Introduction to Mobile Game Industry and Career Opportunities.
We will explore how the game development process, facts, and figures of industry and career opportunities.
Indan Mobile Gaming Industry.
17. Indian Mobile Gaming Industry
ü2016, a Monumental year for Indian Gaming Industry
ü5th largest county in terms of Mobile Game Downloads
üCasual Gamers – huge market growth – 4G and Cheap Internet
üRise of Free to Play Games & Cheaper Smartphones
26. There are 2 types of Indians
Game design & monetization
27. Type - I
ü Population 9-10 Crore, they speak English
ü Travel Globally and habits similar to US, UK
ü Consume Global Content – TV, Songs, Movies
ü Already have Smartphone and does online commerce
28. Type - II
ü Population 1.2 Billion, non-English speaking
ü Consume local content – Songs, TV, Movies, Games
ü Smartphone growth will come from this lot
ü New to internet and online commerce
29. Challenges & Market Opportunities
ü Data conscious (will change overtime)
ü Ads have higher revenue than IAP
ü High tolerance for Ads
ü Online Transaction habits are forming
ü Smartphone & Internet penetration on rise
32. Pay before play – e.g. GTA, NFS, HITMAN Sniper,
NBA, Monuments of Valley etc.
Banner andVideo ads
Free to Play but in-app Purchase
PAID GAMES
FREEMIUM
ADs
10
Monetization Methods
33. Mobile Game Development Life-cycle
Analysis
Design
Development
Testing
Launch
Support &
Upgrades
37. One of the leading game development
companies in India – Best in Gujarat.
Founded in Rajkot in 2010 and growing with
rapid speed.
We have developed over 500+ games and
worked with companies like Microsoft and
Honda.
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