Presented at Business of Software 2014, Steve Johnson (Under10.com) starts the debate - is Lean really the best principle for product development in software?
6. The biggest waste of all in
product development is
building something that
absolutely no one wants.
Under 10 Consulting: look beyond the product
Eric Ries
Business of Software, 2010
14. Minimum Viable Product: n.
A set of product functionality
that can best be described by
the following phrase:
“Well, it’s the least we could do.”
Under 10 Consulting: look beyond the product
Saeed Khan
onproductmanagement.net
21. Product
Promotion
Sales
Support
Business
Market
Business
Market
DEFINE DESIGN & DELIVER REFINE
22. Before: focus on product
DEFINE DESIGN & DELIVER REFINE
Under 10 Consulting: look beyond the product
Product
Promotion
Sales
Support
Business
Market
Business
Market
23. Now: extend your view
DEFINE DESIGN & DELIVER REFINE
Under 10 Consulting: look beyond the product
Promotion
Sales
Support
Business
Market
Business
Market
Product
24. Product
Promotion
Sales
Support
Business
Goals
Market
Goals
Business
Results
Market
Results
DEFINE DESIGN & DELIVER REFINE
25. If you can’t describe what
you are doing as a
process, you don’t know
what you are doing.
Under 10 Consulting: look beyond the product
W. Edwards Deming
32. If you always do what
you've always done, then
you'll always get what you
always got.
Under 10 Consulting: look beyond the product
Aerosmith
33.
34. It was never just about
thermostats. At its core, Nest has
always been about the home. We
reinvent unloved home products to create
simple, beautiful, thoughtful things.
—Tony Fadell
CEO & Founder, Nest
“
”
35. What’s the next innovation?
Under 10 Consulting: look beyond the product
36. Product
Promotion
Sales
Support
Business
Market
Business
Market
DEFINE DESIGN & DELIVER REFINE
37. Many entrepreneurs are like the chef who
prepares dishes based on the available
ingredients rather creating a meal that
customers want to buy.
Under 10 Consulting: look beyond the product
Steve Johnson
37
38. For more, get
Look Beyond the Product,
available now on Amazon.
LookBeyondtheProduct.com
Nest solved a problem that Honeywell had already solved.
But Nest is beautiful, easy to install, and learns from usage. It solved the real problem in an elegant way.
They delivered customer excellence by doing more than the minimum.
Nest solved a problem that Honeywell had already solved.
But Nest is beautiful, easy to install, and learns from usage. It solved the real problem in an elegant way.
They delivered customer excellence by doing more than the minimum.
Too many teams are still working from individual heroics instead of methods.
(I can help).
Too many teams are still working from individual heroics instead of methods.
(I can help).
Solved the thermostat problem. So next idea: smoke detectors.