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Reviving Stagnant Sales Leads: Method savvy Webinar

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Method Savvy
Method Savvy

Method Savvy presentation on lead nurturing and how to revive stagnant sales leads

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REVIVING STAGNANT SALES LEADS PRESENTER: JAKE FINKELSTEIN (@TUNDRO) FOUNDER/PRESIDENT, METHOD SAVVY WWW.METHODSAVVY.COM NOVEMBER 13, 2012
THE PROBLEM METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
WHAT HAPPENS TO THE REST OF YOUR LEADS? METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
TRADITIONAL APPROACH METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
TRADITIONAL APPROACH METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
THAT’S EXPENSIVE & INEFFICIENT METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
AN OPTIMIZED PROCESS FOR LEAD NURTURING METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
Discoverability Credibility ACTION Timeliness METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
INTEGRATED MARKETING - ... [a] customer centric, data driven method of communicating... that maximizes impact... at minimal cost. [Wikipedia.org] METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CUSTOMER DECISION PROCESS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CUSTOMER DECISION PROCESS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CUSTOMER DECISION PROCESS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CUSTOMER DECISION PROCESS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CONTENT METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CONTENT: DISCOVERY RESEARCH PAPERS VIDEOS INFOGRAPHICS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CONTENT: CONSIDERATION COMPARISON TOOLS SOLUTION MATERIALS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CONTENT: DECISION TCO CALCULATOR FREE TRIAL / DEMO METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
CONTENT: POST-DECISION SURVEY POST-PURCHASE INCENTIVE METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
MARKETING COMMUNICATIONS MIX METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: DRIP CAMPAIGN Series A Series B METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: DRIP CAMPAIGN EMAIL #1 - Day 1 EMAIL #2 - Day 5 METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: DRIP CAMPAIGN EMAIL #3 - Day 9 EMAIL #4 - Day 13 METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: DRIP CAMPAIGN EMAIL #5 - Day 17 EMAIL #6 - Day 21 METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: DRIP CAMPAIGN Webinar Announcement Reminder Last Chance Confirmation Offer METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: SEGMENTATION IDEAS OPEN OR CLICK BEHAVIOR GEOGRAPHIC LOCATION PAST CONVERSATIONS WITH SALES REPS PAST PURCHASE BEHAVIOR METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: REMARKETING CAMPAIGN Upsell Offer (A) Announcement Alternative Offer Upsell Offer (B) METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: REMARKETING CAMPAIGN ABANDONMENT REPETITIVE BEHAVIOR METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
EMAIL: REMARKETING CAMPAIGN UPSELL LAST CHANCE METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
RETARGETING ADVERTISEMENTS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
RETARGETING ADVERTISEMENTS BRANDING ABANDONMENT METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
RETARGETING ADVERTISEMENTS CAMPAIGN SUPPORT SPECIAL OCCASIONS / EVENTS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
RETARGETING ADVERTISEMENTS PRODUCT / CAMPAIGN LAUNCH RECRUITMENT METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
RETARGETING ADVERTISEMENTS REPUTATION MANAGEMENT THANK YOU / UPSELL METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA 70% - SHARE LINKS FROM OTHERS 20% - SHARE ORIGINAL CONTENT 10% - DRIVE TO LANDING PAGE METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA 70% - SHARE LINKS FROM OTHERS 20% - SHARE ORIGINAL CONTENT 10% - DRIVE TO LANDING PAGE METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA 70% - SHARE LINKS FROM OTHERS 20% - SHARE ORIGINAL CONTENT 10% - DRIVE TO LANDING PAGE METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA 100% - MONITOR & RESPOND METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA SHARE CONVERSATION METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
SOCIAL MEDIA REPUTATION REVIEWS METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
PUBLIC EMAIL RELATIONS ORGANIC CONTENT SOCIAL ANALYTICS SEARCH MEDIA ADVERTISING METHODSAVVY.COM - TWITTER.COM/METHODSAVVY - FACEBOOK.COM/METHODSAVVY - 919.627.1305
REVIVING STAGNANT SALES LEADS JAKE FINKELSTEIN DEVIN KELLEY, DIR. CLIENT SERVICES 919-627-1305 919-904-4018 JAKE@METHODSAVVY.COM DEVIN@METHODSAVVY.COM WWW.METHODSAVVY.COM WWW.METHODSAVVY.COM TWITTER: @TUNDRO TWITTER: @DEVINPK10 THANK YOU!!!

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