bolt / Blazer / BlackBerry Browser / plenty others Keep it simple!

49. www.visitcalgary.com – mobile web prototype 5 minute presentation iPhone and Android simulators

53. Questions? Evans Hunt and mobile? Where are we going?