Michael Cassidy

San Francisco Bay Area, CA United States

Vice President/COO

Partnering with communities to provide Healthy Living for all through membership. HEALTHY LIVING is global ideal that transcends age, gender, income, ability and race. Our goal should not be to be all things to all people, but to be our thing to more people. I've led successful capital development campaigns and a number of capital facility projects. There are few professional moments more exciting than successfully opening a center that immediately has significant community impact. Strategic membership growth, retention, and sustainable community impact are key drivers and I remain a constant student of the related practices and processes. I've been called a 'fitness strategist'​ and...