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Why we do
or don’t do
what we do
or don’t do.
@michaelduah


michael.duah@gmail.com   PHX _CM NOV 2012:
Why we do (or don’t do)
what we do (or don’t do)
Why we do (or don’t do)
what we do (or don’t do)
Me: a brief case study
I’ve always had high
hopes for myself...
spoiler aler t: I don’t
have an island or a PhD.
I’ve had my successes.
but,
*




*my ACTUAL procrastination score!
ok, so basically
EVERYONE.
but also for things we
really care about...
In the future:

we all want to be a
better            .
WWD(ODD)
WWD(ODD)...
MOTIVATION.
MOTIVATION =
doing something
MOTIVATION ≠
inspiration, passion,
hope, personality
hang in there, buddy!
MOTIVATION =
doing something
MOTIVATION =
doing something
just play along with me...
2 key perceptions:
“whether you think you
 can or you can’t...
“whether you think
 you can or you can’t
 —you’re right.”
 Henr y Ford, cognitive researcher crotchety tycoon.
second,
attainment

designer black turtleneck
the magic equation:
expectancy (for success)
expectancy (for success)
X
expectancy (for success)
X       value (for the task)
expectancy (for success)
X       value (for the task)

           MOTIVATION.
expectancy
             high




value
    low                high




              low
expectancy
                    high




          BOREDOM
value
    low                     high




                    low
expectancy
                    high




          BOREDOM

value
    low                              high



                           ANXIETY



                    low
expectancy
                    high



          BOREDOM          “FLOW”

value
    low                              high


                           ANXIETY




                    low
perfect concept
expectancy
                    high




          ANXIETY          “FLOW”

value
    low                              high



          NOPE.            BOREDOM




                    low
medieval poetry
Q:
Q: Where do they
   come from?
A: Your past...
it’s that simple.*
some bad news:
*it’s not that simple.
changing behavior
is tricky.
gigantic brains


this is your brain...
think of it like this:
the good news...
or,
“what the hell this all
 had to do with
 creativity, anyways:”
are just perceptions.
In the future:

we all want to be a
better            .
Trust me. I finished
this presentation this
afternoon morning
Here + now, I am a
better learner.
Here + now, I am a
better co-worker.
Here + now, I am a
better designer.
Here + now, I am a
better citizen.
Here + now, I am a
better husband.
Here + now, I am a
better thinker.
Here + now, I am a
better hugger.
Here + now, I am a
better uncle.
Here + now, I am a
better love-maker.
Here + now, I am a
better flosser.
Here + now, I am a
better failure.
Here + now, I am a
better dreamer.
Here + now, I am a
better BFF.
Here + now, I am a
better forgiver.
Here + now, I am a
better Valentine.
Here + now, I am a
better taxpayer.
Here + now, I am a
better booty-shaker.
Here + now, I am a
better cheerleader.
Here + now, I am a
better storyteller.
Here + now, I am a
better man.
Here + now, I am a
better human being.
Here + now, we are
all better people.
Creative Mornings PHX November

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Creative Mornings PHX November