A Pecha Kucha presentation I gave during the first ever What IF? conference on the topic of information design presenting it's place in society and my process of redesigning the information on garment care labels.

1. INFORMATION
DESIGN
fig. 1:
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Ratio of the Letters in the
Words of Presentation Title

2. “Information design is the skill and practice
of preparing information so people can use
it with efficiency and effectiveness. Where
the data is complex or unstructured, a visual
representation can express its meaning
more clearly to the viewer.”

3. fig. 2:
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Identification Chart for
Shay in Design Studio
Shay
Studio
Background

4. { {
fig. 3:
Venn Diagram for
Information Design
INFORMATION
DESIGN

5. { {
fig. 4:
Counting Ducks with
Hieroglyphics
1 Duck 2 Ducks

6. { {
fig. 5:
Map by Alexander
Calder for Friend

7. { {
fig. 6:
Republican Chart of
Health Care
ORGANIZATIONAL CHART OF THE U.S.
President HOUSE DEMOCRATS’ HEALTH PLAN Congress
Institute
of
Medicine Nurse
Education &
Health & Human Veterans Training
Treasury Dept. Defense Dept. Labor Dept.
Services Dept Administration
Health
National
Insurance Clinical Preventive Health
Exchange Services Service
Trust Fund Taskforce CMS Public Corps
Individual Tax Return Information Health Health
Workforce CER
Benefits Trust
National Center for Health Public Health Medicaid Corps
Advisory Fund
Workforce Analysis Investment Fund
Committee
NPDB Comparative
Advisory Effectiveness
Mandate: S-CHIP
Health & Care
Committee on Research Ombuds-
Community
Buy National Surgeon Commission man
Centers
Health Workforce
Insurance Coordinator for General
& Evaluation HIPDB
Health IT
Medicare CCER
Advisory
Taxes Health Panels
Office of Civil BUREAU
Affordability Rights
AHRQ
Credits OF HEALTH
Office of Minority
INFORMATION Language Accountable
Care
Demonstration
Health Program Organization
Regulations, Mandates, State
Center for
Consumers Quality Federal Mandates for Website Design Health Agencies, state Health
Information Exchanges
Improvement
Physician
Low-Income
Inspector National Quality
Subsidy (families
with 4x poverty level) HEALTH CHOICES General Priorities for Reporting
Performance Initiative
Mandate: ADMINISTRATION: Improvement
Provide Private
Insurance Reinsurance Insurers Health
Program Cultural & Care
Financial Disclosure
Reports: Any Linguistic Providers
BENEFIT Transfers between Competence
Taxes
Premiums HEALTH INSURANCE LEVELS Providers &
Training
Traditional Suppliers
EXCHANGE
Small Health
Business Qualified Public Plan Ombudsman
Tax Public
Insurance Health
Credits Health Health Care Goods & Services
Benefit
Employers Plans Plan
Plans
Special HIE Inspector General
Source: Joint Economic Committee, Republican Staff
Congressman Kevin Brady, Ranking House Republican Member

8. { {
fig. 7:
New Republic Chart
of Health Care

9. { {
fig. 8:
US Army Afganistan
Stability Map

10. Can you use the next 3 minutes to talk about
an information design project you did?
{ {
fig. 9:
Example of
a Question Mark.

11. { {
fig. 10:
Example of Garment
Care Label

12. { {
fig. 11:
Examples of Garment 02
modern hieroglyphics. (apparel care
Care Icons labels)

13. modern hieroglyphics explained 04
{ {
fig. 12:
Elements of Garment
Care Labels Defined
machine wash bleach tumble dr y dr y iron dr y clean
hot, non-chlorine do not flat medium do not
permanent
press

14. { {
fig. 13:
my apparel care label Examples of My Care
re-design 08
Label Redesign
Large
63% cotton
33% polyester
4% spandex
HAND separate
wash cold
Medium
100% wool DRY low
DRY warm with like colors
CLEAN tumble
wash
DRY BLEACH
BLEACH IRON needed
only non-chlorine warm if
rn 103142
IRON
cool only
rn 103142

15. { {
fig. 14:
Informational
Elements of Redesign
re-design elements 09
baste area
size
material Medium
100% wool dr y cleaning
dr ying instructions DRY CLEAN instructions
DRY
bleaching instructions BLEACH
only non-chlorine
IRON
rn 103142
ironing instructions cool only regulations
cleaning type

16. { {
fig. 15:
The First Moment
of Truth
Large
63% cotton
33% polyester
4% spandex
HAND separate
wash cold
DRY low
primar y inf ormation tumble
BLEACH
IRON
warm if needed
rn 103142

17. { {
fig. 16:
Cleaning Instruction
Infographic Solutions
machine wash dr y clean onl y hand wash
horizontal diagonal vertical
based on roller s based on hanger based on hand

18. { {
fig. 17:
The Second Moment 10
layout e xplanation of Truth
Large
63% cotton
33% polyester
4% spandex
HAND separate
wash cold
DRY low secondar y inf ormation
primar y inf ormation tumble
BLEACH
IRON
warm if needed
rn 103142

19. { {
fig. 18:
Miscellaneous 10
layout e xplanation Information
Large
63% cotton
33% polyester
4% spandex
HAND separate
wash cold
DRY low secondar y inf ormation
primar y inf ormation tumble
BLEACH
IRON
warm if needed
rn 103142
tertiar y in formation

20. THANK
YOU
fig. 19:
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Ratio of the Letters in the
Words of Presentation End