3. HOW IT WORKS
Shoppers shop
1 local stores,
products, services
TownLuxe
4. HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
5. HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
The TownLuxe audience
3 (web, mobile, email) finds
styles, saves money
6. HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
The TownLuxe audience Audience forms a
3 (web, mobile, email) finds
styles, saves money
4 new community on a
neighborhood level
7. HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
Why? Score
points, win
TownLuxe prizes, get
Internet famous
(locally anyway)
The TownLuxe audience Audience forms a
3 (web, mobile, email) finds
styles, saves money
4 new community on a
neighborhood level
8.
9. Shoes
Boots
Salon Fashion
Spa Accessories
Household Kids
Home decor Baby
13. Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
14. Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
Full functionality: tracking,
email notifications for renewal
15. Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
Full functionality: tracking,
email notifications for renewal
Scaleable model keeps cost of
sales low