Facebook and Instagram's parent company, Meta Platforms, is ALL IN on REELS! "Reels is now Meta’s fastest growing content format by far," says Zuck. And, of course short-form video is wildly popular on other social platforms as well (uh, TikTok! And, YouTube Shorts!). Well, if you're looking for quick and easy ways to make professional videos for Facebook and Instagram on DESKTOP - from repurposed content you already have, as well as stock footage - you'll definitely want to watch this video!! 🎬🥳🎉 (And, no, you don't have to be a professional dancer or lipsyncer or point to bubbles. 🤪😂) See the video on Facebook here: https://www.facebook.com/marismith/videos/675366207031857 Or YouTube: https://youtu.be/NmhWnZcdpjQ P.S. You'll ideally want to use a superb and inexpensive online video editor like InVideo! Go to https://invideo.io?ref=marismith2 and use code MARI30 to save 30% off any plan, annual or monthly. Your rate is grandfathered in for the lifetime of your account. P.P.S. Also, check out InVideo's incredibly supportive user community on Facebook "Video Marketing And Creation Hub by InVideo" with over 30k members! https://www.facebook.com/groups/invideo.io This content is sponsored by InVideo - the world's easiest online video editor.

1. © Mari Smith International, Inc. 1

2. FB & IG Video
1. Live streaming
2. Feed videos
3. Reels
4. Stories
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Mobile Traffic Worldwide:
https://www.visualcapitalist.com/the-worlds-most-used-apps-by-downstream-traffic/

3. Reels
• Short form video
• >30 secs on FB
• >60 secs on IG
• “Reels is now Meta’s
fastest growing
content format by far”
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4. not a ‘buy my stuff’
copywriter.
Think more like a
SCREENWRITER,
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5. Powerful Online Video Editor
• Easily batch create
videos for every possible
platform and use case
• Repurpose, try Reels! !
• Special 30% savings
• Use code MARI30
• https://bit.ly/mari_invideo
@marismith | @mari_smith | © Mari Smith International, Inc. 5
Ambassador

6. Facebook Reels
• ONLY accessible on mobile
• Home/Feed
• 2 places
• Personal profile
• Classic vs. Professional Mode
• Groups
• Pages
• Classic vs. NPE
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7. 7
@marismith | @mari_smith | © Mari Smith International, Inc.
FB REELS:
Home/
Feed

8. 8
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FB REELS:
Personal
Profile

9. 9
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FB REELS:
Groups

10. 10
@marismith | @mari_smith | © Mari Smith International, Inc.
FB REELS:
Pages

11. Reels: Repurposed videos
• Suggested workflow:
• Select a Facebook Live video
• Go to InVideo
• Choose a Category > pick a 9:16 Template
• Swap out the media for your video
• Replace/adjust the text
• Click download (1080p)
• Then upload to Dropbox, Google Drive, or iCloud
• Go to Facebook Reels
• Select the file from your source, add FX, publish
@marismith | @mari_smith | © Mari Smith International, Inc. 11

12. Reels: Stock Video
• Suggested workflow:
• Go to InVideo:
• Choose a Category > pick a 9:16 Template
• Use the pre-set assets
• Or search & swap out with other video
• Replace/adjust the text
• Click Download (1080p)
• Then upload to Dropbox, Google Drive, or iCloud
• Go to Facebook Reels
• Select the file from your source, add FX, publish
@marismith | @mari_smith | © Mari Smith International, Inc. 12

13. Reels: Native
• Record (segments)
• Add FX
• Write a short description
• Add a few hashtags
• Publish
• Or load video clips &/or photos from
your camera roll
• Repeat above steps
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14. Can you SCHEDULE Reels?
• Reels - NO
• Native:
• Instagram: SAVE as draft!
• Facebook: "
• 3rd party tools?
• Stories - YES
• Creator Studio or Meta Business Suite
• 3rd party tools
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15. 24 Ideas for Reels
1. Repurpose evergreen content
2. Answer an FAQ
3. Meet my team
4. Show your workspace
5. Before and after
6. Micro tips
7. How-to’s
8. Unboxing
9. Trend
10. National/International Holiday
11. Introduce your passion project
12. Something about me you don’t know is ____
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16. 24 Ideas for Reels (cont’d)
13. Showcase your favorite product(s)
14. Introduce yourself – tell your story
15. Take your followers behind the scenes
16. A day in the life of
17. Sneak peek
18. Employee spotlight
19. Meet the team
20. Customer testimonial
21. Micro case study
22. Listicle
23. Favorite tools
24. Start or participate in a challenge
• 40 Reels Ideas + Templates from InVideo
• https://invideo.io/blog/instagram-reels/
@marismith | @mari_smith | © Mari Smith International, Inc. 16

17. Powerful Online Video Editor
• Easily batch create
videos for every possible
platform and use case
• Repurpose, try Reels! !
• Special 30% savings
• Use code MARI30
• https://bit.ly/mari_invideo
@marismith | @mari_smith | © Mari Smith International, Inc. 17
Ambassador