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Temporary place
Experiment w ideas
Jump start thinking
Create together
Design interactively
Build upon
a Pop-Up Studio is
A pop-up studio gives life to ideas by
Allowing everyone to have a voice
Crowd sourcing from people impacted 
Perspective from first hand experience
	
  
to 	
  
Global locations with varied topics
Santa Clara, CA
Fort Lauderdale, FL
London, UK
Human Capital
Corporate Citizenship
Next Generation Workplace
POINT OF VIEW : AMPLIFYING EMPLOYEE ENGAGEMENT AS CITRIX CITIZENS. CALL TO ACTION.
I’M INSPIRED WHAT CAN I DO ? HOW DO I DO IT? WHAT DID I DO &
WHAT DO I DO NEXT?
PURPOSE
& REASON
CAUSES
TO IMPACT
FOCUS ON
HOW TO ACT
ENSURING
IMPACT
Let’s be a company that stands
for service
How can we extend volunteer
efforts to customers and
partners through time, products
and partners?
Balance guidance and
framework but not prescriptive
What is really happening in the
communities out there?
Target audience is families in
need, broad by design to
resonate globally
Interest areas: K-12 education,
Technology Advancement,
Environment Stewardship
“You can’t make this stuff up -
so heartfelt”
Inspire others by sharing stories
What does “service” mean as an
individual, as a team, as a
company and as a member of
the community?
How can stories be framed as
examples of teaching and
learning?
People like helping - give them
focus & a cause
Make the call to action clear
More participatory
“Do something - see it
happening”
GLOBALLY: cultural differences
around the world
LEADERSHIP: “I am
participating. Want to join me?”
Experiment: Every employee
gets $5 to give to a cause; they
get to choose where to put the
money
How does this have impact?
Where are employees
volunteering the most? Having
the most impact?
Give people a view into what
others are doing and track what
they are doing
Show how we are delivering on
our reason and purpose. What
could make the impact tangible?
Metrics that are important to us?
GET EXCITED GET ENGAGED DESIRE TO ACT GET EXCITED (AGAIN)
STORIES
OF SERVICE
Questions to get started
What is urgent or of interest to gain community perspective on?
How might you engage in ways that invite participation?
Is there a central place where people gather?	
  
More information

popupdesignstudios.com
Actions à Activities
Help participants
empathize with
each other
Have them reveal a secret super
power
Have them share about their own
experiences through letters of
advice
Connect peoples’ capabilities with
others’ needs through a
marketplace
Help participants
empathize with
communities outside of
the studio
Engage participants with personal
stories
Have them write love notes in
response to these stories
Tap into people’s
creativity to imagine
what is possible
Have them reflect together 
on ‘what-if’ scenarios
Understand wants and desires
with mood images
Have them share an idea 
in only six words
Have them rank concepts 
with tip jars

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Introduction to Pop Up Design Studios: An Approach to Culture Change

  • 1.
  • 2. Temporary place Experiment w ideas Jump start thinking Create together Design interactively Build upon a Pop-Up Studio is
  • 3. A pop-up studio gives life to ideas by Allowing everyone to have a voice Crowd sourcing from people impacted Perspective from first hand experience  
  • 4. to   Global locations with varied topics Santa Clara, CA Fort Lauderdale, FL London, UK Human Capital Corporate Citizenship Next Generation Workplace
  • 5.
  • 6. POINT OF VIEW : AMPLIFYING EMPLOYEE ENGAGEMENT AS CITRIX CITIZENS. CALL TO ACTION. I’M INSPIRED WHAT CAN I DO ? HOW DO I DO IT? WHAT DID I DO & WHAT DO I DO NEXT? PURPOSE & REASON CAUSES TO IMPACT FOCUS ON HOW TO ACT ENSURING IMPACT Let’s be a company that stands for service How can we extend volunteer efforts to customers and partners through time, products and partners? Balance guidance and framework but not prescriptive What is really happening in the communities out there? Target audience is families in need, broad by design to resonate globally Interest areas: K-12 education, Technology Advancement, Environment Stewardship “You can’t make this stuff up - so heartfelt” Inspire others by sharing stories What does “service” mean as an individual, as a team, as a company and as a member of the community? How can stories be framed as examples of teaching and learning? People like helping - give them focus & a cause Make the call to action clear More participatory “Do something - see it happening” GLOBALLY: cultural differences around the world LEADERSHIP: “I am participating. Want to join me?” Experiment: Every employee gets $5 to give to a cause; they get to choose where to put the money How does this have impact? Where are employees volunteering the most? Having the most impact? Give people a view into what others are doing and track what they are doing Show how we are delivering on our reason and purpose. What could make the impact tangible? Metrics that are important to us? GET EXCITED GET ENGAGED DESIRE TO ACT GET EXCITED (AGAIN)
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. Questions to get started What is urgent or of interest to gain community perspective on? How might you engage in ways that invite participation? Is there a central place where people gather?  
  • 24. Have them reveal a secret super power
  • 25. Have them share about their own experiences through letters of advice
  • 26. Connect peoples’ capabilities with others’ needs through a marketplace
  • 28. Engage participants with personal stories
  • 29. Have them write love notes in response to these stories
  • 30. Tap into people’s creativity to imagine what is possible
  • 31. Have them reflect together on ‘what-if’ scenarios
  • 32. Understand wants and desires with mood images
  • 33. Have them share an idea in only six words
  • 34. Have them rank concepts with tip jars