Social media 25 03-2011

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Este documento resume varias redes sociales como LinkedIn, Twitter y Facebook, así como blogs y contenido generado por usuarios. También discute el marketing en medios sociales y estrategias multi-dispositivo. Finalmente, el autor comparte sus propios proyectos relacionados con medios sociales.

Technologie

Social Media
25 de Marzo de 2011
Mariano Blaya Andreu
m@blaya.eu

sábado 26 de marzo de 2011

Indice

Repaso a redes sociales
Marketing en los medios sociales
Multi-dispositivo

sábado 26 de marzo de 2011

LinkedIN
Red profesional
Empleo/candidatos
Grupos de interés
Eventos

sábado 26 de marzo de 2011

LinkedIN
Red profesional
Empleo/candidatos
Grupos de interés
Eventos

57M (44M en Alemania)
sábado 26 de marzo de 2011

Twitter
What is happening? 140 cars.

sábado 26 de marzo de 2011

Twitter
What is happening? 140 cars.

My Timeline: @digitalmeteo
@sebasmuriel @eventoblog
@luisete @petezin
@lau_chan @GabrielKortsch
@earcos @sandopen
sábado 26 de marzo de 2011

Facebook
Generalista

sábado 26 de marzo de 2011

Facebook
Generalista

Voraz
sábado 26 de marzo de 2011

Blogs
Publicación y Actividad
RSS feed
Más de 120 M

sábado 26 de marzo de 2011

Blogs
Publicación y Actividad Wordpress

RSS feed
Instagram
Más de 120 M
Blogger
Posterous

Tumblr

sábado 26 de marzo de 2011

Blogs
Publicación y Actividad Wordpress

RSS feed
Instagram
Más de 120 M
Blogger
Posterous
My blog-roll

wwwhatsnew.com

edans.es martinvars.com

alt1040 xataka Tumblr
hypertextual weblogsl.com
bitelia genbeta

sábado 26 de marzo de 2011

¿Qué hace Google mientras tanto?

sábado 26 de marzo de 2011

¿Qué hace Google mientras tanto?
Orkut
GWave
GBuzz
GMaps
GPlaces
GCircles
Youtube
Blogger
Picasa
sábado 26 de marzo de 2011

¿Qué hace Google mientras tanto?
Orkut
GWave
GBuzz
GMaps
GPlaces Añadir funciones sociales
a servicios existentes
GCircles
Youtube
Blogger
Picasa
sábado 26 de marzo de 2011

¿Qué hace Google mientras tanto?
Orkut
GWave Des-continuar productos

GBuzz
GMaps
GPlaces Añadir funciones sociales
a servicios existentes
GCircles
Youtube
Blogger
Picasa
sábado 26 de marzo de 2011

¿Qué hace Google mientras tanto?
Orkut
GWave Des-continuar productos

GBuzz
Indexar contenido redes sociales
GMaps en tiempo real

GPlaces Añadir funciones sociales
a servicios existentes
GCircles
Youtube Preparar nuevos productos

Blogger Adquirir empresas de redes
sociales (11 en Aug 10)
Picasa
sábado 26 de marzo de 2011

Contenido social

sábado 26 de marzo de 2011

Contenido social
Medios de
comunicación
interactiva /
Redes sociales
multimedia

sábado 26 de marzo de 2011

Contenido social
Medios de
comunicación
interactiva /
Redes sociales
multimedia
Democratización
del proceso de
creación y
distribución

sábado 26 de marzo de 2011

Contenido social
Medios de
comunicación Reconocimiento
interactiva / mediante la
Redes sociales compartición
multimedia
Democratización
del proceso de
creación y
distribución

sábado 26 de marzo de 2011

Contenido social
Medios de
comunicación Reconocimiento
interactiva / mediante la
Redes sociales compartición
multimedia
Internacionaliza
Democratización ción
del proceso de
creación y
distribución

sábado 26 de marzo de 2011

Social media marketing

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes
Search Recommend

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes
Search Recommend
RSS Twitter

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes
Search Recommend
RSS Twitter
Email Wall/TL

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes
Search Recommend
RSS Twitter
Email Wall/TL
Push Pull

sábado 26 de marzo de 2011

Social media marketing
Needs Wishes
Protección de marca
Search Recommend Reputación
Online marketing
RSS Twitter Canal abierto a clientes
Email Wall/TL
Push Pull

sábado 26 de marzo de 2011

Multi-device

sábado 26 de marzo de 2011

Mis proyectos

sábado 26 de marzo de 2011

@bachbill @gate2yourhome

@eventosabiertos

Mis proyectos
@blayasocialmedi
www.blaya.com.es

sábado 26 de marzo de 2011

@bachbill @gate2yourhome

@eventosabiertos

Mis proyectos
@blayasocialmedi
www.blaya.com.es

Gracias
sábado 26 de marzo de 2011

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).

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Social media 25 03-2011

1. Social Media 25 de Marzo de 2011 Mariano Blaya Andreu m@blaya.eu sábado 26 de marzo de 2011

2. Indice Repaso a redes sociales Marketing en los medios sociales Multi-dispositivo sábado 26 de marzo de 2011

3. LinkedIN Red profesional Empleo/candidatos Grupos de interés Eventos sábado 26 de marzo de 2011

4. LinkedIN Red profesional Empleo/candidatos Grupos de interés Eventos sábado 26 de marzo de 2011

5. LinkedIN Red profesional Empleo/candidatos Grupos de interés Eventos sábado 26 de marzo de 2011

6. LinkedIN Red profesional Empleo/candidatos Grupos de interés Eventos 57M (44M en Alemania) sábado 26 de marzo de 2011

7. Twitter sábado 26 de marzo de 2011

8. Twitter What is happening? 140 cars. sábado 26 de marzo de 2011

9. Twitter What is happening? 140 cars. sábado 26 de marzo de 2011

10. Twitter What is happening? 140 cars. sábado 26 de marzo de 2011

11. Twitter What is happening? 140 cars. My Timeline: @digitalmeteo @sebasmuriel @eventoblog @luisete @petezin @lau_chan @GabrielKortsch @earcos @sandopen sábado 26 de marzo de 2011

12. Facebook sábado 26 de marzo de 2011

13. Facebook Generalista sábado 26 de marzo de 2011

14. Facebook Generalista sábado 26 de marzo de 2011

15. Facebook Generalista sábado 26 de marzo de 2011

16. Facebook Generalista Voraz sábado 26 de marzo de 2011

17. Blogs sábado 26 de marzo de 2011

18. Blogs Publicación y Actividad RSS feed Más de 120 M sábado 26 de marzo de 2011

19. Blogs Publicación y Actividad Wordpress RSS feed Instagram Más de 120 M Blogger Posterous Tumblr sábado 26 de marzo de 2011

20. Blogs Publicación y Actividad Wordpress RSS feed Instagram Más de 120 M Blogger Posterous My blog-roll wwwhatsnew.com edans.es martinvars.com alt1040 xataka Tumblr hypertextual weblogsl.com bitelia genbeta sábado 26 de marzo de 2011

21. Aún hay más sábado 26 de marzo de 2011

22. Aún hay más sábado 26 de marzo de 2011

23. ¿Qué hace Google mientras tanto? sábado 26 de marzo de 2011

24. ¿Qué hace Google mientras tanto? Orkut GWave GBuzz GMaps GPlaces GCircles Youtube Blogger Picasa sábado 26 de marzo de 2011

25. ¿Qué hace Google mientras tanto? Orkut GWave GBuzz GMaps GPlaces Añadir funciones sociales a servicios existentes GCircles Youtube Blogger Picasa sábado 26 de marzo de 2011

26. ¿Qué hace Google mientras tanto? Orkut GWave Des-continuar productos GBuzz GMaps GPlaces Añadir funciones sociales a servicios existentes GCircles Youtube Blogger Picasa sábado 26 de marzo de 2011

27. ¿Qué hace Google mientras tanto? Orkut GWave Des-continuar productos GBuzz GMaps GPlaces Añadir funciones sociales a servicios existentes GCircles Youtube Preparar nuevos productos Blogger Picasa sábado 26 de marzo de 2011

28. ¿Qué hace Google mientras tanto? Orkut GWave Des-continuar productos GBuzz GMaps GPlaces Añadir funciones sociales a servicios existentes GCircles Youtube Preparar nuevos productos Blogger Adquirir empresas de redes sociales (11 en Aug 10) Picasa sábado 26 de marzo de 2011

29. ¿Qué hace Google mientras tanto? Orkut GWave Des-continuar productos GBuzz Indexar contenido redes sociales GMaps en tiempo real GPlaces Añadir funciones sociales a servicios existentes GCircles Youtube Preparar nuevos productos Blogger Adquirir empresas de redes sociales (11 en Aug 10) Picasa sábado 26 de marzo de 2011

30. Contenido social sábado 26 de marzo de 2011

31. Contenido social Medios de comunicación interactiva / Redes sociales multimedia sábado 26 de marzo de 2011

32. Contenido social Medios de comunicación interactiva / Redes sociales multimedia Democratización del proceso de creación y distribución sábado 26 de marzo de 2011

33. Contenido social Medios de comunicación Reconocimiento interactiva / mediante la Redes sociales compartición multimedia Democratización del proceso de creación y distribución sábado 26 de marzo de 2011

34. Contenido social Medios de comunicación Reconocimiento interactiva / mediante la Redes sociales compartición multimedia Internacionaliza Democratización ción del proceso de creación y distribución sábado 26 de marzo de 2011

35. Contenido social Medios de comunicación Reconocimiento interactiva / mediante la Redes sociales compartición multimedia Internacionaliza Democratización ción del proceso de creación y Cloud computing distribución sábado 26 de marzo de 2011

36. Social media marketing sábado 26 de marzo de 2011

37. Social media marketing Needs Wishes sábado 26 de marzo de 2011

38. Social media marketing Needs Wishes Search Recommend sábado 26 de marzo de 2011

39. Social media marketing Needs Wishes Search Recommend RSS Twitter sábado 26 de marzo de 2011

40. Social media marketing Needs Wishes Search Recommend RSS Twitter Email Wall/TL sábado 26 de marzo de 2011

41. Social media marketing Needs Wishes Search Recommend RSS Twitter Email Wall/TL Push Pull sábado 26 de marzo de 2011

42. Social media marketing Needs Wishes Protección de marca Search Recommend Reputación Online marketing RSS Twitter Canal abierto a clientes Email Wall/TL Push Pull sábado 26 de marzo de 2011

43. Social media marketing Needs Wishes Protección de marca Search Recommend Reputación Online marketing RSS Twitter Canal abierto a clientes Email Wall/TL Push Pull Requisitos Diseño Ejecución Monitorización sábado 26 de marzo de 2011

44. Social media marketing Needs Wishes Protección de marca Search Recommend Reputación Online marketing RSS Twitter Canal abierto a clientes Email Wall/TL Push Pull Requisitos Diseño Key phrase SEO Ejecución PageRank Don’t be evil @jack ReTweet Monitorización Zuckerberg Cloud computing Web 2.0 #hashtag FB-fans SMO #followers Community Manager sábado 26 de marzo de 2011

45. Multi-device sábado 26 de marzo de 2011

46. Multi-device sábado 26 de marzo de 2011

47. Mis proyectos sábado 26 de marzo de 2011

48. @bachbill @gate2yourhome @eventosabiertos Mis proyectos @blayasocialmedi www.blaya.com.es sábado 26 de marzo de 2011

49. @bachbill @gate2yourhome @eventosabiertos Mis proyectos @blayasocialmedi www.blaya.com.es Gracias sábado 26 de marzo de 2011

Social media 25 03-2011

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