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SolutionChannels Using Multimedia to enhance communications Introducing the SolutionChannels Multimedia Service CLARITY / SIMPLICITY / PRACTICALITY
Communication challenges… When considering your Communications process…How do you: Increase the effectiveness of Customer/Partner Communications? Reach more customers Maximise the impact & increase click-thru’s Increase volume of sales leads Reduce the Communication costs? Is the Campaign process repeatable? Reduce time to Market (take immediate advantage of new business opportunities) Increase the volume of Communications? for increased market coverage and reach? Ensure efficient and effective sales follow-up? Provide training for your sales teams & Senior Executives Equip your sales teams (and Partners/Resellers) with everything they need for effective Campaign follow-up? Ensure accurate, consistent and effective Campaign follow-up? Across your entire sales ecosystem (including your Partners/Resellers) EXECUTIVE SUMMARY ANSWER:  SolutionChannelsmultimedia service…
Multimedia Service:  How is it used? Examples of how the SolutionChannels multimedia service is used by our clients… Demand Generation Internal & External Communications Promoting a Product or Service (To Partners & Customers) Increasing Market Awareness Special Offers Sales Campaigns Promotions Driving Customer and Partner Loyalty Promoting Business Partnerships (Products, Services & Solutions) Communicating Information Up-selling and  Cross-selling (increasing TCV) Promoting a Webinar or Event
Multimedia: Service Overview Define Programme Associated collateral for the promotion or Campaign (products/services/solutions) Create Multimedia SolutionChannels creates multimedia for the Comms Programme (from client-supplied collateral) Target Customer list for Comms Programme Client identifies Target Customer list for the sales campaign / promotion. (from Client’s CRM System) Assemble Email Create Client Email Assemble Target Client list (from CRM) Embed Multimedia links Ready to Deploy to Target Customers SolutionCell  Multimedia Toolkit All Communications Programmes archived in SolutionCell for rapid access,  re-use and sales enablement Programmes archived in SolutionCell ,[object Object]
Rapid Campaign fulfilment
Automated sales trainingDeploy via email and/or Mobile Email blast to Target Audience
Multimedia Service: Mobile Module Key Feature Overview: Auto device recognition – the Mobile Module automatically recognises the end-user device and delivers multimedia in the right format. Captures clickstream – you will know when the multimedia was accessed, forwarded etc. Used to capture stats for measuring effectiveness. Multimedia distribution – for use with SolutionChannels multimedia and/or clients existing multimedia SolutionChannels Hosted –multimedia hosted by us for re-use and archiving in the CLOUD (via SolutionCell) Benefits: Convenience – Recipients can access via their mobiles (Blackberry etc) Speed – Reach more customers more rapidly Increased Effectiveness – Reach more customers Faster Decisions – Instant mobile access means faster customer decisions The SolutionChannels Mobile Module enables end-users to access multimedia content from PCs and/or Mobile Devices.
Low-cost, Campaign Management Automated, Repeatable & Scalable process Real-time Campaign Management Reduced Costs & Time-to-Market Rapid time-to-market Increased Volume of Campaigns Increased market coverage Integrate with existing CRM  Integrate with Email Management system Simplified Sales Communication Minimal Campaign training for Sales Teams Consistent/Accurate Selling (across the sales teams - including Partners) Automated campaign ‘tool kits’ reduce sales communication costs Collaborate with Partners & Clients Efficient & Effective follow-up Reduce Time-to-market for Campaigns Increased Campaign Effectiveness Reach More Clients Maximise the Impact / Increase ‘stickiness’ Increase volume of sales leads Multimedia Service: Key Benefits ,[object Object]

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Streamline communications with multimedia service

  • 1. SolutionChannels Using Multimedia to enhance communications Introducing the SolutionChannels Multimedia Service CLARITY / SIMPLICITY / PRACTICALITY
  • 2. Communication challenges… When considering your Communications process…How do you: Increase the effectiveness of Customer/Partner Communications? Reach more customers Maximise the impact & increase click-thru’s Increase volume of sales leads Reduce the Communication costs? Is the Campaign process repeatable? Reduce time to Market (take immediate advantage of new business opportunities) Increase the volume of Communications? for increased market coverage and reach? Ensure efficient and effective sales follow-up? Provide training for your sales teams & Senior Executives Equip your sales teams (and Partners/Resellers) with everything they need for effective Campaign follow-up? Ensure accurate, consistent and effective Campaign follow-up? Across your entire sales ecosystem (including your Partners/Resellers) EXECUTIVE SUMMARY ANSWER: SolutionChannelsmultimedia service…
  • 3. Multimedia Service: How is it used? Examples of how the SolutionChannels multimedia service is used by our clients… Demand Generation Internal & External Communications Promoting a Product or Service (To Partners & Customers) Increasing Market Awareness Special Offers Sales Campaigns Promotions Driving Customer and Partner Loyalty Promoting Business Partnerships (Products, Services & Solutions) Communicating Information Up-selling and Cross-selling (increasing TCV) Promoting a Webinar or Event
  • 4.
  • 6. Automated sales trainingDeploy via email and/or Mobile Email blast to Target Audience
  • 7. Multimedia Service: Mobile Module Key Feature Overview: Auto device recognition – the Mobile Module automatically recognises the end-user device and delivers multimedia in the right format. Captures clickstream – you will know when the multimedia was accessed, forwarded etc. Used to capture stats for measuring effectiveness. Multimedia distribution – for use with SolutionChannels multimedia and/or clients existing multimedia SolutionChannels Hosted –multimedia hosted by us for re-use and archiving in the CLOUD (via SolutionCell) Benefits: Convenience – Recipients can access via their mobiles (Blackberry etc) Speed – Reach more customers more rapidly Increased Effectiveness – Reach more customers Faster Decisions – Instant mobile access means faster customer decisions The SolutionChannels Mobile Module enables end-users to access multimedia content from PCs and/or Mobile Devices.
  • 8.
  • 9. Increase Impact of sales Messages
  • 11. Sales Differentiator – stand out from the crowd!
  • 18. Simple and Rapid to Implement
  • 19. No software to install
  • 21. Distance Selling (more sales calls!)
  • 22. Easy access to Campaigns from anywhere!
  • 23. Access via any standard web browser
  • 24.
  • 25.
  • 26.