The presentation explains the concept of Open Innovation and will present the opportunities for the Innovation Seekers (companies, organisations, communities) and Challenge Solvers (experts, entrepreneurs and Service Providers). The main focus is Cleantech – RES, Energy efficiency, Water and Waste Management and all connected industries – media, design, IT, advertising and PR etc.

2. Clean technologies and the creative industry
Dynamic and fragmented market
BClean&BCreative
Innovation and
creativity asked
Global Trends, Values,
Attitudes and Behaviors
Management :: Networking :: Communication www.cleantech.bg

3. How we face the global challenges?
Cars Houses Business
3 Management :: Networking :: Communication www.cleantech.bg

4. The answer…
Cleantech Bulgaria aims to leverage
the power of the Internet to
accelerate the next wave of
Cleantech Innovation
Sustainability Web 2.0 Open Innovation
4 Management :: Networking :: Communication www.cleantech.bg

5. A Cleantech Innovation Ecosystem
Researchers Entrepreneurs
Investors Policymakers
Cleantech
Bulgaria
Executives Professionals
Cleantech
Service Providers
Start-ups
5 Management :: Networking :: Communication www.cleantech.bg

6. Who uses Cleantech Bulgaria?
Community (Talent Pools) Cleantech organizsations
Cleantech Entrepreneurs Service Providers
Academics / Researchers Business
Cleantech Experts Media/Content providers
Industry Executives Universities
Cleantech Investors Advertisers
Policymakers Developers
6 Management :: Networking :: Communication www.cleantech.bg

7. How is the Cleantech Ecosystem getting
involved in the innovation process?
An Open Innovation Challenge enables organisations to accelerate their
innovation by tapping into a worldwide network of experts and innovators
• Any scientific or business problem an organisation faces in the
different stages of the innovation life-cycle: from idea generation to
growth
• An entrepreneurial competition, sponsored by organisations
looking to foster clean tech innovation
• Every challenge must be related to the fields of clean technology
or climate change
7 Management :: Networking :: Communication www.cleantech.bg

8. Open Innovation Challenge
Cleantech Innovation Challenge allows companies to solve the
most challenging Cleantech tasks by tapping into the
expertise of a global community of experts and innovators
Web 2.0 Crowdsourcing Cleantech
8 Management :: Networking :: Communication www.cleantech.bg

9. Enabling Interaction – Open Innovation
“Tap the wisdom of the crowds”
Innovation Seekers Challenge Solvers
• Formulation of the • Browse live challenges
problem
• Problem promoted to a • Join project room, set-up
global network of experts team to solve challenge
• Best solutions selected • Earn cash and reputation
and cash award paid by solving challenges
9 Management :: Networking :: Communication www.cleantech.bg

10. Open Innovation Packages
Idea Connect with experts and innovators around the world to get
Challenge groundbreaking ideas for your cleantech business or product
R&D Tap into a global network of experts that can help you crack the most
Challenge complex technical challenges at a fraction of the cost
RFP Find solutions or expertise by outsourcing to top suppliers or
Challenge consultants within the network that will bid for your job
HR Fill critical Cleantech job vacancies or find top advisory board
Challenge professionals for your Cleantech start-up
Start-up Sponsor or create entrepreneurial competitions to find next-
Challenge generation cleantech entrepreneurs around the world
10 Management :: Networking :: Communication www.cleantech.bg

11. Case Study – Architectural Design Competition
for Passive House in Bulgaria
Organizers:
Idea
Design Challenge: Schematic design proposal
R&D for an affordable, low energy, single-family
houses
RFP Eligibility: Open to architects, designers,
students, individuals and teams
HR
Award: 1500 BGN
Submission deadline - March 16, 2012
Start-up
For more information and registration:
http://project.passivehousebg.com/
11 Management :: Networking :: Communication www.cleantech.bg

12. Case Study: Technology Scouting for Intesa
Sanpaolo
SEEKER ORGANIZATION THE CHALLENGE
The European Cleantech Challenge is
an annual business plan competition
that aims to identify the top
Cleantech startups in Europe
PARTICIPATION Award
• 750 qualified leads • 30 startups receive personalize
mentoring and pitch to a group
• 120 registrations of selected investors
• 50 submissions • 12 startups attend First Arena
Meeting with top investors
• 15 countries
12 Management :: Networking :: Communication www.cleantech.bg

13. What are the Benefits?
Open innovation challenges are the right solution for every private or public
organisation that is looking to:
• Overcome project roadblocks by tapping into the minds of top
experts and thinkers
• Quick innovation cycles
• Creates a large pool of resources as it uses both internal and
external idea sources
• Offers problem solving that is cost-effective - Decrease R&D costs –
only paying for solutions that work
• Foster entrepreneurship or discover the most innovative ideas and
products from cleantech innovators around the world
• Gain brand awareness and visibility by sponsoring open clean
tech innovation challenges
13 Management :: Networking :: Communication www.cleantech.bg

14. How is Cleantech Bulgaria actually working?
License, Partner network and mission
14 Management :: Networking :: Communication www.cleantech.bg

15. Partner Network Ecosystem – 1st , 2nd , 3rd
15 Management :: Networking :: Communication www.cleantech.bg

16. Join Bulgaria's Cleantech
community
To learn more about Cleantech Bulgaria
please contact us at:
info@cleantech.bg
www.cleantech.bg
Cleantech Bulgaria Team
16 Management :: Networking :: Communication www.cleantech.bg