Managing Media Work (2011)
•
1 j'aime•433 vues
Slides to present the "Managing Media Work" book (published with Sage, 2010) as a keynote of the conferência de abertura do ano lectivo da ECATI, 11 de Outubro 2010 in Lisbon, Portugal.
Recommandé
Recommandé
Contenu connexe
Tendances
Tendances (20)
En vedette
Similaire à Managing Media Work (2011)
Similaire à Managing Media Work (2011) (20)
Plus de Mark Deuze
Plus de Mark Deuze (20)
Dernier
Dernier (20)
Managing Media Work (2011)
- 1. Managing Media Careers Mark Deuze Conferência de abertura do anolectivoda ECATI 11 de Outubro 2010
- 5. “Academic distinctions between autonomous art and controlling managerialism overlook the synergies and connections between artists and managers in the art world, and in the daily practice of artists.” - Chris Bilton
- 7. Approaches to Strategic Media Management Rationalist focus on content Adaptive focus on process Interpretive focus on social architecture
- 8. EVERYTHING IS MEDIA MANAGEMENT - Liz McFall
- 9. EVERYTHING IS MEDIA MANAGEMENT - Liz McFall the industry
- 10. EVERYTHING IS MEDIA MANAGEMENT - Liz McFall the technology
- 11. EVERYTHING IS MEDIA MANAGEMENT - Liz McFall the workforce
- 12. EVERYTHING IS MEDIA MANAGEMENT - Liz McFall the worker
- 13. current trends in media management: getting bigger
- 16. current trends in media management: getting smaller
- 17. current trends in media management: tech vs talent
- 19. precarity in media work
- 21. 2009 total: 14,190+ jobs Layoffs and buyouts at U.S. newspapers in 2009 2009
- 22. 2009 total: 14,190+ jobs Layoffs and buyouts at U.S. newspapers in 2009 2009: Advertising's Black Thursday: Layoffs, Spend Cuts, Hiring Freezes and Client Collapses Bedevil the Biz 2009
- 23. 2009 total: 14,190+ jobs Layoffs and buyouts at U.S. newspapers in 2009 2009: Advertising's Black Thursday: Layoffs, Spend Cuts, Hiring Freezes and Client Collapses Bedevil the Biz On-location film and TV shoots in L.A. hit lowest levels on record 2009
- 24. 2009 total: 14,190+ jobs Layoffs and buyouts at U.S. newspapers in 2009 2009: Advertising's Black Thursday: Layoffs, Spend Cuts, Hiring Freezes and Client Collapses Bedevil the Biz On-location film and TV shoots in L.A. hit lowest levels on record Game industry suffered 10,000+ job losses since July 2008 2009
- 25. understanding organizational practice in media companies MACRO regulations technology competition MESO culture strategies policies MICRO interactions relationships networks
- 26. the macro context of managing media work: concentration and disintegration in the hourglass
- 27. content a-la-carte content everywhere content for free content by users content goes global content about content the mesocontext of managing media work: content is kings
- 28. the microcontext of managing media work: from value chains…
- 29. the microcontext of managing media work: to value networks
- 30. MACRO a new international division of cultural labor
- 32. MESO flexible, swift and agile companies (rather than lumbering monoliths)
- 33. MICRO role change: from soloist to superstar DJ
- 36. Internet Usages in Portugal 2003-2008 (%) User based study: Top 10 uses of the Internet (% of Internet Users) Source: WIP Portugal 2003, 2006 and 2008
- 37. Internet Usages around the World Top 10 daily uses of the Internet, selected countries Source: WIP 2007