A great example of how a visionary attitude and excellent partnerships skills helped Microline, a regional IT distributor develop great business potential with Markit in Croatia and beyond.

1. VISIONARY ATTITUDE
MICROLINE: DISTRIBUTOR
PARTNER SUCCESS STORY
An important piece of the European Jigsaw
IT & TELECOMS DISTRIBUTION IN CROATIA
MICROLINE.HR
FROM ZERO TO HERO
Markit has a growing number of international clients and Microline supports
the conditions we have agreed with them. Additionally, they have been
proactive in improving their catalogue and xml feeds to match the automated
purchasing requirements of some of our larger clients. Their flexibility on
payment terms and credit lines means we can send more business their way.
We have also been impressed with their next day delivery commitment and
transparency/honesty when it comes to rare RMA handling issues. Finally, I’d
say that Microline’s openness to flexible business development means our
Croatian clients will benefit from even better service in the future.
Nicolas Lebègue
Country Manager at Markit Croatia, Serbia, Bulgaria, Greece and Turkey
A GREAT EXAMPLE TO OTHER REGIONAL IT
DISTRIBUTORS
Markit is present in every European country but
some markets are naturally more mature, in terms
of IT distribution, than others. When we opened our
Croatian business it was important, as always when we
expand to a new country, to establish strong working
relationships, acceptable credit terms and technical
integration with key distributors.
Not every regional or niche distributor has the vision
and flexibility to “see” what being a Markit partner can
do for their business – especially when we might be
considered a relatively new entrant to the local market.
Microline did and still does. They have invested the
time to help our clients succeed and now they are
reaping the rewards.
MICROLINE HELPS MARKIT’S CLIENTS SUCCEED

2. WWW.MARKIT.EU 2020
TRANSPARENT, EFFICIENT AND ETHICAL
BUSINESS
Doing business with MarkIT is clean,
streamlined processes we have developed
together mean Microline is fast and precise
in supplying information and goods to meet
behind the Markit-Microline relationship and
we look forward to developing even more
mutual business growth opportunities in the
Croatian market in the future.
Zorica Trupka
Sales & Purchasing Manager
at Microline
THE VALUE TO MICROLINE
HELP OUR CLIENTS SUCCEED
At Markit, we have ambitious plans to help
more companies succeed in saving time and
money by reducing the total cost of their IT
purchasing. Not only do we partner with the
world’s largest IT distributors we also actively
seek to partner with smaller niche and regional
players who have in-depth local knowledge
and a high level of personal service and flexible
attitude.
Niche & regional distributors can join the
Markit marketplace and gain real time visibility
of their entire product catalogue to our
availability of their product lines increases the
probability of fast stock turnaround.
If you are a flexible and friendly IT distributor
with a great reputation (like Microline) in any of
the countries where we operate then let’s talk.
Contact Janek Veermäe
Head of International Sales at Markit
Phone:+372 666 9910
E-mail: janek.veermae@markit.eu
TAKE THE CHASING
OUT OF IT PURCHASING
ABOUT MARKIT
Markit is helping IT buyers save time and
money by making IT purchasing simple and
transparent.
Since 2003, thousands of international
companies, including 20% of the Forbes Global
2000, have been using the Markit online IT
purchasing solution to manage, centralise and
streamline their IT purchasing and reduce the
Total Cost of Purchase for their IT hardware
and device requirements.
ABOUT MICROLINE
Microline imports and wholesales high quality
IT and telecommunications equipment in
Croatia. Founded in 1989 it has about 50
employees with €48.3M revenue in 2019.
www.microline.hr