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Credentials
clients
retail




travel and tourism




Construction and property
clients
Public sector




Professional services
clients
NFP sector




Manufacturing




Healthcare
We are a team of business strategists
and marketing professionals whose
sole aim is to work in partnership
with you to build your brand and
grow your business.
Our Directors have combined business experience of over 70 years across the financial, corporate, events, nfp, public and
professional service sectors and have over 35 years direct agency experience. Our marketing professionals have specialist
expertise spanning all disciplines that underpins the technical and creative delivery that drives the strategy.

This experience and expertise means we work in partnership with our clients to help achieve their objectives, bringing
together the right technical and creative disciplines to achieve set results.
Let’s get
integrated

                     Time to
     How about       get more
     your Offline?   mobile
Integrated campaigns



                             Why go
                                                                                     Advertise now on Kent’s largest job site



                          nationwide
                          when what
                            you want
  Html email               is on your
                           doorstep?
                                                                                                                           £60
                                                                                                                From
                             Only £95 to post a job for a month



                                                                                                                              +VAT per job


                                                                     About JobsInKent.com                                            1 Job Credit
                                                                                                                                     Only £95.00


                        Stop!
                                                                     Created in 1999, JobsInKent.com is the longest
                                                                     established recruitment web site specifically focusing          2 Job Credits
                                                                     on Kent.                                                   Only £175.00 (£87.50 each)
                                                                     JobsInKent.com advertises over 4,000 jobs every
                                                                     month in 36 separate industries. Last month we                  5 Job Credits
                                                                     received over 21 million hits making us Kent’s most         Only £400.00 (£80 each)

                        Only £95*
                                                                     popular recruitment website, so why not join over
                                                                     5,500 local businesses and advertise your next                 10 Job Credits
                                                                     vacancy with us.                                            Only £600.00 (£60 each)

                        to post a job
                                                                     Online:       www.jobsinkent.com
                                                                     Email:        sales@jobsinkent.com                              All prices listed are ex-vat
                                                                     Telephone:    01622 761 704                                1 x credit = 1 vacancy for 1 month

                        on the biggest
                        recruitment
                        website in Essex.


                        *+ VAT per job




                       Offline material




                                                                  case study
Integrated campaigns


                                        Campaign website and branding     Campaign direct mail




                                                                                         Please buy this brick for
                                                                                         £10, £20, £50 or more.
Demelza Bricks & Water Capital Appeal
                                                                             Demelza Hospice aims to raise the £1.3million that we need to transform our
                                                                             facilities, bringing them up to the standard that these children deserve.
                                                                             £10         Could buy a talking clock for a bedroom or 20 bricks
                                                                             £20         Could buy a set of trendy curtains to decorate a bedroom
                                                                             £50         Could buy a duvet set for a teenage bedroom or 50 tiles
                                                                             £100        Could buy a sling to enable easy movement for a child around the hydrotherapy pool

                                                                             The Bricks and Water Appeal                                     Brick by brick
Campaign video                                                               Can you imagine how it must feel to have a child that is
                                                                             not likely to live to adulthood? So part of our care is to
                                                                                                                                             This year, we are offering the opportunity
                                                                                                                                             to ‘Buy A Brick’ and so to become a part of the wonderful
                                                                             build happy memories for families to treasure forever.          Bricks and Water project.
                                                                             But we know that although our care is second-to-none, our       All you have to do is contribute whatever you can spare
                                                                             facilities could be better. And it was with this in mind that   and give it to Demelza, either in person, by post, phone
                                                                             we have launched our Bricks & Water Appeal.                     or online at:
                                                                                              The project comprises two parts.               www.bricksandwaterappeal.org.uk
                                                                                              The first element entails extensive            www.justgiving.com/bricksandwaterappeal or
                                                                                              refurbishment which will see the existing      uk.virginmoneygiving.com/team/bricksandwaterappeal
                                                                                              bedrooms completely revamped and
                                                                                              en-suite bathrooms added to all. We will
                                                                                              also create two further bedrooms, with         There is a form at the bottom of the letter that accompanies
                                                                                              more privacy catering for teenagers.           this leaflet for you to complete if sending a cheque.
                                                                                              This building work is the ‘Bricks’ part of

                                                                                                                                                                                    Html email
                                                                                              the appeal.
                                                                             Then comes what is perhaps the most exciting element, the
                                                                             ‘Water’: A portion of the £1.3m target will be allocated to
                                                                             building a state-of-the-art hydrotherapy unit. The benefits
                                                                             of hydrotherapy for children are too numerous to list, but
                                                                             include a dramatic increase and improvement in range of
                                                                             movement and mobility, maintenance of muscle strength,
                                                                             pain reduction, and, vitally, a chance to have fun.


                                                                             All of us here at Demelza would like to say a big thank you for any contribution that you can make and
                                                                              for enabling us to build dignity, privacy and comfort for all our life-limited children and their families.




                                                                        case study
Integrated campaigns
                                                                                                                                                          Campaign direct mail                                                                                                                                                                    Letterhead and envelope




                                                                             Sign up for your special low fee trial at
                                                                                                                                                                                                                                                                                                                                       c r e a t i o n™
                                                                                   www.creationpinpoint.com                                                                                                                                                                                                                            PINPOINT




                    Creation Healthcare



                                                                                                    Tune in to the respected voices in social media
                    90 Long Acre
                    Covent Garden
                    London WC2E 9RZ
                    Tel: +44 (0)207 849 3167
                    Creation Healthcare is a trading name of Creation
                    Interactive Limited, registered in England & Wales no.
                    3543711. Registered office at Raigersfeld, Maidstone
                    ME14 4AE, United Kingdom.                                                       With so many people tweeting, blogging and                                                          Set up to hear what your trusted experts
                                                                                                    contributing to online forums, identifying the                                                      have to say
                                                                                                    voices of healthcare professionals among all                                                        With Creation Pinpoint comes the opportunity to
                                                                                                    the noise would be impossible without                                                               access your own ‘dashboard’ that will display the
                                                                                                    Creation Pinpoint.                                                                                  comments and conversations on all the topics that
                                                                                                    But now that you have access to this unique social                                                  relate to your brand.
                                                                                                    media monitoring tool, you can find the doctors                                                     You can also choose to receive alerts when known
                                                                                                    who are talking about your brand or therapeutic                                                     Digital Opinion Leaders mention subjects you are
                                                                                                    area in a heartbeat.                                                                                interested in, and search historic data so that you                                                                              If undelivered please return to Creation Healthcare: 90 Long Acre Covent Garden London WC2E 9RZ
                                                                                                                                                                                                                                                              Data source: Mayo Clinic Center for Social Media, December 2012
                                                                                                                                                                                                        can look back at past trends.
                                                                                                    Focus your tools of engagement
                                                                                                    Using Creation Pinpoint to identify the individuals                                                 Sign up for your three-month trial
                                                                                                    who matter most to your brand will tell you what                                                    To hear the relevant commentaries between
                                                                                                    they are saying right now and give you a valuable                                                   healthcare professionals, sign up to Creation
                                                                                                    insight into whatever is shaping their views.                                                       Pinpoint today. Our special low-fee trial will give
                                                                                                    As they will also have considerable influence on                                                    you a secure online Dashboard that you can share
                                                                                                    their peers and on other stakeholders, listening to                                                 with an unlimited number of colleagues in your
                                                                                                                                                                                                                                                                                                   Find Digital Opinion
                                                                                                    these ‘Digital Opinion Leaders’ will also help you                                                  organization for three months.                                                             Leaders who are using
                                                                                                                                                                                                                                                                                                   social media
                                                                                                    plan your marketing strategy and equip your reps
                                                                                                                                                                   Digital Opinion Leaders are          More importantly, it will help you listen to
                                                                                                    in the field.                                                  healthcare professionals worldwide
                                                                                                                                                                   who influence each other online      the heartbeat of your brand. Sign up now at
                                                                                                                                                                                                        creationpinpoint.com




                                                                                                                                                                                                                                                                                                                                                                                                                                             Creation Healthcare | 90 Long Acre | Covent Garden | London | WC2E 9RZ
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Tel: +44 (0)207 849 3167
                                                                                                                                                                                                                                                                                                                                                                                                               Creation Healthcare is a trading name of Creation Interactive Limited, registered in England & Wales no. 3543711. Registered office at Raigersfeld, Maidstone ME14 4AE, United Kingdom.




                                                                                                                                                                                                                                                                                                                                Campaign video




Exhibition stand




                                                                                                                                                                                                                                                                                     case study
online retail and leisure
Kopi - Premium coffee brand, delivered to your door.

                           Banner campaigns            Print advertising




                                                                                                                GET YOUR
                                                                                                              FIRST MONTH
                                                                                                                  FREE!
                                                         GOURMET                                                   Go to
                                                                                                            www.kopi.co.uk/promo


                                                         COFFEE                               GOURMET
                                                                                                              and enter code
                                                                                                                DC001 now

                                                         EVERY MONTH                          COFFEE
                                                                                              EVERY MONTH
                                                         Delivered.                                 Discover a world of irresistible freshly-
                                                                                                    roasted single estate coffee
                                                                                              Delivered.a new roast every month; all
                                                                                                    Explore
                                                                                              6 outstanding bags of of Kopi’s coffee gurus
                                                                                                          favourites
                                                                                              gourmet coffee; a new one
                                                                                              every monthEnjoy the convenience of having it
                                                                                                           delivered
                                                                                              through the post.
                                                                                                          delivered through your letterbox
                                                                                                                        LIMITed
                                                                                                                      AVAILAbILITY
                                                                                                                        6 month
                                                                                                                   gift subscription
                                                                Go to www.kopi.co.uk/DC001 and enter code DC001 now
                                                                                                          only £48. go to
                                                                                                                www.kopi.co.uk/gifts

                                                                                                                     save £12 per year




                                                                                                               The perfect unique Christmas gift; starting at £48 for 6 months
                                                                                                              Order befOre 16Th deC - to guarantee arrival before Christmas




                                                                                 case study
online retail and leisure
      Everything from entertainment, fine dining, health & beauty, days out and gifts.


                                                   Banner campaigns                      Print advertising


                                                                                                                                                                As featured in:




                                                                                           Get up to 70% off exclusive London experiences

                                                                                           Hello
                                                                                           Keynoir is a buyers' club that gives its members access to an indulgent and fun lifestyle. We have direct partnerships with
                                                                                           the hottest restaurants, spas, and hotels in London, which allows us to offer huge discounts of up to 70% off normal price.
                                                                                           The sales are over fast though; so we'll send you the best ones straight to your inbox each day.

                                                                                           Simply join today in 2 easy steps, but hurry, open membership is for a limited time.

                                                                                           Step 1: Go to www.keynoir.com

                                                                                           Step 2 : Register your e-mail and set your password.

                                                                                           Et voila! Instant access to all of London’s most indulgent experiences at a fraction of the price. As a special reward for joining, I
                                                                                           would like to give you and a friend £5 off your very first purchase.

                                                                                           I look forward to bringing you all of the capital’s best offers.




                                                                                           Charlotte Rhys-Davies


                                                                                           Recent Member exclusives.
                                                                                           £114       £76 – SAVE 33%                                                  £62 £29 – SAVE 54%
                                                                                                                       Lunch For Two At                                                        Ministry of Waxing in
                                                                                                                       Double Michelin - Starred                                               Covent Garden
                                                                                                                       Marcus Wareing                                                          Discover the naked truth of a
                                                                                                                       Regularly referred to as the best fine                                  really good wax with Ministry of
                                                                                                                       dining restaurant in London, Marcus                                     Waxing. With a brand new salon
                                                                                                                       Wareing at The Berkeley will blow                                       in the heart of Covent Garden,
                                                                                                                       you away with its sensational food                                      their fast and efficient service will
                                                                                                                       and impeccable service.                                                 be a depilatory revelation.




                                                                                              £5 Credit
                                                                                               towards your first purchase
                                                                                                                                                                         £5 Credit
                                                                                                                                                                          towards your first purchase
                                                                                                                                   keynoir.com                                                            keynoir.com
                                                                                                                            Code: canarywharf                                                       Code: canarywharf




Social media and email marketing




                                                                                         case study
Online advertising


               Tesco dynamic advertising campaign




              Tesco online advertising campaign




                                                    case study
Online advertising

             Html email


                          Examples from the banner campaign




                                       case study
Online advertising




Online advertising campaigns




                               case study
Online advertising


          Online advertising campaigns




                                         case study
Integrated booking functionality

Social Media




Go to
www.twitter.com/ParkPlazaHotels
www.facebook.com/ParkPlaza




                                                                         Interactive game


Results

                1                                    2                                           3
   20% more Facebook              15,560% more people reached                         353% more people talking
   likes in 6 weeks               in one week on Facebook                             about Park Plaza on Facebook



                                                                            case study
Video pulled in from youtube

Social Media




Go to
www.twitter.com/Hyundai_UK
www.facebook.com/hyundaiuk




                             Example from just one of the tabs we have done
                             for Hyundai UK, other functionality we have
                             included are live Twitter feeds and live video         Link to app store
                             streams from product launch events as they happen.
Results

              1                                         2                                                        3
872 Additionalmonthly                  754 Connected                                         Dynamic and innovative
engagements                             in one day                                            u
                                                                                               se of social technology



                                                                                  case study
Social Media




              Dynamic web links and
              Share functionality




                                 Link to invite friends

Go to
www.facebook.com/keynoir
                                                                             Example from one of the competition tabs we
                                                                             created for Keynoir where users can tag friends
Results                                                                      and pull in their data




               1                                                      2                                    3
   876 social driven                                     Bespoke Facebook           Innovative use of RSS feeds
   competition entrants                                   development               in Flash banners



                                                                             case study
Social Media




               Festive Facebook competition with a great
               prize. On entering the competition the app
               posts to your wall, advertising Clearstep and
               the give-away to your friends and helping the
               campaign gain momentum at no extra cost.




               case study
The brief
      We were approached to develop a new brand and deliver an industry leading corporate website. Working on a
      limited budget Wonderful executed a full branding and design process as well as online presence.



                                                                                       Extra features

                                                                                       •  lear call to actions
                                                                                         C
                                                                                         throughout the site

                                                                                       •  asy to use CMS
                                                                                         E

                                                                                       •  igh clickthrough rates
                                                                                         H
                                                                                         to sales content

Results


          1                                         2                                           3
31% Bounce rate                     Over six minutes                               Brand development
                                    Average time on site                           and website execution
                                                                                   within 5 weeks




                                                                          case study
The brief
      To re-design and build a website for Page and Wells Estate Agents to promote their properties and services.




                                                                                           It’s here...                                                                                                             It’s new...
                                                                                                www.pageandwells.com
                                                                                           Sales | Lettings | New Homes | Twitter | Facebook
                                                                                           Video tours | Google Maps | e-magazine
                                                                                           Sales Guide | Lettings Guide
                                                                                                                                                                                                                    It’s live...
                                                                                           Featured property | Valuation Request | Moving Away? | Testimonials | Large images | Street view | Birds eye view | What’s on and local info links




Results


          1                                            2                                                                                     3
 Number one in                             100,000+ annual                           1million+ annual
 Google for key                            unique visitors                           property views online
 search phrases




                                                                             case study
The brief
       To rebrand Ward Belting and create a web system for making and administrating online purchase orders.




                                                                                                                                with:
                                                                                          Celebrate our launch



                                                                                          20% off your first
                                                                                          turnbelt order
                                                                                                                                                a 20% Launch
                                                                                                                     we are pleased to offer
                                                                                           To celebrate our launch
                                                                                                                             t ordered.
                                                                                           Discount on your first Turnbel                      have decided
                                                                                                                    is possible because we
                                                                                           This one-time discount                                ions, we have
                                                                                           not to launch at trade  shows or in trade publicat
                                                                                                                            to subsidise our prices.
                                                                                            used our Marketing budget                                  value
                                                                                                                       t is ordered then the highest
                                                                                            If more than one Turnbel
                                                                                            item will be discounted.
                                                                                                                                                       date.
                                                                                                                         30 days from initial enquiry
                                                                                             Launch Discount valid for
                                                                                                                          order.
                                                                                             Payment to be made with
                                                                                                                    in the manufacture and
                                                                                            Ward Belting specialise
                                                                                                                  wire belting for all known
                                                                                            supply of open-mesh
                                                                                            corner/turn conveyors.
                                                                                                                       built-in
                                                                                             • Technology with hygiene
                                                                                             • ‘Snag-free’ ends
                                                                                             • Free worldwide shipping
                                                                                             • Online quote and ordering




Results
                                                                                               wardbelting.com




          1                                          2                                                                        3
Fresh brand                          Innovative visual part                         Bespoke web-based
identity rolled out                  number identification                          purchase order
                                     tool                                           system




                                                                           case study
The brief
       The client approached Wonderful to engage in a full rebrand process as they wanted to communicate themselves
       more as a national brand and to tender for larger contracts. Through a series of workshops and engagement
       Wonderful delivered a fresh brand identity, guidelines, photography and annual reports.
                                                                                                                                                                                                                                Photography from our horse riding and equestrian care group




                                                                                         Intensive Community
                                                                                         Treatment and Key
                                                                                         Working Services
                                                                                         The high point of the team’s year was winning the
                                                                                         Chair’s commendation from the Kent Criminal
                                                                                         Justice Board for their work across Kent.
                                                                                                                                                                                                           I’m not a slave to heroin. I have
                                                                                         New initiatives continue to be developed in
                                                                                         response to service user needs including the                                                                      a better quality of life and no
                                                                                         introduction of modules on alcohol management                                                                     longer have to commit crime
                                                                                         and anger management. Links continue with adult
                                                                                         education services and new community projects
                                                                                                                                                                                                           to feed my family.
                                                                                         have been introduced including horse riding and
                                                                                         equestrian care, archaeology, reading groups,
                                                                                         cooking groups and an allotment project.
                                                                                         In October last year, KCA was awarded the Alcohol Treatment
                                                                                         Requirement (ATR) contracts in East Kent and Medway, funded
                                                                                         by the Kent Probation Service. This followed a successful
                                                                                         pilot which demonstrated a significant reduction in alcohol
                                                                                         consumption and crime rates. The team worked hard to
                                                                                         establish the two programmes and, by April, 177 people had
                                                                                         accessed the service, with many starting to complete their six
                                                                                         month ATR orders.



                                                                                                                                                                                             2010 | 2011
                                                                                         Howard Cohn, Kent Probation Service Commissioner said:

                                                                                               KCA has consistently provided a high level
                                                                                               of flexibility and responsiveness to our
                                                                                               requirements. An initial ATR pilot project in
                                                                                               Thanet has since spread and been extended
                                                                                               across Eastern  Coastal Kent and Medway,
                                                                                               with a high level of successful offender
                                                                                               management and ATR completions.


                                                                                         Activity levels
                                                                                                                                               l health services
                                                                                       Drug, alcohol and menta
                                                                                          Intensive Community Treatment
                                                                                          and Key Working Services                    2006-07             2007-08   2008-09   08-09 % change

                                                                                           Total number of voluntary and
                                                                                                                                         350                590       761            29%
                                                                                           DRR clients seen



                                                                                         13                                                                                   Impact Report 2008/2009                                                                            14




Results


          1                                           2                                                                                                                     3
Ability to tender for                 Corporate uniformity                                          A library of
larger contracts                      across all                                                    insightful
                                      communications                                                photography




                                                                            case study
...clever video editing almost

                                   Viral
Wonderful created a viral in July
2011 we cut Beastie Boys to Sesame                       makes you forget Sure Shot
Street, it reached 150,000                               isn’t a Sesame Street song.


                                 marketing
daily views, half a million                                                    Mashable
views in the first week,


                                  success
800,000 views and
3.5 million loads in                                       ...made me feel joy today.
under 4 weeks.                                                   Jesus Diaz, Gizmodo
                            Beastie Boys V Sesame Street


 T
  he Beastie Boys
                                                             Picked up by ABC News,
 themselves put it on their
                                                             the BBC and even EMI
 Facebook page with
 over 6,000 likes and
 400 comments
                                                                      Virtuoso editing...
                                                                            boingboing



                                                            ...wonderfully
         Watched in                     Embedded by      creative mashup
 over 150 countries                   100s of websites    The Daily What
video just click it.
Charnwood video                          Cinema ad for KCC      Rabbit introduction




Kent Invicta Chamber of Commerce promo   Hadlow College promo   Espire introduction




                                                                more...
The Team
          Matt             Lydia             Darren                 Alex             Glenn             Richard
                         Senior Project                          Senior Account       Head of
     Account Executive     Manager         Creative Director       Manager          Social Media     Strategy Director




 Alison         Ramona                Chantal                  Chris              Dan              Martin                Sinta
Head of Copy   Senior Designer     Head of Production   Head of Digital   Managing Director      Head of          Senior Designer
                                                                                              Media Production
COME AND SEE US...
                                                                                               d
                                                                                          oa




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                                                                                                                                      ing
                                                                            Town Centre
                                                                                                                   Unio




                                                                                                                                    Sitt
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                                                                                                                            eet




                                              Fairmeadow
                          Barracks
             A20




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                        A20                                     ig                                     The Mall                                                       dR




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                                                            H                                                                                                           oad




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                                                                                                         Wea
       A26 Tonbridge                     West                                                                                                      .
             Rd.

                                                                                         A229




                                                                                                             ld
                                                                                         Hayle Rd.                                                      Mote Park




                                                                                                                                                                              LAT : N51:16:25 ( 51.273525 )
      Head Office                                                                                                                                                             LONG : E0:31:50 ( 0.530692 )

      11 Ashford Road Maidstone

                                                                                                                                                                                         0845 2000 278
      Kent ME14 5DA




           If you would like more inform
                                         ation please email: d an.maudhub@bew
                                                                              onderful.co.uk
                                                                              Where are we?                                                                                                                   M
Key

      Advertising Campaigns   Website Design and Build

      Event Marketing         Social Media Campaigns

      Corporate Branding      Video Production

      Offline Marketing       Mobile Development

      Digital Marketing

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WonderfulBasicCredsFeb2013

  • 5. We are a team of business strategists and marketing professionals whose sole aim is to work in partnership with you to build your brand and grow your business. Our Directors have combined business experience of over 70 years across the financial, corporate, events, nfp, public and professional service sectors and have over 35 years direct agency experience. Our marketing professionals have specialist expertise spanning all disciplines that underpins the technical and creative delivery that drives the strategy. This experience and expertise means we work in partnership with our clients to help achieve their objectives, bringing together the right technical and creative disciplines to achieve set results.
  • 6. Let’s get integrated Time to How about get more your Offline? mobile
  • 7. Integrated campaigns Why go Advertise now on Kent’s largest job site nationwide when what you want Html email is on your doorstep? £60 From Only £95 to post a job for a month +VAT per job About JobsInKent.com 1 Job Credit Only £95.00 Stop! Created in 1999, JobsInKent.com is the longest established recruitment web site specifically focusing 2 Job Credits on Kent. Only £175.00 (£87.50 each) JobsInKent.com advertises over 4,000 jobs every month in 36 separate industries. Last month we 5 Job Credits received over 21 million hits making us Kent’s most Only £400.00 (£80 each) Only £95* popular recruitment website, so why not join over 5,500 local businesses and advertise your next 10 Job Credits vacancy with us. Only £600.00 (£60 each) to post a job Online: www.jobsinkent.com Email: sales@jobsinkent.com All prices listed are ex-vat Telephone: 01622 761 704 1 x credit = 1 vacancy for 1 month on the biggest recruitment website in Essex. *+ VAT per job Offline material case study
  • 8. Integrated campaigns Campaign website and branding Campaign direct mail Please buy this brick for £10, £20, £50 or more. Demelza Bricks & Water Capital Appeal Demelza Hospice aims to raise the £1.3million that we need to transform our facilities, bringing them up to the standard that these children deserve. £10 Could buy a talking clock for a bedroom or 20 bricks £20 Could buy a set of trendy curtains to decorate a bedroom £50 Could buy a duvet set for a teenage bedroom or 50 tiles £100 Could buy a sling to enable easy movement for a child around the hydrotherapy pool The Bricks and Water Appeal Brick by brick Campaign video Can you imagine how it must feel to have a child that is not likely to live to adulthood? So part of our care is to This year, we are offering the opportunity to ‘Buy A Brick’ and so to become a part of the wonderful build happy memories for families to treasure forever. Bricks and Water project. But we know that although our care is second-to-none, our All you have to do is contribute whatever you can spare facilities could be better. And it was with this in mind that and give it to Demelza, either in person, by post, phone we have launched our Bricks & Water Appeal. or online at: The project comprises two parts. www.bricksandwaterappeal.org.uk The first element entails extensive www.justgiving.com/bricksandwaterappeal or refurbishment which will see the existing uk.virginmoneygiving.com/team/bricksandwaterappeal bedrooms completely revamped and en-suite bathrooms added to all. We will also create two further bedrooms, with There is a form at the bottom of the letter that accompanies more privacy catering for teenagers. this leaflet for you to complete if sending a cheque. This building work is the ‘Bricks’ part of Html email the appeal. Then comes what is perhaps the most exciting element, the ‘Water’: A portion of the £1.3m target will be allocated to building a state-of-the-art hydrotherapy unit. The benefits of hydrotherapy for children are too numerous to list, but include a dramatic increase and improvement in range of movement and mobility, maintenance of muscle strength, pain reduction, and, vitally, a chance to have fun. All of us here at Demelza would like to say a big thank you for any contribution that you can make and for enabling us to build dignity, privacy and comfort for all our life-limited children and their families. case study
  • 9. Integrated campaigns Campaign direct mail Letterhead and envelope Sign up for your special low fee trial at c r e a t i o n™ www.creationpinpoint.com PINPOINT Creation Healthcare Tune in to the respected voices in social media 90 Long Acre Covent Garden London WC2E 9RZ Tel: +44 (0)207 849 3167 Creation Healthcare is a trading name of Creation Interactive Limited, registered in England & Wales no. 3543711. Registered office at Raigersfeld, Maidstone ME14 4AE, United Kingdom. With so many people tweeting, blogging and Set up to hear what your trusted experts contributing to online forums, identifying the have to say voices of healthcare professionals among all With Creation Pinpoint comes the opportunity to the noise would be impossible without access your own ‘dashboard’ that will display the Creation Pinpoint. comments and conversations on all the topics that But now that you have access to this unique social relate to your brand. media monitoring tool, you can find the doctors You can also choose to receive alerts when known who are talking about your brand or therapeutic Digital Opinion Leaders mention subjects you are area in a heartbeat. interested in, and search historic data so that you If undelivered please return to Creation Healthcare: 90 Long Acre Covent Garden London WC2E 9RZ Data source: Mayo Clinic Center for Social Media, December 2012 can look back at past trends. Focus your tools of engagement Using Creation Pinpoint to identify the individuals Sign up for your three-month trial who matter most to your brand will tell you what To hear the relevant commentaries between they are saying right now and give you a valuable healthcare professionals, sign up to Creation insight into whatever is shaping their views. Pinpoint today. Our special low-fee trial will give As they will also have considerable influence on you a secure online Dashboard that you can share their peers and on other stakeholders, listening to with an unlimited number of colleagues in your Find Digital Opinion these ‘Digital Opinion Leaders’ will also help you organization for three months. Leaders who are using social media plan your marketing strategy and equip your reps Digital Opinion Leaders are More importantly, it will help you listen to in the field. healthcare professionals worldwide who influence each other online the heartbeat of your brand. Sign up now at creationpinpoint.com Creation Healthcare | 90 Long Acre | Covent Garden | London | WC2E 9RZ Tel: +44 (0)207 849 3167 Creation Healthcare is a trading name of Creation Interactive Limited, registered in England & Wales no. 3543711. Registered office at Raigersfeld, Maidstone ME14 4AE, United Kingdom. Campaign video Exhibition stand case study
  • 10. online retail and leisure Kopi - Premium coffee brand, delivered to your door. Banner campaigns Print advertising GET YOUR FIRST MONTH FREE! GOURMET Go to www.kopi.co.uk/promo COFFEE GOURMET and enter code DC001 now EVERY MONTH COFFEE EVERY MONTH Delivered. Discover a world of irresistible freshly- roasted single estate coffee Delivered.a new roast every month; all Explore 6 outstanding bags of of Kopi’s coffee gurus favourites gourmet coffee; a new one every monthEnjoy the convenience of having it delivered through the post. delivered through your letterbox LIMITed AVAILAbILITY 6 month gift subscription Go to www.kopi.co.uk/DC001 and enter code DC001 now only £48. go to www.kopi.co.uk/gifts save £12 per year The perfect unique Christmas gift; starting at £48 for 6 months Order befOre 16Th deC - to guarantee arrival before Christmas case study
  • 11. online retail and leisure Everything from entertainment, fine dining, health & beauty, days out and gifts. Banner campaigns Print advertising As featured in: Get up to 70% off exclusive London experiences Hello Keynoir is a buyers' club that gives its members access to an indulgent and fun lifestyle. We have direct partnerships with the hottest restaurants, spas, and hotels in London, which allows us to offer huge discounts of up to 70% off normal price. The sales are over fast though; so we'll send you the best ones straight to your inbox each day. Simply join today in 2 easy steps, but hurry, open membership is for a limited time. Step 1: Go to www.keynoir.com Step 2 : Register your e-mail and set your password. Et voila! Instant access to all of London’s most indulgent experiences at a fraction of the price. As a special reward for joining, I would like to give you and a friend £5 off your very first purchase. I look forward to bringing you all of the capital’s best offers. Charlotte Rhys-Davies Recent Member exclusives. £114 £76 – SAVE 33% £62 £29 – SAVE 54% Lunch For Two At Ministry of Waxing in Double Michelin - Starred Covent Garden Marcus Wareing Discover the naked truth of a Regularly referred to as the best fine really good wax with Ministry of dining restaurant in London, Marcus Waxing. With a brand new salon Wareing at The Berkeley will blow in the heart of Covent Garden, you away with its sensational food their fast and efficient service will and impeccable service. be a depilatory revelation. £5 Credit towards your first purchase £5 Credit towards your first purchase keynoir.com keynoir.com Code: canarywharf Code: canarywharf Social media and email marketing case study
  • 12. Online advertising Tesco dynamic advertising campaign Tesco online advertising campaign case study
  • 13. Online advertising Html email Examples from the banner campaign case study
  • 15. Online advertising Online advertising campaigns case study
  • 16. Integrated booking functionality Social Media Go to www.twitter.com/ParkPlazaHotels www.facebook.com/ParkPlaza Interactive game Results 1 2 3 20% more Facebook 15,560% more people reached 353% more people talking likes in 6 weeks in one week on Facebook about Park Plaza on Facebook case study
  • 17. Video pulled in from youtube Social Media Go to www.twitter.com/Hyundai_UK www.facebook.com/hyundaiuk Example from just one of the tabs we have done for Hyundai UK, other functionality we have included are live Twitter feeds and live video Link to app store streams from product launch events as they happen. Results 1 2 3 872 Additionalmonthly 754 Connected Dynamic and innovative engagements in one day u se of social technology case study
  • 18. Social Media Dynamic web links and Share functionality Link to invite friends Go to www.facebook.com/keynoir Example from one of the competition tabs we created for Keynoir where users can tag friends Results and pull in their data 1 2 3 876 social driven Bespoke Facebook Innovative use of RSS feeds competition entrants development in Flash banners case study
  • 19. Social Media Festive Facebook competition with a great prize. On entering the competition the app posts to your wall, advertising Clearstep and the give-away to your friends and helping the campaign gain momentum at no extra cost. case study
  • 20. The brief We were approached to develop a new brand and deliver an industry leading corporate website. Working on a limited budget Wonderful executed a full branding and design process as well as online presence. Extra features • lear call to actions C throughout the site • asy to use CMS E • igh clickthrough rates H to sales content Results 1 2 3 31% Bounce rate Over six minutes Brand development Average time on site and website execution within 5 weeks case study
  • 21. The brief To re-design and build a website for Page and Wells Estate Agents to promote their properties and services. It’s here... It’s new... www.pageandwells.com Sales | Lettings | New Homes | Twitter | Facebook Video tours | Google Maps | e-magazine Sales Guide | Lettings Guide It’s live... Featured property | Valuation Request | Moving Away? | Testimonials | Large images | Street view | Birds eye view | What’s on and local info links Results 1 2 3 Number one in 100,000+ annual 1million+ annual Google for key unique visitors property views online search phrases case study
  • 22. The brief To rebrand Ward Belting and create a web system for making and administrating online purchase orders. with: Celebrate our launch 20% off your first turnbelt order a 20% Launch we are pleased to offer To celebrate our launch t ordered. Discount on your first Turnbel have decided is possible because we This one-time discount ions, we have not to launch at trade shows or in trade publicat to subsidise our prices. used our Marketing budget value t is ordered then the highest If more than one Turnbel item will be discounted. date. 30 days from initial enquiry Launch Discount valid for order. Payment to be made with in the manufacture and Ward Belting specialise wire belting for all known supply of open-mesh corner/turn conveyors. built-in • Technology with hygiene • ‘Snag-free’ ends • Free worldwide shipping • Online quote and ordering Results wardbelting.com 1 2 3 Fresh brand Innovative visual part Bespoke web-based identity rolled out number identification purchase order tool system case study
  • 23. The brief The client approached Wonderful to engage in a full rebrand process as they wanted to communicate themselves more as a national brand and to tender for larger contracts. Through a series of workshops and engagement Wonderful delivered a fresh brand identity, guidelines, photography and annual reports. Photography from our horse riding and equestrian care group Intensive Community Treatment and Key Working Services The high point of the team’s year was winning the Chair’s commendation from the Kent Criminal Justice Board for their work across Kent. I’m not a slave to heroin. I have New initiatives continue to be developed in response to service user needs including the a better quality of life and no introduction of modules on alcohol management longer have to commit crime and anger management. Links continue with adult education services and new community projects to feed my family. have been introduced including horse riding and equestrian care, archaeology, reading groups, cooking groups and an allotment project. In October last year, KCA was awarded the Alcohol Treatment Requirement (ATR) contracts in East Kent and Medway, funded by the Kent Probation Service. This followed a successful pilot which demonstrated a significant reduction in alcohol consumption and crime rates. The team worked hard to establish the two programmes and, by April, 177 people had accessed the service, with many starting to complete their six month ATR orders. 2010 | 2011 Howard Cohn, Kent Probation Service Commissioner said: KCA has consistently provided a high level of flexibility and responsiveness to our requirements. An initial ATR pilot project in Thanet has since spread and been extended across Eastern Coastal Kent and Medway, with a high level of successful offender management and ATR completions. Activity levels l health services Drug, alcohol and menta Intensive Community Treatment and Key Working Services 2006-07 2007-08 2008-09 08-09 % change Total number of voluntary and 350 590 761 29% DRR clients seen 13 Impact Report 2008/2009 14 Results 1 2 3 Ability to tender for Corporate uniformity A library of larger contracts across all insightful communications photography case study
  • 24. ...clever video editing almost Viral Wonderful created a viral in July 2011 we cut Beastie Boys to Sesame makes you forget Sure Shot Street, it reached 150,000 isn’t a Sesame Street song. marketing daily views, half a million Mashable views in the first week, success 800,000 views and 3.5 million loads in ...made me feel joy today. under 4 weeks. Jesus Diaz, Gizmodo Beastie Boys V Sesame Street T he Beastie Boys Picked up by ABC News, themselves put it on their the BBC and even EMI Facebook page with over 6,000 likes and 400 comments Virtuoso editing... boingboing ...wonderfully Watched in Embedded by creative mashup over 150 countries 100s of websites The Daily What
  • 25. video just click it. Charnwood video Cinema ad for KCC Rabbit introduction Kent Invicta Chamber of Commerce promo Hadlow College promo Espire introduction more...
  • 26. The Team Matt Lydia Darren Alex Glenn Richard Senior Project Senior Account Head of Account Executive Manager Creative Director Manager Social Media Strategy Director Alison Ramona Chantal Chris Dan Martin Sinta Head of Copy Senior Designer Head of Production Head of Digital Managing Director Head of Senior Designer Media Production
  • 27. COME AND SEE US... d oa B2 yR x le 0 J7 01 r Bo we 2 Lo M2 M20 J6 d Maidstone a Ro East ne ur bo A229 Maidstone ing Town Centre Unio Sitt Maidstone n Str eet Fairmeadow Barracks A20 49 A2 Lo E? nd A20 M2 on A20 et 0 J8 t re Rd A sh hS fo r . A20 ig The Mall dR ad H oad Ro A2 la ce Ave ill 29 Pa A2 .H 0 20 The Sq A 49 Maidstone A2 M ote Rd Wea A26 Tonbridge West . Rd. A229 ld Hayle Rd. Mote Park LAT : N51:16:25 ( 51.273525 ) Head Office LONG : E0:31:50 ( 0.530692 ) 11 Ashford Road Maidstone 0845 2000 278 Kent ME14 5DA If you would like more inform ation please email: d an.maudhub@bew onderful.co.uk Where are we? M
  • 28. Key Advertising Campaigns Website Design and Build Event Marketing Social Media Campaigns Corporate Branding Video Production Offline Marketing Mobile Development Digital Marketing