Bridging the gap - Engaging with the new generations at work
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Bridging the gap - Engaging with the new generations at work
- 1. www.mccrindle.com.au Bridging the Gap: An Employers’ Guide to Engaging with the New Generations at Work Presented by Mark McCrindle www.markmccrindle.com
- 4. www.mccrindle.com.au Changing demographics: 5 key impacts 1. Population growth 2. Population spread 3. Increasing geographical mobility 4. Increasing vocational mobility 5. Work-life shifts
- 5. Changing Workforce – 7 enduring issues 1. Ageing workforce: mid 40’s 2. Peak labour: 2011 3. Leadership succession 1 in 3 by 2020 4. Declining average tenure: 12 yrs to 4 yrs 5. Portfolio careers: 5 careers, 20 emp. 6. Entrepreneurial: 1 in 4 7. Increased mobility: Local & global
- 7. Builders Generation - aged 65+: Builders 4% workforce 0% in 2020
- 8. Baby Boomers - aged 46-64: Boomers 35% of workforce 15% in 2020
- 9. Generation X - aged 31 to 45 Gen X 43% of workforce 36% in 2020
- 10. Generation Y - aged 30 and under Gen Y 18% of workforce 35% in 2020
- 12. A Snapshot of the New Generations: • Global, multicultural, entrepreneurial • The most educated, endowed generation ever. • Early adopters in a tech-saturated world. • Employment options in an ageing era. • Geographical mobility & portfolio careers • Upagers, living beyond their years.
- 13. childhood adulthood adulthood teens adulthood adulthood teens adulthood
- 14. 19th Century childhood adulthood adulthood teens teens adulthood
- 15. 19th Century childhood adulthood adulthood 20th Century childhood teens adulthood adulthood teens adulthood
- 16. 19th Century childhood adulthood adulthood 20th Century childhood teens adulthood adulthood 21st Century childhood tweens teens kippers adulthood
- 17. Tradition Reputation Sit & Listen Long-term needs Content Authority
- 18. Tradition Innovation Reputation Sit & Listen Long-term needs Content Authority
- 19. Tradition Innovation Reputation Recommendation Sit & Listen Long-term needs Content Authority
- 20. Tradition Innovation Reputation Recommendation Sit & Listen Try & See Long-term needs Content Authority
- 21. Tradition Innovation Reputation Recommendation Sit & Listen Try & See Long-term needs Short-term wants Content Authority
- 22. Tradition Innovation Reputation Recommendation Sit & Listen Try & See Long-term needs Short-term wants Content Process Authority
- 23. Tradition Innovation Reputation Recommendation Sit & Listen Try & See Long-term needs Short-term wants Content Process Authority Authenticity
- 24. 3. Attracting & Retaining Staff
- 26. Top 5 (Gen Y) Attraction/Retention factors: Work/Life Balance (Flexibility) Workplace Culture (Community) Management Style (Accessibility) Job Content (Variety) Training (Employability) Source: McCrindle Research: New Generations at Work
- 27. Funnel
- 28. Fluid
- 29. Command & Control - 20th Century L FINANCE OPERATIONS MARKETING
- 30. Collaboration & Cooperation - 21st Century L L L L L L L L
- 31. 4. Leading & Training Staff
- 32. Effective Leadership – getting the mix right Positional Relational Transformational
- 33. 20th Century Today (Boomers & Xers) (Generations Y & Z) Who How What Where
- 34. 20th Century Today (Boomers & Xers) (Generations Y & Z) Who Trainer Facilitator Learned Learner How What Where
- 35. 20th Century Today (Boomers & Xers) (Generations Y & Z) Who Trainer Facilitator Learned Learner How Provable Observable Verbal Visual What Where
- 36. 20th Century Today (Boomers & Xers) (Generations Y & Z) Who Trainer Facilitator Learned Learner How Provable Observable Verbal Visual What Passive Participative Long term needs Short term demands Where
- 37. 20th Century Today (Boomers & Xers) (Generations Y & Z) Who Trainer Facilitator Learned Learner How Provable Observable Verbal Visual What Passive Participative Long term needs Short term demands Where Structured Spontaneous Classroom style Café style
- 38. www.mccrindle.com.au communication: cognitive-emotive engagement + SEEKERS EMBRACERS EMOTIVE HECKLERS AGREE-ERS - - COGNITIVE +
- 39. www.mccrindle.com.au Session summary: the 4 Rs: • Real • Relevant • Responsive • Relational
- 40. www.mccrindle.com.au McCrindle Research Freecall: 1800 TRENDS (1800 873 637) www.mccrindle.com.au info@mccrindle.com.au