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Social citizens
    Get to know them
About me
     Ine...
Engage the social citizen
                     Inside
Basic idea
“The Internet is the first thing that humanity has
built that humanity doesn’t understand, the largest
experiment in anarchy that we have ever had.”

“Media companies don’t control the conversation
any more”
Rupert Murdoch




                 No control
Social Media Starfish
Facebook, MySpace, Flickr, YouTube, Del.icio.us,
Twitter, are just a few of the many social networking
sites where the active consumer interacts.
Add to this all the blogs and forums and you have what
former Microsoft technical evangelist Robert Scoble calls
“the Social Media Starfish.”




      Place for interaction
Social citizen
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Social citizen

  • 1. Social citizens Get to know them
  • 2. About me Ine...
  • 3. Engage the social citizen Inside
  • 4. Basic idea “The Internet is the first thing that humanity has built that humanity doesn’t understand, the largest experiment in anarchy that we have ever had.” “Media companies don’t control the conversation any more” Rupert Murdoch No control
  • 5. Social Media Starfish Facebook, MySpace, Flickr, YouTube, Del.icio.us, Twitter, are just a few of the many social networking sites where the active consumer interacts. Add to this all the blogs and forums and you have what former Microsoft technical evangelist Robert Scoble calls “the Social Media Starfish.” Place for interaction