2. Premium
Services
MOBILE
TARGETING
DATA
Mobile
Commerce
Mobile
Advertising
& Data
Analytics
Mobile
Coupons
Mobile digital services go
BEYOND CONNECTIVITY

3. Introducing
mobile smart. people wise.™

4. 61%
We have access to an audience of over
50 MILLION
Highest smartphone
penetration of major
carriers
Powered by Sprint
78%
Highest penetration of
advanced data users
29%
More likely to engage
with advertising
mobile
customers
Who are our Sprint customers?

5. CUSTOMERS ‘OPT-
IN’
to receive targeted messages
OUR COMMITMENT TO CUSTOMER CHOICE
means a more receptive audience for marketers
TRUSTe certification for the Pinsight
Media+ mobile advertising service
ensures our
pro-consumer stance on customer
privacy, transparency & accountability

6. Smart
TARGETING
Demographics
Behavioral attributes
Location

7. OnlineMobile
Unique ad placement
OPPORTUNITIES
Offline

8. Campaign
Insights
Detailed analytical reporting
allows
you to measure campaign
effectiveness and optimize
creative or placements mid-
stream.

9. Looking ahead
REACH & RELEVANCY
An evolution of unique ad properties and offerings

10. Digital Content Distribution
Mobile Advertising Collaboration
Retail Demonstrations
&
Looking ahead
A NEW PARTNERSHIP

11. Thank you
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