This was a presentation for CALI from October 2009.

1. Working with the Bird Part Deux Tools for #CALItweet http://www.nicksflickpicks.com/2006/05/im-late-bird.html

2. What is Twitter ? Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Users can send and receive tweets via the Twitter website, Short Message Service (SMS), or external applications. (http://en.wikipedia.org/wiki/Twitter)

3. Why Tweet ? Twitter continues to grow in popularity and importance in both the consumer and corporate worlds. No longer just a platform for friends to stay connected in real time, it has evolved into an important component of brand marketing. Unique visitors to Twitter increased 1,382 percent year-over-year, from 475,000 unique visitors in February 2008 to 7 million in February 2009, making it the fastest growing site in the Member Communities category for the month. (McGiboney, 2009, http://blog.nielsen.com/nielsenwire/online_mobile/twitters-tweet-smell-of-success/)