2. Who we are
The premier online destination for businesses to research, find, and
compare products and services at every stage of the buying cycle.
• Largest B2B performance-based online marketing company
• 12 years in business
• One of the largest B2B websites
• Largest B2B affiliate network
• Quality Leader
• >12,000 advertisers
2
Business.com Media, Inc. Confidential
3. What we do
Our solution creates a powerful opportunity for advertisers to connect
with business buyers at the right time in the purchasing process.
• Connect advertisers to decision makers ACTIVELY looking to buy
• Deliver the highest quality leads in the industry
• Effectively increase advertiser conversion rates and decrease cost per
acquisition by delivering a targeted B2B audience
3
Business.com Media, Inc. Confidential
4. Quality Traffic with an Intent to Purchase
Compared to the general online population, Business.com users are:
• 112% more likely to have made a B2B purchase in the last six months
• 86% more likely to be in senior management
• 58% more likely to be a business decision maker
Business.com Media, Inc. Confidential 4
5. Pay-Per-Click Featured Listings
• Decision makers ready to buy
• Content-rich listings further qualifies
buyers before they click
• Value Added Logo = No cost branding
exposure
5
Business.com Media, Inc. Confidential
6. Business.com Premium Network Distribution
Extend your reach to a broader, high quality audience of SMBs with
distribution of your PPC ads across our premium partner sites.
Business resource connecting
buyers to vendors across
relevant categories
6
Business.com Media, Inc. Confidential
7. Verified Lead Generation- Pay Per Lead
• Connect with buyers who are ACTIVELY comparing vendors and
looking for price quotes.
• Highest Quality Leads in industry for two reasons:
– Source of Leads from quality traffic and network partners
– Customer care department MANUALLY calls each lead before sending
it to you.
Business.com Media, Inc. Confidential -7-
8. Why Business.com?
Quality Audience
Access tens of millions of qualified business buyers who are looking to
make a purchase.
Qualified Traffic
Content rich listings and comparison grids further qualifies buyers
before they click.
Expert Account Management
Receive hands on account management to closely monitor
performance and optimize your campaigns .
Improved ROI
Compare Business.com conversion rates to other online marketing
campaigns and immediately see why Business.com is the quality
leader.
8
Business.com Media, Inc. Confidential
